And if you're like, this whole fucking rope is just all tied up and I hate it so much and I hate

ropes and I never want to touch a rope, okay, then quit. Quit because that's literally what you

signed up for. Hello guys. Welcome back to the podcast. So do my favorite thing that I love to do

recently is highlight a student as just a little case study.

Usually someone that I know, like, man, many of us have been through this exact thing.

And then I just walk you through in real time. So if you've ever had one of those months in your

business where it feels like everything is broken, like the leads suck, the sales, the team

isn't performing, your profits down and you're

just sitting there like should i just quit i feel you i've been there i think we've all been

there and i was literally just coaching someone through this exact thing on a call those were her

exact words like when do i know when to just quit and when we zoomed out it was like well you're having a bad

month okay business is a lot longer than a month not don't quit don't quit right now it's usually the

case but anyway in this episode i'm going to show you exactly how to identify the one problem that's

actually holding your business back because the truth is it's almost never everything it just

feels that way it just

will start to feel heavy because this is fracturing this is fracturing this so where do I start

first and if you can learn this skill as a CEO like what is the one thing you will save years of

stress overwhelm and honestly some bad decisions coming from the emotional place so if you are in a season right now where your business feels very chaotic or heavy, you're frustrating, take a screenshot of this episode, throw out on your story, tagging me. I want to know who's in it right now, like who's in the shit. Because that is where the real growth happens, right? Like, this is good. This is a season of growth. You are going to come out, a Strava or a CEO because of this. So here's kind of the story. I'm on this call with one of our clients, and she's been in our program for about two years. Like, she's not brand new. She's not inexperienced. She's had great success inside of IFCA, inside of her business. But the last few months, she's like, oh my God,

nothing is working. At least that's how she feels, right? She's like, my close rate has dropped

around 15%. My profit margin was like non-existent last month. She said something I hear all of the

time. Every day, it feels like one more bad thing gets added to the pile and I can feel it I could feel

her overwhelmed I could feel her frustration and beneath all of that she started she's starting to

...