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Joe DeFranco's Industrial Strength Show

Joe DeFranco

Sports, Health & Fitness, Health, Fitness, Strength, Lifting, Bodybuilding, Muscle

4.81.4K Ratings

Overview

World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand. Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.

483 Episodes

#481 The Most Overlooked Component of Every Set, Why PubMed is Not Bookmarked on My Computer & More!

Joe kicks off this week's show by giving away some FREE STUFF to his audience! He then answers 4 listener questions: TOPICS INCLUDE: 1) The most overlooked component of each set (What we can all learn from Joe's 1989 training footage!) 2) Why PubMed is NOT bookmarked on Joe's computer 3) Strength Training vs Cardio - Which is better for Longevity? 4) Troubleshooting the band pull-apart (What to do when you've tried all the best cues, but your client only feels the exercise in their traps?) *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com IMPORTANT LINKS STRONG Documentary Becoming Ronin - EP123 w/ Joe DeFranco Iron Business Blueprint BON CHARGE [code: JOED]

Transcribed - Published: 25 July 2024

#480 My Debut as a Wedding Officiant (cRaZzY story!), The Ideal Year-Round Body Fat % for Men & More!

WARNING: This is not your typical Industrial Strength Show. (If you listen to this podcast for training info only, this is NOT the episode for you.) Unlike most weeks where Joe answers listener questions and/or invites special guests on the show - This week is more like grabbing a coffee with a friend and "shooting the sh*t" together :) Joe spends the first half of the show detailing his [CRAZY] debut as a wedding officiant. If you know Joe, you can probably already guess his experience was far from "normal"! LOL. He then shares a conversation he had [at the wedding] regarding "the ideal, year-round body fat percentage". He concludes the show by answering a last-minute DM from a listener who asked, "If yoga is considered strength training". *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Joe D's Instagram (@defrancosgym) CPPS In-Person course [Use code: JOED30] Longevity Training seminar Iron Business Weekend @ DeFranco's Gym Magic Spoon Treats

Transcribed - Published: 18 July 2024

#479 How To Build "Capped Delts" While Avoiding Impingement, My Biggest Professional Accomplishment & More!

This week Joe answers 4 unique listener questions. SPECIFIC TOPICS INCLUDE: 1) Why are deficit push-ups recommended (for shoulder health), but bench-pressing w/ your elbows below the bench are NOT recommended? 2) Joe solves the "delt dilemma" (Lateral Raise variations that target the medial delts WITHOUT causing shoulder impingement) 3) What's the minimum daily protein intake to maximize gains? 4) What does Joe consider to be his biggest professional accomplishment up to this point? *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [1-Week Free Trial] Iron Business Weekend Joe's Instagram (@defrancosgym) Magic Spoon Treats Manukora Honey

Transcribed - Published: 11 July 2024

#478 The Art of Building Muscle: Why Mechanical Tension is NOT Always The "Be-All, End-All"...

This week's show is a follow-up from last week's discussion on the effectiveness of EMG testing for determining the best hypertrophy exercises. On today's episode Joe explains why "high activation/low mechanical tension" exercises STILL have a place in the muscle building process. He shares 3 specific reasons WHY they're valuable, along with the importance of knowing when to "trust your experience over science". *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [*Use code: MuscleUpJuly] Team Forever Strong [1-Week FREE Trial] Joe D's Instagram (@defrancosgym) BON CHARGE [*Use code: JOED]

Transcribed - Published: 4 July 2024

#477 The Secret Shoulder Mobility Routine That Made My ARMS BIGGER, 6 "Health Foods" I Avoid & More!

This week Joe speaks on the following 3 topics: 1) Is EMG a useful tool for determining the best hypertrophy exercises? 2) The 6 "health foods" that Joe NEVER eats 3) The secret shoulder mobility routine that's disguised as an arm workout?! ...And MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Longevity Training seminar Iron Business Weekend Joe D's Instagram

Transcribed - Published: 27 June 2024

#476 5 Reasons Why I Look & Feel Better at 49 Than I Did at 29!

This week Joe celebrates his 49th birthday with a fun "birthday-themed" Q&A. SPECIFIC TOPICS INCLUDE: 1) Will Joe be having Birthday cake and/or a cheat meal this year? 2) When was the last time Joe got really drunk on his birthday? 3) Does Joe "eat to train" or "train to eat"? 4) The 5 things that Joe STOPPED doing in order to get in the best shape of his life at 49! *For a full list of Show Notes + Timestamps visit IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint Weekend DeFranco's Nutritional Supplements (coupon: MuscleUpJune) Longevity Training seminar

Transcribed - Published: 20 June 2024

#475 The Best Training Split When You Have Limited Days/Time to Workout, "The Great Hip Thrust Debate" & More!

This week Joe takes a deep dive into the following 3 topics: 1) The Best Training Split When You Have Limited Days/Time To Workout 2) "The Great Hip Thrust Debate" taking place between two former Industrial Strength Show guests - Brett Contreras & Jordan Shallow 3) Overrated/Underrated: Movement/Fascia Training Specialists *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Longevity Training seminar CPPS IN-PERSON [coupon: JOED30] Brett Contreras IG post Manukora Honey

Transcribed - Published: 13 June 2024

#474 Drop-Set Secrets (How To Get Jacked in Less Time), Programming Isometrics for Strength vs Hypertrophy & More!

This week Joe kicks off the show with a bunch of exciting announcements that include supplement sales, upcoming certifications & seminars! He then responds to 4 listener questions/comments. SPECIFIC TOPICS INCLUDE: 1) Programming Isometrics for Strength vs Hypertrophy, and more! 2) The most effective way to program Drop-Sets 3) Perfect Technique (with very light weights) vs High Effort (with very poor form) - What would produce "less worse" gains? Lol 4) New Summer Challenge! (Joe explains "2 Miles to Hell" to his audience) *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Longevity Training seminar CPPS L1 | IN-PERSON [*Use code: JOED30] DeFranco's Nutritional Supplements [*Use code: MuscleUpJune] Team Forever Strong [1-Week FREE Trial] Joe D's Instagram BON CHARGE [*Use code: JOED]

Transcribed - Published: 6 June 2024

#473 Vacation Recap (What I Liked & What Pissed Me Off), Why I Ate 100g of Protein Every Morning & More!

Joe is back from vacation and he's got stories to tell! He starts the show by talking about the things he liked most about his vacation and the lessons YOU can apply to your business/life (based on Joe's positive vacation experiences.) He then shares the "other side" of vacation... Specifically, the 2 types of people that PISSED HIM OFF! Joe spends the final 30 minutes of the show reviewing a new study that suggests there's no "upper limit" to the amount of protein we can ingest post-workout. He shares his opinion of the study, how he applied the findings of the study to his "vacation diet", and MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS JW Marriott Orlando, Grand Lakes Iron Business Blueprint NEW Protein Study: The anabolic response to protein ingestion... The DeFranco Whey & No Whey Jose BON CHARGE [promo code: JOED]

Transcribed - Published: 30 May 2024

#472 The 9 Foods I Eat EVERY DAY To Stay Lean & Strong!

On this week's show a listener asks Joe what his diet looks like when he's on vacation. This leads into a discussion about: 1) Joe's "foundational nutrition habits" 2) How Joe currently "tracks" his food/portions 3) The 9 foods Joe eats EVERY DAY to stay lean and strong (This includes specific brand recommendations)... Plus MORE! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Joe D's Instagram (@defrancosgym) The DeFranco Whey (Grass-Fed Whey Protein Concentrate) Metabolic Meals The Conscious Bar Manukora Honey [Use code: JOED]

Transcribed - Published: 16 May 2024

#471 Power Development for All Ages & Skill Levels

This week [in honor of the digital re-release of POWER!] Smitty joins Joe D. to discuss all things power development. Highlights from their conversation include: The making of "POWER!" (Behind-the-scenes insight); Programming Heavy Ass Sled Drags; General vs Specific Contrast Training pairings; Benefits of "combo" exercises; Why EVERYONE needs to train for power; How strong do you need to be before incorporating plyos and/or dynamic-effort into your training; Can you gain speed/power after the age of 40; How to safely program (and progress) power exercises; How/Why most people injure themselves when training for power; How often should you train for power (after the age of 40); Sneak peek into Phase 3 of WS4SB 3.5; How to properly execute Bulgarian Split Squat Jumps (What everyone does wrong!)...And Much MORE! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS POWER! [Digital re-release] Team Forever Strong [FREE TRIAL] CPPS certification Smitty's Instagram

Transcribed - Published: 9 May 2024

#470 How Much Cardio Should You Be Doing Each Week, Identifying Good vs Bad Soreness & More!

Joe kicks off this week's show with a special "MuscleUp" supplement sale announcement [that includes a FREE DeFranco's Training Systems gym bag giveaway!!] He then spends the remainder of the show covering the following topics: 1) The Optimal Amount of Cardio When Fat Loss is Your #1 Priority 2) How Do You Know When It's Time To Change Exercises 3) BONUS: The new "fitness trend" that's pissing Joe off 4) Identifying Good vs Bad Soreness... And MORE! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [Use code: MuscleUpMay] Marketing Your Gym Workshop @ Varsity House [Use code: JOED100] Joe D's Instagram (@defrancosgym) Team Forever Strong

Transcribed - Published: 2 May 2024

#469 Why Do "Healthy" People Have Heart Attacks, Rapamycin's Link to Longevity & More w/ Dr. J Rand

This week Dr. Johanan Rand makes his fourth appearance on the Industrial Strength Show. Dr. Rand is the founder of Healthy Aging Medical Centers, located in NJ. He trained at the prestigious Albert Einstein Medical Center in N.Y. and only practices Peer-Review evidence based medicine. On today's show you'll hear Dr. Rand discuss a number of important topics. HIGHLIGHTS INCLUDE: Why do "healthy" people [who get routine blood work] have heart attacks?; Is there a better way to screen people and assess their risk for CV disease [compared to what most doctors are currently doing]?; Is "ApoB" the new gold standard for assessing CV disease risk?; What's the difference between "ApoA" & "ApoB"?; The optimal triglyceride to HDL ratio; Knowing your calcium score; Does Dr. Rand ever prescribe statins?; The history of rapamycin and why it's linked to longevity; How mTOR drives aging...And Much MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS / PEOPLE MENTIONED Healthy Aging Medical Centers Cleerly test GlycanAge test Age Later (by Nir Barzilai, M.D.) Rapamycin: mTOR, Autophagy & Treating mTOR Syndrome (by Ross Pelton) Peter Attia (@peterattiamd) BON CHARGE [Use code: JOED]

Transcribed - Published: 25 April 2024

#468 Is Walking Considered Exercise, The Honest Truth About Turning 40 & More!

Joe kicks off this week's show by giving away some FREE STUFF to his audience! He then answers 3 listener questions. TOPICS INCLUDE: 1) Is walking considered exercise? 2) The honest truth about [what happens to your body] when you turn 40! 3) Is conjugate periodization effective for general pop clients? ...And More! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [7-Day FREE Trial] Iron Business Blueprint Manukora Honey [*Use code: JOED]

Transcribed - Published: 18 April 2024

#467 Why You Should/Shouldn't Train if You're Still Sore, How To Prevent Groin Pulls & More!

This week is a classic Industrial Strength Show where Joe provides practical & proven solutions to his listeners' real-world problems. SPECIFIC TOPICS INCLUDE: 1) Is it detrimental to train a muscle group if it's still sore from the previous workout? 2) How to prevent groin pulls 3) How to strength-train for fat loss goals 4) The best way to execute your rest-pause sets... And More! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong (7-Day FREE Trial!) Strong Bastard 911 program BON CHARGE (*Use coupon: JOED)

Transcribed - Published: 11 April 2024

#466 Orlando Tells All! [Intro Music Backstory, Working w/ Joe D, Does He Even Lift & More!]

After 8.5 years, the Industrial Strength Universe FINALLY gets to meet "the man behind the intro music" - Orlando Rios! Joe & Orlando discuss a number of different topics during their 1-hour and 35-minute conversation. Highlights include: How Joe met Orlando; The backstory behind the most famous intro music in podcasting; Orlando's biggest pet peeve(s) about Joe's podcasting style; The hilarious story of Orlando meeting The Undertaker for the first time; WHY Orlando trains [His reason may surprise you]; Orlando's recent health/aesthetic "sticking point" and the advice Joe gave him to break through that sticking point; Wrestlemania 40 predictions...And Much MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [*Use code: MuscleUpApril] DeFranco's Muscle MAG 300 Dr. Rhonda Patrick on magnesium supplementation Orlando's IG (@imorlandorios) Orlando's clothing brand (@raisedbycoyotes)

Transcribed - Published: 4 April 2024

#465 Why "Evidence-Based" is Overrated, How To Get Pro Athletes as Clients & More w/ Mike Stella

BIG SHOW THIS WEEK as Joe introduces Mike Stella to the Industrial Strength Universe! Mike is an expert movement evaluator, manual therapist, performance coach and the owner of The Movement Underground in Long Island, NY. Highlights from Joe & Mike's (almost) 2-hour long conversation include: The "blending" of rehabilitation with high performance strength & conditioning; How Mike assesses new clients; How to treat/approach athletes w/ "muscular imbalances"; Mike's thoughts on FMS; Why "evidence-based" is overrated; Are isolation rotator cuff exercises worthless?; How to get pro athletes as clients...and so much more! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Mike Stella's Instagram (@mikestella_atc) The Movement Underground website Joe D's Instagram (@defrancosgym) BON CHARGE [*Use code: JOED]

Transcribed - Published: 28 March 2024

#464 What I Learned About "Imbalances" From Tennis Players, My Must-Try Pre-Workout "Slop" & More!

Joe kicks off this week's episode with a quick recap of the first-ever Iron Business Weekend. He then shares some initial feedback from lifters who have started the new WS4SB 3.5 program. He then answers 4 listener questions. TOPICS INCLUDE: 1) Joe's current GO-TO pre-workout "slop" [Plus a BONUS "High Protein Peanut Butter Cup" recipe!] 2) What type of athletes have the biggest imbalances and how do you go about fixing them? 3) When do you know it's time to switch exercises? 4) Programming jumps for [weak] kids... And More! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint Team Forever Strong [code: STRONG150] The Conscious Bar Manukora Honey

Transcribed - Published: 21 March 2024

#463 Programming MasterClass: An In-Depth Look Into The Creation of Joe D. & Smitty's Newest Program

This week we're taking a deep, deep dive into the science & art of high-level program design. Specifically, Joe D. and Smitty share the inner workings of their latest creation - "Westside for Skinny Bastards 3.5" - the revised/2024 edition of Joe D's wildly popular WS4SB 3 program. You'll learn about Joe D. & Smitty's first exposure to Louie Simmons and Westside Barbell, the history of Joe D's original "skinny bastard" program and every detail, decision and discussion that took place during the development of their latest program - "WS4SB 3.5". If you're someone who's interested in getting more context and understanding the "WHY's" behind a program - get out your pen and paper - because Joe D. & Smitty share it ALL on today's episode! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [Use code: STRONG150] How To Manipulate 4-Day Training Splits Over 3 Days Joe D's IG (@defrancosgym) Smitty's IG (@smittydiesel) Smitty's website BON CHARGE [*Use code: JOED]

Transcribed - Published: 14 March 2024

#462 The Truth About Fasting, The Biggest Mistake in Creating Multiple Revenue Streams & More!

This week Joe answers 3 listener questions. Specific topics include: 1) The TRUTH about fasting 2) The trade-off when training for "peak performance"/extreme goals 3) Is it necessary to have multiple revenue streams in order to be successful [in the fitness industry]? *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco Supplements [*Use code: MuscleUpMarch] Team Forever Strong [*Use code: STRONG150] CPPS certification Iron Business Blueprint DeFranco's Gym, NJ

Transcribed - Published: 7 March 2024

#461 The Simplest Way To Determine If You're Training Properly [DON'T Ignore This!]

This week's show includes 3 main topics/questions. First, Joe shares a story involving a conversation he recently had at Target with a former client. Although the interaction with his former client was brief, it included a valuable reminder/lesson that Joe shares with his audience. After hearing this story you'll be able to determine if your current training program is TRULY effective/functional or if it's doing more harm than good. [You'll also get the inside scoop on Joe's new "functional strength standard" LOL.] After Joe finishes "storytime" he answers two listener questions. These topics include: 1) The most effective way to execute warm-up reps/exercises 2) Is it a big deal if football players (and athletes in general) squat above parallel? *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [March cohort] Limber 11 (Mobility routine) Joe D's IG (@defrancosgym) Team Forever Strong [*Use code: STRONG150]

Transcribed - Published: 29 February 2024

#460 7 Fat Loss "Hacks" That'll Blow Your Mind, How To Get Jacked in Half the Time & More!

This week Joe answers 5 questions from his listeners. TOPICS INCLUDE: 1. Thoughts on Lu Raises for the rotator cuff 2. Should you include rotator cuff strengthening exercises in your warm-up or will they fatigue your shoulders and lead to instability and reduced strength/force production? 3. How much of a calorie deficit is a good starting point to drop bodyfat without losing muscle? [Plus, "Fat Loss Hacks That'll Blow Your Mind!"] 4. Joe shares his thoughts on "Myo Reps" (and how to program them) 5. Top 3 speciality bar recommendations for washed-up meatheads who still love lifting heavy but their cranky joints don't respond well to the straight bar anymore. *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Live Gym Growth Masterclass [Save Your Seat & Apply for Scholarship!] Manukora Honey The "Fanning Farts" Warm-up [DON'T Do This!] Lu Raises Kabuki Kadillac Bar Elitefts SS Yoke Bar Kabuki Trap Bar HD

Transcribed - Published: 22 February 2024

#459 How To Get More Clients, Earn Their Trust & Make More Money in the Fitness Industry!

This week Joe welcomes Iron Business Blueprint co-founder & owner of Tutela Training Systems, Chris Tutela, back to the Industrial Strength Show! After some back and forth banter regarding the NJ weather and Joe's podcast studio upgrade - Joe & Chris get down to "business" :) Together, they discuss the following topics: 1) How to get potential clients to initially TRUST you when you're young and lack experience 2) Best way(s) to get your first client 3) The top 3 questions to ask a new client during their first session 4) Do you recommend "paid in full" or monthly payments? 5) What are your best practices for retaining clients long-term? Plus, 2 exciting announcements for gym owners!! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [FREE] Webinar reservation/scholarship application Iron Business Weekend @ Joe DeFranco's private gym!

Transcribed - Published: 15 February 2024

#458 Rating The Most Important Training Variables [for Building Muscle], Exercises That Give Me Anxiety & More!

This week Joe kicks off the show with some exciting news for gym owners... He then adds a new company to his "Sh*t List" before answering 4 listener questions. TOPICS INCLUDE: 1) Rating the 4 most important training variables [for building muscle]; 2) Pre-workout snack ideas for those who train first thing in the morning 3) Rest interval recommendations for different goals [Fat Loss vs Hypertrophy vs Strength] 4) The exercises that give Joe "pre-game butterflies/anxiety"... Plus Joe's SuperBowl prediction! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Joe's Instagram DeFranco's Tyrofeine Manukora Honey STRONG documentary

Transcribed - Published: 8 February 2024

#457 Exercise Sequencing for Achy Joints, Programming High vs Low Reps & Brutally Honest Review #2!

Joe kicks off this week's show with some behind-the-scenes insight into what his [terrible] "recording schedule" is like most weeks lol... He then shares some exciting news regarding the original Industrial Strength Show studio, announces this month's "MuscleUpFebruary" supplement sale and gives a brutally honest product review before answering 3 listener questions. TOPICS INCLUDE: 1) Does Joe still recommend performing power/speed exercises first in a workout or should they be pushed towards the middle/end of the workout? 2) The Art of Exercise Sequencing for Lifters w/ Achy Joints 3) Low vs High Reps for Building Muscle. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [*Use code: MuscleUpFebruary] Rollga Foam Rollers [*Use code: JOED] CPPS certification "The PVC BIG 3" - Shoulder Mobility

Transcribed - Published: 1 February 2024

#456 Why You Should/Shouldn't Sprint in Sand, NEW SEGMENT [Joe D. Gets Brutally Honest] & More!

This week Joe introduces a brand new monthly segment that he's adding to the podcast: "Joe D's Brutally Honest, Unapologetic Product Reviews". After explaining the premise behind the new segment & reviewing his first product - Joe answers 3 listener questions. TOPICS INCLUDE: 1) Why You Should/Shouldn't Sprint in Sand [Plus a lesson in understanding CONTEXT]; 2) How Often Should You Change Your Warm-ups? 3) Active Recovery vs Complete Day Off - What's Better for the Washed-Up Meathead Crowd? *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Manukora Honey Caraway Cookware Set CPPS certification Joe D's Instagram Team Forever Strong

Transcribed - Published: 25 January 2024

#455 How To Create a World-Class Gym/Business Culture, Improving Speed After The Age of 40 & More w/ Luka Hocevar

This week Luka Hocevar makes his [long-overdo] Industrial Strength Show debut! Luka is the owner of Vigor Ground Fitness & Performance in Seattle, WA, where he has personally coached over 3000 clients - from the highest level professional athletes in the NBA, NFL, UFC & MLB - to "general pop" clients from all walks of life who want to look, feel, and perform better. On this week's episode you'll hear Luka & Joe D. discuss a wide variety of topics. HIGHLIGHTS INCLUDE: Who owns more sneakers - Luka or Joe [and what are their favorite, most worn & most expensive pairs]; How to create a world-class gym/business culture; The difference between "customer service" vs "customer experience"; Actionable ways to make personal training more "personal"; Maintaining/Improving speed after the age of 40; Lowest risk, highest reward sprint variations; How/Why training "general pop" clients helped Luka become a better coach [when working with high-level pro athletes]; Why "experience" is still the best teacher...And Lots MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. Important Links / People Mentioned Luka's Instagram (@lukahocevar) Luka's website Luka's podcast Tribes (by Seth Godin) Derek Hansen's 10x10 sprint method Iron Business Blueprint

Transcribed - Published: 18 January 2024

#454 How To Get Strong AF Lifting Sub-Maximal Weights, The Single Best Way To Do Face Pulls & More!

Joe kicks off the episode by introducing this week's sponsor and reading a winning iTunes review. He then answers 3 listener questions. SPECIFIC TOPICS INCLUDE: 1) Is it possible to get "Strong AF" lifting sub-maximal weights? 2) What is the single best way to perform Face Pulls? 3) Why Joe believes that his original WS4SB Lower Body strength template is STILL the best template for young athletes looking to improve their strength & speed. *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Manukora Honey Joe D. Double BW Bench Press (425lbs) on his 42nd Bday! Joe D's Instagram Westside for Skinny Bastards Team Forever Strong

Transcribed - Published: 11 January 2024

#453 BONUS SHOW: 7 "Bare Minimum" Fitness/Longevity Standards I Will Try To Maintain...FOREVER!

Surprise! Surprise! After telling his audience that he'd be taking the week off [to rest his voice] Joe D. hops on the mic for this "bonus" edition of the Industrial Strength Show! He spends the first 10 minutes of the podcast updating the audience on the doctor's diagnosis of his "mystery laryngitis", along with the results of his recent skin biopsy. He then reads the first winning iTunes review of 2024 before getting into this week's main show topic: The 7 "Bare Minimum" Fitness/Longevity Standards That Joe Is Going To Try To Maintain...FOREVER! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS ReBuilt 2.0 Joe D's Instagram DeFranco's Nutritional Supplements [*Use coupon: MuscleUpJanuary]

Transcribed - Published: 4 January 2024

#452 - How To Make The Best Gains of Your Life in 2024 [Avoid These 7 Mistakes!]

Joe kicks off the final show of 2023 by updating the audience on his mystery/chronic laryngitis... He then reads the best iTunes review of the year and announces January's [extended] "MuscleUp" supplement sale before getting into this week's main show topic: How To Make The Best Gains of Your Life in 2024 [Avoid These 7 Mistakes!] *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. Happy New Year, everyone! IMPORTANT LINKS Team Forever Strong [ONLY $149/year!] DeFrancosGymNJ.com DeFranco's Nutritional Supplements [*Use coupon: MuscleUpJanuary]

Transcribed - Published: 28 December 2023

#451 "Santa Joe D." Solves His Audiences' Biggest Training & Nutrition Problems - PART 2!

Joe D. is still fighting laryngitis but he refused to miss this week's pre-Christmas show! He opens the show by announcing the 5 winners of his "Gift of Gainz Giveaway" on Instagram. He then fills the audience in on the new program that he's starting Christmas Day. After revealing some details of the new program - he picks up where he left off last week - solving his audiences' biggest training & nutrition problems. Specific topics include: 1) Figuring out your optimal volume for strength & hypertrophy goals 2) How/When to test indicator exercises 3) How to program warm-up sets when the end goal is hypertrophy vs strength 4) How to get a sufficiently challenging leg workout when you're working around previous back injuries 5) Should you change your diet up during a deload week? *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com IMPORTANT LINKS Team Forever Strong app [*Use coupon: STRONG150] Joe's Instagram (@defrancosgym) DeFranco's PUMP-N-PRIME

Transcribed - Published: 21 December 2023

#450 Joe D. Solves His Audiences' Biggest Training & Nutrition Problems [while fighting laryngitis]

After contemplating cancelling this week's show [due to "laryngitis"], Joe decides to suck it up, grab the mic, and help solve his audiences' biggest training & nutrition problems! Specific topics include: 1) How NOT to 'fly off the rails' nutritionally during "holiday party season" 2) How to replace heavy Reverse Hypers [when your gym doesn't have a Reverse Hyper machine] & How to perform "vertical pulling" exercises [when your gym doesn't have a Chin-up bar or Lat Pulldown] 3) Unilateral exercise execution - Is it better to do all one side then the other, or alternate arms/legs? 4) How to design 2 consecutive days of Full Body workouts without overlapping movements or patterns? 5) How to warm up your entire body in 6 minutes or less... And More! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. Important Links Manukora Honey DeFranco Whey Team Forever Strong Upper Back vs Lat-focussed Rows Dead Hangs w/ Pec Stretch bias Lying Rope "Pullovers"

Transcribed - Published: 14 December 2023

#449 The Most Underrated Longevity Supplement, Overcoming Left-to-Right Imbalances & More!

Joe opens the show by announcing this month's "MuscleUpDecember" supplement sale. He then answers 4 listener questions. TOPICS INCLUDE: 1) Joe's 3 favorite [insanely effective] coaching cues for teaching the box squat, bench press and deadlift 2) The most underrated longevity supplement 3) The best way to overcome left-to-right imbalances 4) The 3 areas of Nutrition that Joe has changed his mind on during the past 5 years. *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [*Use code: MuscleUpDecember] CPPS courses [*Use code: XMAS40] Joe D's instagram (@defrancosgym)

Transcribed - Published: 7 December 2023

#448 How Muscle Mass Affects Longevity, Pro Tips for Programming Supersets & More!

This week Joe answers 3 listener questions. TOPICS INCLUDE: 1) Joe's thoughts on David Goggins training Tony Ferguson for his upcoming UFC fight 2) If muscle is "the organ of longevity" why do so many heavily-muscled individuals die young? 3) Why does Joe incorporate supersets into so many of his programs? [BONUS: Pro Tip for programming supersets] *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. Important Links | People Mentioned Manukora Honey The DeFranco Whey @defrancosgym @drgabriellelyon @davidgoggins @tonyfergusonxt

Transcribed - Published: 30 November 2023

#447 Giving the Gift of Gainz, Top 6 Most Useful Pieces of Home Gym Equipment & More!

On this week's Thanksgiving edition of the Industrial Strength Show, Joe gives his audience the "gift of gainz"! He spends the first 20 minutes of the podcast revealing all the special "Black Friday" deals he's offering on his programs, courses, supplements and merch! The remainder of the show is dedicated to answering 2 listener questions. Topics include: #1) The Top 6 Most Useful Pieces of Home Gym Equipment #2) The Hardest Types of Clients for Joe to Train. *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [*Use code: FUN150] DeFranco's Nutritional Supplements [*Use code: holiday10] CPPS certification courses [*Use code: XMAS40] Iron Business Blueprint NEW DeFranco Merch!

Transcribed - Published: 23 November 2023

#446 ROUND 3 WITH BEN BRUNO: Training, Business, Online Confrontations & More!

This week Joe welcomes Ben Bruno back to the show - and like his previous 2 appearances - Ben does NOT disappoint! Highlights from their conversation include: Do you need to lift in order to become a great trainer; Have celebrity clients ever had a problem training in Ben's small (12' x 15') garage?; The not-so-great golf debate; Is stretching a waste of time?; The TRUTH about Full ROM strength training; Sled training performance factors that nobody talks about; How do you know what to charge as a personal trainer?; How to keep clients long-term; Ben's GO-TO push, pull, hinge & squat variations; Ben's favorite lateral lunge variations; What does a typical workout look like for Ben's clients?; How to get the 95% of the population [that's sedentary] to start moving?; How to speak "client"; Ben's issue w/ Mike Israetel's critique of his training...and MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Ben Bruno's Instagram Team Forever Strong CPPS certification

Transcribed - Published: 16 November 2023

#445 The Top 7 Exercises for Maintaining Function As We Age, Defining "Longevity Training" & More!

This week Joe covers 2 main topics. First he explains his definition of "longevity training". [He also distinguishes the difference between his "longevity-based muscle building" workouts versus most "mainstream" hypertrophy programs.] Then, Joe shares his "Top 7 exercises for maintaining/gaining function as we age". He explains exactly WHY each of the exercises made his list and HOW they can be easily programmed for maximal results! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS CPPS Football cert CPPS Level 1 CPPS Level 2 Team Forever Strong [Free Trial] @slantboardguy

Transcribed - Published: 9 November 2023

#444 The TRUTH About "Time Under Tension" & Hypertrophy, Westside for Skinny Bastards History Lesson & More!

Joe kicks off this week's show by announcing this month's "MuscleUp" supplement sale, reading a winning iTunes review, then asking the audience for their "new merch suggestions". He then gets into today's main training content. TOPICS INCLUDE: The Truth About "Time Under Tension" & Hypertrophy; The 4 Stages of Becoming a Great "Programmer"; Westside for Skinny Bastards History Lesson...And More! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [*Use code: MuscleUpNovember] CPPS certification [*Use code: XMAS40] Team Forever Strong [Free Trial] EP #49: How To Write Effective Training Programs The Poliquin Principles

Transcribed - Published: 2 November 2023

#442 How Aerobic Training Helps Power/Speed Athletes, Craziest Feats of Strength at DeFranco's Gym & More!

Joe kicks off this week's show by reading a winning iTunes review (and giving away some FREE STUFF) before answering 3 listener questions. TOPICS INCLUDE: 1) How, specifically, does aerobic training help power/speed athletes run faster, jump higher, etc? 2) Does (excessive) pre-game "butterflies" hinder performance? And if so, is there a way to get them under control? 3) What are the most impressive feats of strength in DeFranco's Gym history? *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS The Iron Business Blueprint: 90-Day Coaching Course Joe's Youtube channel Team Forever Strong [FREE Trial]

Transcribed - Published: 26 October 2023

#441 How To Develop a Strong Aerobic System, Increasing Your Life Expectancy & More w/ Joel Jamieson

This week Joel Jamieson makes his Industrial Strength Show debut! Joel is a best-selling author and one of the world’s foremost authorities on strength, conditioning, and energy systems. His training strategies have been used by thousands of elite performers and top athletes worldwide, including the Navy SEALS, UFC champions, and dozens of teams from the NFL, NBA, MLS, NCAA, and more. Highlights from Joel's conversation with Joe include: Why Ashley (Joe's wife) wanted to kill Joe for "hanging out" with Joel back in 2019; What prompted Joel to become the "conditioning" guy?; Understanding metabolism; How to develop a strong aerobic system; How your body adapts to Zone 2 cardio; The importance of training frequency for aerobic development; The "Big 3" variables that affect our life expectancy; The different cardiac adaptations to strength training vs aerobic training; Why some people (like Joel & Joe) have a harder time improving their HRV; The "Top 3" behaviors to increase your life expectancy...And More! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [90-Day Coaching Course] 8WeeksOut.com TrainWithMorpheus.com Joel Jamieson's IG Ultimate MMA Conditioning Why Zebras Don't Get Ulcers

Transcribed - Published: 19 October 2023

#440 My Thoughts on Loaded Stretching, How To Prevent Weight Training Injuries & More!

On this week's show Joe answers 3 listener questions. TOPICS INCLUDE: 1) How to prevent weight training injuries [Follow these 5 steps!] 2) Joe's thoughts on loaded stretching [Is it beneficial, how/when to incorporate it into your training & the 5 loaded stretches Joe uses the most] 3) How to properly breathe [or not] when performing power exercises. *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS FREE "Grow Your Gym" Webinar w/ Joe D. & Chris Tutela! DeFranco's Clean Greens Sleep duration and musculoskeletal injury incidence in physically active men and women: A study of U.S. Army Special Operation Forces soldiers Team Forever Strong app - Free Trial! Joe D's Instagram

Transcribed - Published: 12 October 2023

#439 The "Key Ingredient" to Improving Speed/Power [at any age], 1000lb Sled Push Programming Insight & More!

This week Joe covers 3 main topics: 1)How to determine the best speed/power movements for YOUR body/goals 2)Joe's thoughts on heavy sled pushes and achilles tendon injury risk 3)What everyone needs to know about work capacity/endurance training... And More! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [*Use code: MuscleUpOctober] FREE Gym Growth Webinar [Reserve Your Seat!] Max Schmarzo "Balloon Change of Direction Drill" Joe D's Instagram (@defrancosgym)

Transcribed - Published: 5 October 2023

#438 "The Iron Business Blueprint" - How To Run A Massively Profitable Results-Driven Gym!

This week Joe welcomes fellow "Jersey guy" & gym owner Chris Tutela to the show. Together, Joe & Chris share the story of how they met, how Joe helped Chris quit his job as a firefighter to become a full-time trainer/gym owner - and how "the teacher eventually became the student" as Chris began helping Joe with HIS business! You'll learn about the ups & downs involved in owning and operating a gym business, some of the secrets to Chris & Joe's success...and exciting [potentially life-changing] news for gym owners and future gym owners!! [Make sure to listen until the very end of the show.] *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint webinar reservation/scholarship application Tyrofeine [*Use coupon: GIFT40] Team Forever Strong [7-Day Free Trial] Joe DeFranco (@defrancosgym) Chris Tutela (@chris_tutela)

Transcribed - Published: 28 September 2023

#437 How Important is Training to Failure for Strength & Hypertrophy Gains?

Joe opens today's show with a quick update on last week's dog walking altercation. He then announces the next IN-PERSON CPPS certification course and introduces today's sponsor before getting into today's main show topic: How Important is Training to Failure for Strength & Hypertrophy Gains? *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS CPPS L1 @ Elitefts [*Use code: JOED20] Team Forever Strong [*Use code: JOED150] Follow Joe D. on Instagram Caldera + Lab

Transcribed - Published: 21 September 2023

#436 My Experience w/ Free Weights vs Machines: What's Better for Strength, Hypertrophy & Performance?!

Joe kicks off this week's show by sharing a controversial confrontation that he, Ashley [and one-eyed Willy] got into with an angry neighbor. After asking for the audience's opinion of the confrontation, Joe then announces his biggest supplement sale to date - The [40% OFF] 1-Year Anniversary Sale on Tyrofeine!! Joe then introduces today's sponsor before Orlando "hits the damn intro music" and the show officially begins. On today's show you'll hear Joe review the recent meta-analysis conducted on free weights vs machines, then he shares HIS personal experiences, client experiences and many nuanced aspects that one must consider when training for strength, hypertrophy and/or sports performance. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Tyrofeine [*Use code: GIFT40] Special Strength DVD & Manual Caldera+Lab

Transcribed - Published: 14 September 2023

#435 The WORST Way To Warm Up, How To "PR" on Every Set, Programming Drop-sets & More!

Joe kicks the show off with an explanation as to why this week's episode was released later than usual. He then announces this month's "MuscleUp" supplement sale and introduces today's sponsor. Before he begins today's Q&A, Joe shares a crazy story of the encounter he had with two criminals who invaded his property and stole his daughter's bikes last weekend! [PARENTAL ADVISORY: EXPLICIT LANGUAGE] After "story time" - Joe answers 3 listener questions. TOPICS INCLUDE: 1)The WORST & BEST Ways To Warm Up before Squatting 2) The Best Way To Program Drop-sets [for those looking to get jacked!] 3) How To "PR" on EVERY Damn Set! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [*Use code: MuscleUpSeptember] Team Forever Strong - NEW Program Starts THIS Week! Rhone [*Use code: JOED]

Transcribed - Published: 7 September 2023

#434 JERSEY MUSCLE: Anthony Monetti & Joe D. Discuss Training/Competing After 40, Kevin Hart's Injury & More!

This week Joe is joined by his Jersey/Italian brother - 2X Mr. Universe Runner-Up - Anthony Monetti. Together, they discuss a wide range of topics including: Sunday "sauce" vs Sunday "gravy"; Taylor ham vs pork roll; Favorite gangster movies; Best Rocky movie; How to avoid binge-eating your favorite junk foods [funny, yet effective tips!]; Joe's thoughts on Kevin Hart's sprinting injury; The changes Anthony made to his training after turning 40; Building muscle vs maintaining muscle; How Anthony warms up before training; The WORST way to warm-up for squats; The injury Joe suffered as soon as he turned 40!; How Anthony's diet has changed since turning 40; Anthony & Joe's experiences with eating 6 small meals per day vs 2-4 bigger meals a day; Anthony's advice to young lifters who are obsessed with "getting jacked, fast"... And So Much MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [*Use code: STACKED34] Anthony Monetti MTV TRUE LIFE: "I Want a Perfect Body" | WHERE ARE THEY NOW? Kevin Hart's "Public Service Announcement" Sarah Backman Business of Strength: Annual Gym Business Retreat

Transcribed - Published: 31 August 2023

#433 Dr. Andrew Lock Talks Knee Health, Posture, Understanding Low Back Pain & More!

This week world-renowned Physiotherapist Dr. Andrew Lock makes his Industrial Strength Show debut! Andrew is widely regarded as "the guy you go to when nobody else in the world can figure out what's wrong with you." He's worked with athletes and lifters from all walks of life - from the Australian Cricket Team, to Major League Baseball players, to bodybuilders & powerlifters, BJJ competitors, and many more. On today's show you'll hear Andrew speak on a variety of topics including: The foundation of developing strong/healthy knees; Should coaches cue their athletes to "push their knees IN" when squatting/deadlifting [to prepare their bodies for the similar positions they may encounter on the athletic field]?; Poor posture - Is it all genetic or can it be fixed?; How/Why Andrew came up with the "Lock 3 Shoulder Routine"; Why Andrew prefers doing the Lock 3 on the ground as opposed to a bench; The simplicity & brilliance behind McGill's "Big 3"; The rationale behind Andrew's "Base 5 Low Back solution"; Joe shares some of his "low back history" with Dr. Lock; How to better understand low back pain...and Much MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Dr. Andrew Lock (@andrew_lock_strength) United Health Education Elitefts SWIS Symposium 2023 Business of Strength - Annual Gym Business Retreat

Transcribed - Published: 24 August 2023

#432 A Day in the Life of Joe D. [2023 edition], The "Anti-Morning Routine" & More

Joe starts this week's show by informing his audience that TWO new companies have been added to his infamous "SH*T LIST"! After exposing both companies, Joe switches gears to a more upbeat topic - The launch of the new "STACKED34" program [on the Team Forever Strong app!] The remainder of the podcast is spent walking the audience through a "typical Thursday" in Joe's life. He discusses morning & nighttime routines, traveling, training sessions, daddy/daughter time, food prep (including a new, delicious overnight oats recipe) and more! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [*Use code: STACKED34] The DeFranco Whey Coregeous Ball EP #12 - A Day in the Life of Joe D. (2015 edition)

Transcribed - Published: 17 August 2023

#431 Sneaky Tricks for Mobilizing Tight Hips [without stretching], Benefits of Bilateral vs Unilateral Exercises & More!

Joe kicks off this week's show by giving away some free stuff! He then shares some details about a brand new program he's been working on before answering 4 listener questions. TOPICS INCLUDE: 1) Benefits of programming bilateral vs unilateral exercises for athletes 2) Sneaky tricks for mobilizing tight hips [without stretching] 3) How to self-diagnose a meniscus tear 4) Is "handcuffing" your wrists [with a theraband] beneficial or counterproductive for teaching proper deadlift technique... And More! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong CPPS certification Tyrofeine Dean Somerset (@dsomerset1) Joe D's delicious scrambled egg hack EP #237 - A New (Brilliant) Approach To Programming Unilateral Exercises...w/ Cam Josse

Transcribed - Published: 10 August 2023

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