EP | 727 - You're Not Stuck. You're Just Wasting Time on the Wrong Thing
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 19 March 2026
⏱️ 15 minutes
🧾️ Download transcript
Summary
If you are working harder than ever right now and your business still feels like it is barely moving…
There's a very good chance the problem is not your effort.
It's that you are solving the wrong problem.
And this is something I see all the time with coaches.
They are not lazy.
They are not passive.
They are not sitting around doing nothing.
They are doing a lot.
But they are spending their time optimizing things that are not actually the constraint in the business.
So today, I want to walk you through a really important concept that I think will help a lot of you simplify what you need to focus on next.
Because if you can get this, you will stop wasting so much time on things that make you feel productive but do not actually grow the business.
Time Stamps:
(1:56) Recent Coaching Call
(3:59) The Smartest Next Move
(9:02) Cash and Making Good Decisions
(12:50) Ask Yourself This
(15:10) Please Share and Tag Us!
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Transcript
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| 0:00.0 | This is where I think a lot of people need to be more honest with themselves. Are you working on the thing that matters the most right now? Are you? Because I know I sit down at my computer and I want to do the thing that feels the safest. And I have a feeling you have a tendency to do that too. Because a lot of optimization is really just like procrastination, but the way that makes us feel okay about ourselves. |
| 0:26.5 | What is up for you guys? Welcome back to the podcast. So today, I want to talk about making sure you're solving the right problem in your business because this is so important. And I've |
| 0:30.9 | seen so many students running, sprinting, miles in the wrong direction. I've done it in my |
| 0:37.0 | business. And it's just so |
| 0:38.7 | incredibly important because you will burn out like this. So if you feel like, man, I'm working |
| 0:42.9 | harder than ever right now, I'm testing more, I'm tweaking more, I'm trying more things, |
| 0:47.8 | I'm posting more, I'm messing with my ads, I'm changing my strategy a lot. And your business |
| 0:52.7 | still feels like it's barely moving there's a good |
| 0:54.5 | chance that the problem is not your effort it is that probably that you're solving the wrong |
| 1:01.4 | problem because like I said I see that quite often and that's something that we always help out |
| 1:05.6 | with inside of IFCA learning how to diagnose constraints so let's talk about that in that in this |
| 1:10.2 | episode how do we do |
| 1:11.2 | that? Because I see it all the time and it's never, it's almost never that coaches are lazy or |
| 1:17.8 | passive or that they're sitting around doing nothing. They're doing a lot, but they're spending |
| 1:22.6 | their time optimizing things that are not actually the constraint in the business. So today, |
| 1:27.3 | I want to walk you |
| 1:28.4 | through a really important concept that I think will help you a lot in simplifying what you should |
| 1:32.7 | focus on next. Because if you can get this, you will stop wasting so much time on things that make |
| 1:38.4 | you feel productive, but it will actually grow the business. And if you are a coach, you're listening to this and you want help |
| 1:45.0 | figuring out what the actual bottleneck is, you can always DM us client engine or ready or |
| 1:51.0 | anything along those lines on Instagram and we can have a conversation with you and point |
| 1:54.2 | you in the right direction. Okay. So I was recently listening to a coaching call and within our |
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