EP | 732 - You Don't Have a Client Problem. You Have a CEO Problem
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 6 April 2026
⏱️ 16 minutes
🧾️ Download transcript
Summary
Most coaches think the hard part is getting their first clients but the truth is that's actually where the real problems begin.
In this episode, I'm going to walk you through exactly where one of our students was when she entered Legacy and more importantly what we had to shift to take her from early success to actually building a real, scalable business.
If you're sitting at your first 5, 10, maybe 15 clients and you're starting to feel overwhelmed or you're wondering what the next move is, this episode is for you.
Time Stamps:
(1:37) Recent IFCA Client Call
(7:24) How Are You Spending Your Time?
(10:05) Scaling Is Changing Strategy
(15:35) The Truth About Entrepreneurship
----------------
----------------
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Nobody starts out saying, you know what I want to do? Be a CEO and have this huge company and be an internal leader and my, what my job would be driving revenue. No one thinks that from the start. This entire stage of business is not about getting more clients. It's about becoming the person who can handle the success that you're already creating. |
| 0:17.6 | What is up? Welcome back to the podcast. I'm excited to talk about this today. This is for the coach who has had some success in their online business. Maybe they've gotten like five, 10, 15 clients. And you're like, oh, shoot, what now? Now the problems are starting. So I think most coaches think that the hard part is getting their first |
| 0:38.3 | clients. But the truth is that's when the real problems actually begin in your business. So in this |
| 0:44.8 | episode, I want to walk you through exactly where one of our students was when she entered Legacy. |
| 0:50.0 | And more importantly, what we had to do to take her early success to actually build a real |
| 0:55.4 | stable business from that because I cannot tell you, sadly, how many coaches I see that |
| 1:02.1 | do that, have that little wave of early success, and then those clients fall off and then |
| 1:07.7 | they don't have a business and then they're back getting a job, right? |
| 1:10.5 | So if you're sitting at your first five a job, right? So if you're |
| 1:11.3 | sitting at your first five, 10, maybe 15 clients and you're starting to feel overwhelmed, |
| 1:15.4 | you're starting to wonder what is my next move? This episode is for you. And if you want help |
| 1:20.5 | doing this the right way you can apply for IFCA, of course, we will show you exactly how to build |
| 1:25.5 | and scale this thing properly so you never end up |
| 1:28.2 | end up in that position that i was talking about so um i will take you back i'm on a call with one of |
| 1:34.3 | our students and on paper like she's crushing um she's got around 10 to 13 clients she's booking |
| 1:40.2 | sales calls consistently she has about 25 warm leads sitting in her pipeline. She's closing |
| 1:45.4 | around 90%, which is insane. So logically, things look great. And then she kind of hits this |
| 1:51.0 | realization that business owners hit. She's like, well, what now? Do I slow down? Do I waitless people? |
| 1:56.2 | Do I hire? Like, what do I do? And this is where things are really, really, really important because |
| 2:00.7 | she's misdiagnosing her problem. And shout out Amala, if you're listening to this. She listens to all of our podcast episodes. So she's going to love that I'm doing a little case study on her today. If you are a student and I do this on you, I won't name you by name. I just know she's not going to care. So don't worry about that. But anyway, she thinks her problem is I have too many clients, but her actual problem is she doesn't know how to operate like a CEO yet, right? So wherever we shine the flashlight on our business, we're going to start solving that. But what a good mentor does is gets you to zoom out and says, take your flashlight off that spot. |
| 2:34.4 | You're wasting time. Put it on this spot. And like, you just don't know to do that because you've |
| 2:38.2 | never done this before, right? You've never had a business that's had 50, 80, 100 clients. How would you |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Erin Dimond and Jordan Dugger, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Erin Dimond and Jordan Dugger and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.

