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The Fitness Business Podcast with Erin Dimond and Jordan Dugger

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Health & Fitness, Nutrition, Fitness

4.6667 Ratings

Overview

If you’re a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you. Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail. Along with that, they own Impact Fitness Coaching Academy, a 7+ Figure All-In-One Accelerator for coaches, personal trainers, and health industry entrepreneurs to start, grow, and scale their businesses, all online. This podcast brings REAL, and ACTIONABLE steps to level up your personal growth, business growth, and how to look better naked in the process. The Fitness Business Podcast hosts weekly guests ranging from industry experts, marketing experts, copywriters, PhDs, and thought leaders from around the world. The mission is to not only teach you the tools to earn more money and make more of an impact, but we aim to help you to look at the world a bit differently, with each and every episode.

667 Episodes

EP | 661 - Delegation Isn’t That Hard — You’re Just Doing It Wrong

This is an episode I wish I had a long time ago when I made the mistake of not learning to delegate sooner and thinking delegation was trying to find my perfect clone. They do not exist and for good reason. In this episode, I'm going to teach you the art of delegation and how to do it the smart way. We'll start off by auditing your time, finding low leverage high frequency tasks, and get you on track to delegating and outsourcing something small first to learn the skill.   Time Stamps:   (0:27) Why Delegation Isn’t As Hard As You Think (1:35) Please Subscribe and Share with A Friend (2:57) We Still Do All The Marketing (4:36) Start With A Time Study (5:35) Low Leverage High Frequency Tasks (6:02) Systems To Delegation (6:27) The Delegation Ladder (9:02) Hear One, See One, Do One (10:08) Mindset Reframes Around Delegation (12:16) Recap ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 31 July 2025

EP | 660 - Why Your Business Feels Broken When You're Actually Winning

We've been through many trials and tribulations when it comes to how we've felt about the business at times and if you are a coach that wants to change lives through your leadership, I have some reality checks you need to know about as you progress. This doesn't get easier as you grow but the 4 things I'm going to share with you today hopefully will help you feel less alone in the process and remind you that this is what hard looks like.   Time Stamps:   (0:30) It Doesn’t Get Easier (1:36) Please Hit That Subscribe (2:57) #1: Your Business Is A Muscle Under Load  (3:55) #2: Growth Reveals The Next Constraint (4:30) #3: Who Do We Need To Become? (5:19) #4: Action For Readiness (6:35) Quick Recap (7:18) Check Out IFCA ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 28 July 2025

EP | 659 - 9 Weeks Postpartum: C-Section Recovery, Breastfeeding, Sex After Baby, and the Beautiful Chaos of Being a CEO & a Mom of Two

I wanted to update you all about what's been going on in my life in terms of my postpartum experience and what I and we have done differently the second time around that has worked better for us than the first time with Jaxson. If you are a soon to be mom or thinking about it, I want to cover what it's really been like for me at least and I hope you gain some insight and inspiration from it!   Time Stamps:   (1:52) Everything I’m Gonna Cover (2:54) C-Section Recovery (8:32) Breastfeeding (16:19) 0 to 1 Kid vs 1 to 2 Kids (21:27) Postpartum Thoughts (27:58) What’s Been Working (38:34) DM Me Your Thoughts and Experiences ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 24 July 2025

EP | 658 - Content Makeover Series | "Why This WWE Trainer's Instagram Isn't Converting (Despite Training Stone Cold Steve Austin)

Coming at you with another Content Makeover Series and this one while you might not be training WWE superstars can still definitely apply to you! We'll be breaking down the coach that got Stone Cold Steve Austin ready in his late 50's and if you coach an older population, these tips will help you stand out and get their attention.   Time Stamps:   (0:45) Stone Cold Steve Austin’s Coach (1:21) The Instagram Bio (3:00) Content Strategy (6:25) DM Me AI Offer ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 21 July 2025

658. Content Makeover Series | "Why This WWE Trainer's Instagram Isn't Converting (Despite Training Stone Cold Steve Austin)

Coming at you with another Content Makeover Series and this one while you might not be training WWE superstars can still definitely apply to you! We'll be breaking down the coach that got Stone Cold Steve Austin ready in his late 50's and if you coach an older population, these tips will help you stand out and get their attention.   Time Stamps:   (0:45) Stone Cold Steve Austin’s Coach (1:21) The Instagram Bio (3:00) Content Strategy (6:25) DM Me AI Offer ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 21 July 2025

EP | 657 - Content Makeover Series | Why This Hormone Coach's Great Content Isn't Converting (And How I Fixed It in 5 Minutes)

Not getting the conversions you want with your content and your Instagram account? This episode is for you! I'm going to breakdown one of our client's Instagram's inside of IFCA and explain the need for clarity, social proof, and why you need to speak directly to a specific type of individual.   Time Stamps:   (0:30) Instagram Audit For One of Our Clients (1:18) Breaking Down The Bio (3:07) Clarity With Your Bio (5:08) Pin Posts Strategy (7:55) Content Angles (10:07) DM Me “AI Offer” ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 17 July 2025

657. Content Makeover Series | Why This Hormone Coach's Great Content Isn't Converting (And How I Fixed It in 5 Minutes)

Not getting the conversions you want with your content and your Instagram account? This episode is for you! I'm going to breakdown one of our client's Instagram's inside of IFCA and explain the need for clarity, social proof, and why you need to speak directly to a specific type of individual.   Time Stamps:   (0:30) Instagram Audit For One of Our Clients (1:18) Breaking Down The Bio (3:07) Clarity With Your Bio (5:08) Pin Posts Strategy (7:55) Content Angles (10:07) DM Me “AI Offer” ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 17 July 2025

EP | 656 - Our Coaching Business Did $129k Cash In 48 Hours While On Vacation → Here’s How

We recently got back from a vacation trip to our lakehouse in Georgia and made 129k without opening Slack or any work app. This didn't happen overnight as we've built an incredible team and systems but this is possible for you too. I want to breakdown the 5 key steps of how we help our IFCA clients do this systematically and if you DM me "Client Engine" on Instagram, I'll send you a full 4 minute video breakdown going more into detail with this stuff.   Time Stamps:   (1:39) Step 1: Build An Irresistible Offer That Produces Results (3:07) IFCA Client Example (3:30) Step 2: Build A Lead Generating Machine (6:40) Step 3: A Reliable Retention Model (9:20) Step 4: Removing Yourself From Sales (10:10) Step 5: Building The Delivery Team (11:50) DM Me “Client Engine” (12:30) What I’ll Breakdown Soon (13:00) Please Share The Episode ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 14 July 2025

656. Our Coaching Business Did $129k Cash In 48 Hours While On Vacation → Here’s How

We recently got back from a vacation trip to our lakehouse in Georgia and made 129k without opening Slack or any work app. This didn't happen overnight as we've built an incredible team and systems but this is possible for you too. I want to breakdown the 5 key steps of how we help our IFCA clients do this systematically and if you DM me "Client Engine" on Instagram, I'll send you a full 4 minute video breakdown going more into detail with this stuff.   Time Stamps:   (1:39) Step 1: Build An Irresistible Offer That Produces Results (3:07) IFCA Client Example (3:30) Step 2: Build A Lead Generating Machine (6:40) Step 3: A Reliable Retention Model (9:20) Step 4: Removing Yourself From Sales (10:10) Step 5: Building The Delivery Team (11:50) DM Me “Client Engine” (12:30) What I’ll Breakdown Soon (13:00) Please Share The Episode ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 14 July 2025

EP | 655 - How To Create An LLC and When You Actually Need It

Short and to the point episode around a topic I get a lot of questions around and that is when should you establish your LLC and make your business legitimate. Immediately? Can I wait? The take home message in this episode is don't let it be the excuse for not taking action. Market and deliver your coaching services and establish the LLC when it becomes a constraint to growth. Listen in as I explain more!   Time Stamps:   (0:44) What’s an LLC? (1:40) What an LLC Does For You (3:11) What To Name Your LLC (3:41) The LLC Setup Process ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 10 July 2025

655. How To Create An LLC and When You Actually Need It

Short and to the point episode around a topic I get a lot of questions around and that is when should you establish your LLC and make your business legitimate. Immediately? Can I wait? The take home message in this episode is don't let it be the excuse for not taking action. Market and deliver your coaching services and establish the LLC when it becomes a constraint to growth. Listen in as I explain more!   Time Stamps:   (0:44) What’s an LLC? (1:40) What an LLC Does For You (3:11) What To Name Your LLC (3:41) The LLC Setup Process ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 10 July 2025

EP | 654 - 5 Silent Business Killers (And What 6-Figure Coaches Do Instead)

There are 5 distinct business killers we see all the time in the industry and in today's episode, I want to help you avoid them. We'll be talking about massive action, overwhelm, solving today's problems, comparison, and patience. Then, I'll share what 6 figure coaches do to navigate these hurdles.   Time Stamps:   (0:48) #1: Not Taking Massive Action (2:18) #2: Too Many Things At Once (3:49) #3: Not Solving Today Problems (5:00) #4: Comparing Yourself To Another Coach (6:08) #5: Lack of Patience (7:07) Here’s What Successful Entrepreneurs Do ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 7 July 2025

654. 5 Silent Business Killers (And What 6-Figure Coaches Do Instead)

There are 5 distinct business killers we see all the time in the industry and in today's episode, I want to help you avoid them. We'll be talking about massive action, overwhelm, solving today's problems, comparison, and patience. Then, I'll share what 6 figure coaches do to navigate these hurdles.   Time Stamps:   (0:48) #1: Not Taking Massive Action (2:18) #2: Too Many Things At Once (3:49) #3: Not Solving Today Problems (5:00) #4: Comparing Yourself To Another Coach (6:08) #5: Lack of Patience (7:07) Here’s What Successful Entrepreneurs Do ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 7 July 2025

653. 7 Mindset & Skill Upgrades That Separate Struggling Coaches From Scalable CEOs

Click Here To Apply For The $200,000 Scholarship! This is one of those episodes I really wish I had when I started or felt stuck on my entrepreneurship journey because what I'm going to share with you today will get you back on track and remind you what's important when it comes to being a business owner and coach. I'm going to go through the 7 mindset and skill upgrades you need to constantly be working on to eventually break through and scale as a CEO.   Time Stamps:   (0:30) The Real Foundation of Entrepreneurship (2:23) The Highest Level Skillset (4:00) Low Stakes Practice (4:40) Character Traits (8:24) Fear of Failure (9:40) Seeking Validation (10:09) Attachment To The Outcome (11:25) Broaden Your Time Horizon  ---------- Click Here To Apply For The $200,000 Scholarship! ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 3 July 2025

EP | 653 - 7 Mindset & Skill Upgrades That Separate Struggling Coaches From Scalable CEOs

Click Here To Apply For The $200,000 Scholarship! This is one of those episodes I really wish I had when I started or felt stuck on my entrepreneurship journey because what I'm going to share with you today will get you back on track and remind you what's important when it comes to being a business owner and coach. I'm going to go through the 7 mindset and skill upgrades you need to constantly be working on to eventually break through and scale as a CEO.   Time Stamps:   (0:30) The Real Foundation of Entrepreneurship (2:23) The Highest Level Skillset (4:00) Low Stakes Practice (4:40) Character Traits (8:24) Fear of Failure (9:40) Seeking Validation (10:09) Attachment To The Outcome (11:25) Broaden Your Time Horizon  ---------- Click Here To Apply For The $200,000 Scholarship! ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 3 July 2025

652. How You Can Get Mentored by Us for Free: Our $200K Future Leaders Grant

Click Here To Apply For The $200,000 Scholarship! If you've been wanting to join IFCA for awhile but haven't pulled the trigger, take this as your sign that it's time. I'm going to share why we are giving away 200k in grants inside of IFCA and why it's your time to become the proven leader you're meant to be.    Time Stamps:   (0:39) Why Most Coaches Stay Stuck (1:22) Vanity to Client Metrics (2:32) Dying With The Algorithm (4:22) Becoming A Proven Leader (5:49) How The Grant Program Works ---------- Click Here To Apply For The $200,000 Scholarship! ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 30 June 2025

EP | 652 - How You Can Get Mentored by Us for Free: Our $200K Future Leaders Grant

Click Here To Apply For The $200,000 Scholarship! If you've been wanting to join IFCA for awhile but haven't pulled the trigger, take this as your sign that it's time. I'm going to share why we are giving away 200k in grants inside of IFCA and why it's your time to become the proven leader you're meant to be.    Time Stamps:   (0:39) Why Most Coaches Stay Stuck (1:22) Vanity to Client Metrics (2:32) Dying With The Algorithm (4:22) Becoming A Proven Leader (5:49) How The Grant Program Works ---------- Click Here To Apply For The $200,000 Scholarship! ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 30 June 2025

651. How to Know if Your Ads Are Actually Working (And What to Do if They Aren’t)

Want to know if your ads are really working so you aren't just burning money? In today's episode, I'll explain how ads actually work when it comes to lead generation and conversion in your business, the two funnels we see working really well inside of IFCA right now, how to build trust with the ad platform, and more!   Time Stamps:   (0:08) How To Know If Your Ads Are Actually Working (1:15) How Ads Actually Work (3:00) 2 Funnels That Work Really Well (4:50) Building Trust With The Ad Platform (10:30) How Long Does It Take For Ads To Pay Off? ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 26 June 2025

EP | 651 - How to Know if Your Ads Are Actually Working (And What to Do if They Aren’t)

Want to know if your ads are really working so you aren't just burning money? In today's episode, I'll explain how ads actually work when it comes to lead generation and conversion in your business, the two funnels we see working really well inside of IFCA right now, how to build trust with the ad platform, and more!   Time Stamps:   (0:08) How To Know If Your Ads Are Actually Working (1:15) How Ads Actually Work (3:00) 2 Funnels That Work Really Well (4:50) Building Trust With The Ad Platform (10:30) How Long Does It Take For Ads To Pay Off? ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting Challenge and get the exact system we use with our students to book 5+ high-paying clients without ads or cold DMs. 👉 Click Here to Join The 5-Day Challenge   Prefer to Watch? Subscribe to our YouTube channel for full video episodes and exclusive behind-the-scenes content → 👉 https://www.youtube.com/@jordandugger   Want support + free training? Join 4,000+ online coaches inside our private Facebook group + unlock the free “5 Clients in 5 Days” mini-course 👉 Join the Fitness Business Secrets Group   🚀 Want to scale to $10k–$30k/month? Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot. 👉 Watch the 3-Minute Video

Transcribed - Published: 26 June 2025

650. From 10K to 100K Months: Here Are The 5 Things We Did Inside Our Fitness Coaching Business

If you are wanting to scale your coaching business in 2025 and beyond, please learn from our lessons and successes. I wish I had this episode when I was coming up because I would have avoided countless hours of things that just don't work. I'll explain the Jordan and I with our Transform2gether program, what contributed to that, and why those principles still work right now.   Time Stamps:   (0:28) Mom Brain = 3rd Time’s A Charm (1:48) Our Backstory (3:43) How Transform2gether Exploded (6:28) Email Is Where People Go To Buy (8:28) Cutting Out Things That Don’t Matter (10:04) Who You Need To Become (12:38) Start With These 5 Shifts ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 23 June 2025

649. Trainerize Expert Panel: How to Automate the Boring Stuff So You Can Focus on What Actually Makes Money

I (Jordan) was recently on an expert panel hosted by Trainerize and I wanted to share the discussion with you our podcast fam. We talk about how to stay relevant as a coach in 2025, how to automate certain administrative tasks, how to avoid burnout as a business owner, and more!   Time Stamps:   (4:02) Why People Pay For Personal Trainers (6:50) Staying Relevant As A Coach (9:24) Automating Administrative Tasks (17:52) Going Overboard with AI? (20:15) Burnout (24:50) Firing Your Clients ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 19 June 2025

648. The 5 Offer Structures Silently Sabotaging Your Business (And What to Do Instead)

There are seemingly endless options when it comes to your offer structure and depending on what coach or guru you listen to, they all work. After helping thousands of online fitness coaches and selling a fitness coaching company, there are certain offers structures that just plain don't work and we don't want you to spend hours and hours trying something that is doomed to fail. I'm going to cover the 5 offer structures that will sabotage your business and what to offer instead.   Time Stamps:   (1:05) What We’ve Done In Business (2:40) Mistake #1: Coaching Length Options (3:23) Mistake #2: One Time Offer Programs (4:02) Mistake #3: Live Zoom Workouts (4:55) Mistake #4: Group Coaching Too Soon (5:35) Mistake #5: Tiered Options  (6:28) Bonus Tip ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 16 June 2025

647. Should You Share Profit Numbers With Your Team? (Yes, here’s why it’s a HUGE mistake not to)

Wrapping up our profit series, the limiting belief I hear all the time inside of IFCA from coaches is "should I share my profit numbers with my team?" Yes and there's a right way and a lot of very wrong ways to go about this. In this episode, I'll explain why you should be transparent with your team, how to cut the right costs to be more profitable, the concept of strategic costs, and more.   Time Stamps:   (0:48) A Limiting Belief I Hear All The Time (1:48) How Not To Go About It (4:12) Profitable Companies Invest Back Into Their Business (7:01) Cutting Costs To Be More Profitable (7:32) Strategic Costs (9:53) Prepping For A Bodybuilding Show Analogy ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 12 June 2025

646. What If Profit Was the Most Generous Thing You Could Focus On?

Today's episode is the profit conversation you probably haven't had but need right now. I'm not going to go into all the logistics and boring facts about why profit is important. Instead, I'm going to share with you why profit is about making you and your company better for your clients, your team, and the world. I'll also talk about why business owners resist profits and how you can be different.   Time Stamps:   (0:22) The Not Boring Profit Series (1:20) Profit Is About Being Better (2:41) Why Business Owners Resist Profits (5:02) The Person You Need To Become ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 9 June 2025

645. The Solopreneur Trap: How To Know When It's Time To Build A Team (and What to Hire First)

On Episode 636, we had IFCA clients Justin and Amy join us to talk about data tracking, getting leads, and their client avatar. In Part 2 which we want to share with you today, we talk about hiring and scaling. You'll get a unique perspective from their answers as they own other businesses but this was the first time they went from online coach to true owner and they shared some lessons you can learn from if you are starting to hire and train a team.   Time Stamps:   (2:30) Justin and Amy’s First Hire and Lessons (8:38) Figuring Out Their Working Dynamic (14:30) Advice On Growing and Scaling (19:50) Where To Find Justin and Amy ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 5 June 2025

644. The 50K and 250K Sticking Points: Here Is How You Break Past Them!

If you feel like all you do is work inside the business, deliver your coaching, and have no additional time to work ON the business, this reality is keeping you stuck. I know because it kept me stuck for years even working 70 hour weeks. In today's episode, I'm going to share the difference between a creator and an operator, why you need both (or the mentality of both at different points), and how to scale without self-destructing.   Time Stamps:   (0:34) Why Entrepreneurs Get Stuck (1:35) Creator vs Operator (3:47) Scaling Without Self-Destruction (8:53) Being Aware Of Your Blind Spots (10:18) How IFCA Helps You ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 2 June 2025

643. Why AI Will Never Replace These 4 Parts of Your Coaching Business [Part 2/2]

You saved 10+ hours a week automating tasks using AI… now what ? The time you're saving shouldn't be going to Netflix but these 3 areas I'm going to cover in this Part 2 episode. We'll talk about how to build a true community, create experiences that transform, and how to create truly personalized coaching.   Time Stamps:   (0:28) Last Episode (1:20) Area #1: Building A True Community (3:24) Area #2: Creating Experiences That Transform (4:28) Area #3: Truly Personalized Coaching (5:48) Recapping ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 29 May 2025

642. Stop Doing Busy Work: 4 Coaching Tasks to Automate Immediately [Part 1/2]

Creating automatons with AI has never been easier and I don't want you to get left behind in this industry if you haven't started implementing these tools in your business. I am going to share 4 big coaching tasks you're probably spending too much time on that AI can help you with and even create a better product and experience for your clients. Stay tuned for Part 2 where we will cover how to implement high touch human connection elements to set your coaching program apart.   Time Stamps:   (1:09) What Are Your Clients Actually Paying For? (2:18) My Economics Professor (3:21) Delegate, Automate, and Eliminate (4:51) Flintstones vs Jetson's (6:53) Client Onboarding (8:27) Program Creation (10:46) Client Communication (12:34) Whisper Flow (13:27) Client Tracking and Analytics ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 27 May 2025

641. Why I Spend $175k/yr On My Body: My Mental & Physical Optimization Protocol Revealed

175k may seem like an astronomical amount to spend on your health (and I kind of agree) but what is more important than fueling the very thing that's responsible for your success? Your body and your brain, especially as a fitness professional. In this episode, I'm going to go deep with my protocols and what I've done over the last 20 years but more specifically what I'm doing now for optimal performance and longevity.     Time Stamps:   (0:23) Pain Pills and Rock Bottom (2:01) I Have Used Steroids (2:43) I’m Obsessive and Insane (4:22) Mental Focus Protocols (6:36) Peptides and Microdosing (8:06) Caffeine (8:41) Morning Routine (9:53) Sleep Optimization (12:06) NSDR (12:43) Nutrition (14:08) Training (15:36) Longevity and Hormones (16:53) More Specific Peptide Regiment ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 22 May 2025

640. Healthcare Burnout? This Unexpected Career Move Might Be Your Way Out

If your life is good on paper but internally your crumbling on the inside because the healthcare industry isn't the safe and meaningful avenue you intended, this episode is for you. We have helped many health practitioners escape the formal healthcare trap and help them build a business of their own that actually helps individuals and doesn't treat them like a number. Listen in on why building your own healthcare coaching business is what it's supposed to look like, how to build an offer and find clients, the ROI of this transition, and more!   Time Stamps:   (0:35) Good On Paper But Crumbling Inside? (1:54) Stuck In A Broken System (2:18) Golden Handcuffs (3:17) What Healthcare Is Supposed To Be (5:32) Building An Offer and Finding Clients (6:22) The ROI (7:57) Our IFCA Client Now Coach Leslie (9:10) Do Something Today ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 19 May 2025

639. The Hormozi ‘Niches Get the B*tches’ Principle // How IFCA Client Jack Tripled His Rates & Business

If you're tired of hearing about niching down but you still aren't charging what you are worth, our hope is this episode finally wakes you up and allows you to take action on making your offer specialized to a certain group of people who need and want a unique type of problem solved.  An online fitness coach offering exercise, nutrition, and mindset coaching is a dime a dozen these days but helping equestrian riders feel better in both their body and in the saddle like Jack's coaching business at Equibody? Extremely specific and can demand more investment based on that. We'll cover why this works and more in this episode.   Time Stamps:   (0:45) From $299 to $1000 A Month (1:30) When Jack Came To Us (2:45) The Pricing Ladder (4:45) Health, Wealth, and Relationships ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 15 May 2025

638. 3 Chat GPT Hacks to Swipe Viral Fitness Content (Without Losing Your Voice or Integrity)

There are ways to copy what's working right now when it comes to content that isn't stealing… not quite. We aren't talking about straight plagiarism. That's for scumbags. We are talking about iterating on what's working and formatting it to your offer and audience using ChatGPT. In this episode, we'll go through what's been working well for our students increasing their organic reach and how you can too!   Time Stamps:   (2:37) Plagiarizing vs. Innovation (3:08) Find Youtube Creators (3:43) Use This ChatGPT Prompt (5:35) Working Smarter Not Harder (7:53) The Psychology of Virality (10:38) Quick Recap ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 12 May 2025

637. How to Handle ANY Financial Objection With 3 Simple Questions

You've done all the work to bring a potential client to the table and you are now at the part of the conversation where many inexperienced coaches fumble the bag. If you want to sit on the same side of the table as the prospect and actually help them, listen to this episode. I'll break down a way you can have a clear and honest conversation about finances and do what's best for the prospect but also your business.   Time Stamps:   (0:24) The Money Conversation Problem (1:14) Is This Really About Money? (2:55) If The Money Were There, Are You In? (5:00) Final Step and Custom Payment Plan ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 8 May 2025

636. From 1 Client A Week to 1 A Day: The One Change That Unlocked 6-Figure Growth

Excited for you to hear this conversation with two IFCA clients Justin and Amy who are doing incredible inside their coaching business while running another business. They are not new to entrepreneurship and with some tweaks working with us, they have skyrocketed. Listen in as we discuss why KPI's and data are king, the impact of knowing your ideal client avatar, lead generation, and more!   Time Stamps:    (0:33) IFCA Clients Justin and Amy (1:41) What Their Business Looks Like Now (2:57) Masterclasses (6:02) Being KPI Driven (10:12) Stupid Idea Time (10:31) New Ideal Client Avatar (16:41) New Leads (25:17) Where To Find Justin and Amy ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 5 May 2025

635. Tired of Being Your Client’s Therapist? Use This 3-Tier System to Set Boundaries & Get Your Time Back

I get it… you want to be there for your clients 24/7 and give them an incredible experience with you. This will ultimately lead to burnout and resentment as I've seen it so many times with our clients and myself a few years ago. What's the solution to this? Systems. We want our clients to eventually be self-sufficient and the three tier system I am going to share with you today will not only level up the quality of communication you have with your clients but they will appreciate the clarity as well.   Time Stamps:   (0:24) Being Your Client’s On Call Therapist (1:52) Super Helpful Analogy (2:47) Establish Baseline Communication Cadence (3:57) Proactive Check-In’s (5:28) The Red, Yellow, Green Framework (8:07) Please Share With A Friend ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 1 May 2025

634. Thinking About Hiring a Coach? Ask These 5 Questions First

If you are thinking about hiring a coach or have been burned in the past but thinking about giving coaching another shot, don't miss this episode. Erin and I want to tackle the topic of why trust is declining in the coaching space, what we are doing as a company to fight against shitty coaching programs, why some negative reviews are actually great for your credibility, and more!   Time Stamps:   (0:47) Do People Trust Coaches Anymore? (1:52) The Trust Recession (9:27) Our Reviews After Serving 4,500 Coaches (13:17) Haters on Reddit (17:02) Why Coaches Are Fearful (20:52) Looking At Both Sides Of The Investment (23:05) In The Business vs On The Business ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 28 April 2025

633. 3 Types of Posts Instagram Is Prioritizing Right Now

There's no better time to get in front of new eyeballs organically and we're seeing it with our 450+ clients inside of IFCA. In today's episode, I'm going to share with you the 3 types of posts Instagram is prioritizing right now, examples of each from a coaching perspective, and share with you a way to get our epic prompting cheat sheet to further help you with your content creation game.   Time Stamps:   (0:42) 3 Types of Posts To Make on Instagram (1:34) Changing My Mind on Organic Over The Last Year (4:51) #1: Pattern Interrupt Reel (7:19) #2: Carousel Posts (7:54) #3: Behind The Scenes Posts (10:36) Our Epic Prompting Cheat Sheet ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 24 April 2025

632. Sex, Shrooms, and Stay-at-Home Dads: Our Most Personal Q&A Yet

Before Erin pops and goes on maturity leave, we wanted to do a fun type of episode because we know you are here for education but sometimes you just need some humor and entertainment too. Lay back and listen to our opinions on sex during pregnancy, taking shrooms, staying in contact with your ex's, and more!   Time Stamps:   (0:40) Laugh and Judge Us Through This (1:07) Sex During Pregnancy? (5:09) Human’s Use of Porn (9:40) Rules Around Pregnancy (10:58) Micro Dosing During Pregnancy? (12:00) Marry Broke Man? (15:35) Weight Gain and Hitting The Bricks (17:32) Staying In Contact with Ex’s (21:48) Do Children Make Relationships Stronger or Weaker? (26:20) Let Us Know If You Enjoyed This ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 21 April 2025

631. One Simple Question That Gets 80% of Clients to Extend Their Contracts

If you want to stop constantly stressing about where your next client is going to come from, listen up! I am going to share how important client retention is to your coaching business, explain the math, and give you a powerful 3 tier system to know exactly how every single one of your clients are doing on a daily and weekly basis that will forever end you getting ghosted or providing a refund.   Time Stamps:   (0:18) The Power of Client Retention (1:15) We Are In The Relationship and Community Business (1:38) The Math (3:10) Keeping Clients Through This Three Tier System (4:38) Exit Interviews ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 17 April 2025

630. Streamline Your Coaching Biz: The Exact Fulfillment System That Works With 70+ Clients

If you're getting stuck at 30 clients by yourself or if your team is getting stuck with fulfillment around 50 clients, we have a system to share with you. After many years of battling the same issue within T4E systems, we built a 3x3x3 system that allowed our coaches to work with 60-80 clients without burning out. Listen in as I explain the system and how it can save you hours a week and give your clients a better experience.   Time Stamps:   (0:12) Working With 60-80 Clients Without Burnout (1:07) Our 3x3x3 System (1:58) Avatar Clarity (3:32) Our Done For You System (6:00) The Delivery Checkpoints (7:47) Fulfillment (9:55) Coaching Calls (11:01) Open Office Hours (11:29) Ascension (12:41) Message Me For More Info ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 14 April 2025

629. What Rich Clients Want [Plus How to Package It into a $10K Offer]

Solve rich people problems. You get to charge rich people prices. If you've ever wondered how you could sell a 10k coaching package, don't miss this episode. I'll share how to attract 2% buyers, why raises your prices raises the value of your program, how to sell, market, and build this offer, and more.   Time Stamps:   (0:12) Recent Conversation with John Madsen (1:52) Attracting 2% Buyers (2:35) Why We Charge High Prices (3:45) Jewelry Store Owner (6:33) What Goes Into A Ultra High Ticket Offer (9:05) How To Pitch This (11:10) Marketing To The Affluent ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 10 April 2025

628. 3-Minute Mindset Shift: This One Reframe Will Make You Fall in Love with Your Business Again

I wanted to share a quick mindset shift episode and a story I recently told at our 7 figure mastermind retreat all about how we look at the journey of entrepreneurship. Don't want to spoil anything here but I hope this inspires you whenever you listen to it.   ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 7 April 2025

627. How to Raise Your Prices Without Losing a Single Client

In today's episode, we’re diving into one of the most important and most terrifying parts of growing a business. Raising your prices. But not just raising them, raising them without losing a single client. I’m going to break down how to shift your mindset, communicate and raise the value of your coaching service, and implement price increases in a way that's a win-win and gets results.   Time Stamps:   (0:14) Raising Your Prices (0:45) Price vs Value (2:06) Why Undercharging Hurts (3:23) The Math Behind This (5:16) Two Ways To Enact The Price Change (7:24) What If People Say No? (9:25) Your Next Immediate Step ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 3 April 2025

626. How to Use Instagram Stories to Convert More Clients (Without Being Online 24/7)

As promised via our last episode (definitely check it out if you haven't), we're going to be talking about Instagram stories and how to show up on them to not only show a more authentic side of you but also covert viewers into clients using this framework.   Time Stamps:   (0:11) Using Instagram Stories (1:15) The Stories Weekly Framework (3:45) Two Bonuses ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 31 March 2025

625. 30 Days of Scroll-Stopping Fitness Content Mapped Out for You

Whether you've hit a rut with your content creation game or angrily staring at your phone wondering what to post, we've got you in today's episode. We're going to breakdown a super simple content plan that has been working for our top students inside of IFCA so you'll never have to feel stuck again and attract genuine interest to your coaching offer.   Time Stamps:   (0:35) Simple Content Plan (1:45) Day 1 Post (3:11) Day 2 Post (4:10) Day 3 Post (5:12) Day 4 Post (7:12) Day 5 Post (8:52) Next Episode ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 27 March 2025

624. Entrepreneur Time Management 5 Min System: Escape Overwhelm & Work on What Moves the Needle

For entrepreneurs and coaches, effective time management can separate you from the rest of the industry and it took me 7 years to find a system that I finally stuck to that works at every level from 6 to 7 to 8 figures a year. In this short episode, I'm going to explain why your calendar is your best friend and the micromanaging asshole boss that's always looking over your shoulder if you want to follow through your promises to yourself on a daily and weekly basis.   Time Stamps:   (0:16) Time Management For Coaches (2:40) Step 1: List of All Responsibilities (3:55) My Example (6:00) Time Estimation (6:51) Your Calendar Becomes Your Boss (8:22) Recapping At The End Of The Day ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 24 March 2025

623. How to Use Instagram’s Trial Feature to Go Viral & Get Free Clients

This might be the craziest growth hack I've ever seen when it comes to Instagram and I'm not sure how long you have to take advantage of this opportunity so listen up! If you want more views, followers, and ultimately clients for free, I'm going to walk you through the trial feature Instagram currently has, how to use it, and how to setup a 25 day strategy to go viral.   Time Stamps:   (0:22) Crazy Instagram Strategy (1:47) The Trial Framework (2:42) How It Works (3:42) Two Step Post and Follow Me CTA (4:56) Creating A High Converting Reel (6:59) 25 Day Strategy (8:09) The Importance of The Hook (9:22) The Action Plan (9:49) DM Me Replay ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 20 March 2025

622. The 30-Second DM Script That Books Calls and Stops You From Being Ghosted

If you're tired of getting ghosted in the DM's and you are about ready to give up when it comes to DM outreach, listen to this episode. Trust me, I've been there. It's demoralizing after awhile but we found a two message solution that gets people to respond and you can do it acting like an actual human who cares and wants to provide value and a effective solution.   Time Stamps:   (0:35) Getting Ghosted In The DM’s (1:36) The First Two DM Messages (1:46) The Strategy: Be Human (3:23) Second Voice Message ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 17 March 2025

621. The 5-Step Formula to Get ChatGPT to Write Like a Human (And Why AI Is Essential for Your Business)

It's time you start using AI if you haven't been and it's time to upgrade how you use it because this shit is getting wild and it's only the beginning. In today's episode, I'm going to share the best ways to use AI right now for your online health coaching business and even your life outside of work.    Time Stamps:   (0:36) Using ChatGPT For Flights (1:55) Firehose Style Information (2:50) Saving Time and Optimizing Content (3:26) Client Support (4:57) Client Results (6:30) What Is AI? (8:30) Starting with ChatGPT (9:35) Getting AI To Sound More Like You (12:30) Optimizing Your Offer (15:25) If You Ask “Why” About Everything (17:00) DM Me “AI” ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 13 March 2025

620. The 3-Minute IG Ad Blueprint That Fills Your Calendar

If you've been struggling to generate quality leads in your business or feel stuck because you feel like you're not gaining any traction with your follower count, this episode is for you! I'm going to share what mistake most coaches are making when it comes to lead generation and what to do instead. I also want to share an invitation for a free masterclass we are having that will dive much deeper into this topic.   Time Stamps:   (0:28) Lead Generation (1:08) Lead Generation vs Lead Nurture (2:38) Burning Out (3:23) A Strong Offer First (3:58) Our Free Masterclass (6:38) Running Ads (7:38) Importance of Tracking (8:43) Booking A Free Call With Us ---------- Click Here To Register For Our Free Viral Engine System Masterclass! ---------- Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Transcribed - Published: 10 March 2025

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