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Your Virtual Upline Podcast

Your Virtual Upline Podcast

Bob Heilig

Careers, Business, Education, Self-improvement

4.91.7K Ratings

Overview

Welcome to The Your Virtual Upline Podcast For the leader who’s followed every rule, and still feels behind. You’ve posted. You’ve pushed. You’ve promoted. You’ve stayed consistent like they told you to… and it still doesn’t feel like it’s working. If your success is costing you your peace — you’re not the problem. The system is. And it’s time to break free. Hosted by Bob Heilig, creator of the LOVE-LED™ Growth Method™, this is the first podcast of its kind, a new standard for online leaders who want to grow from belief, not burnout. LOVE-LED™ Growth isn’t just a mindset shift. It’s a system, rooted in rhythm, led by identity, and built to help you grow a business that reflects who you are. It’s how your content stops selling, and starts leading. It’s how your leadership becomes the strategy. It’s how growth starts to feel like peace again. Every episode is a weekly invitation to shift from Fear-Led Achiever to LOVE-LED™ Leader, and step into the movement of belief-driven business. This isn’t just where your strategy changes. This is where you do. And your transformation starts right here.

482 Episodes

480: Are People Feeling Your Pressure…or Your Presence?

Are you feeling the pressure to constantly sprint in your business, posting nonstop and messaging everyone with a pulse? Do you ever worry you're falling behind because you're not keeping up with the frantic pace? In this episode, I share a powerful story about a client who felt exactly that. She was shamed for "going slow," but was actually making one of the most important shifts of her entire business journey. You’ll discover why activity without alignment is just noise and how moving from a fear-led to a LOVE LED™ approach can lead to more fulfilling, sustainable growth. I’m going to show you how to stop proving your worth and start building a business on a foundation of presence and trust, which is what you truly need to create a business that is not only successful but also fun, fulfilling, and impactful. Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt  Listen to Learn:  7:15 - Why invisible wins matter more and true growth happens not just in sales or rank 10:37 - The key reasons that activity without alignment is just noise, and how a constant push actually destroys trust and pushes people away 11:47 - How to avoid burnout and finally and find a fulfilling way to work hard without the constant grind  12:45 - Separating the concept of hard work from the feeling of struggle, and what the it looks like when your effort can be both fun and fulfilling 15:21 - Why your pace is perfect and what you've been shaming yourself for as "slow" is actually a sign that you're finally building a foundation of trust Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem  Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 19 August 2025

479: 'Post More and You'll Grow' is Killing People's Businesses

Feeling burned out from social media? The advice to "just post more" is not only outdated, it's dangerous. AI-driven algorithms now make generic content invisible, proving that trying to out-post a machine is a game you can't win, and today I want to smash the myth that quantity trumps quality on social media.  In this episode, I share why the new AI-driven algorithms are making your generic, check-the-box content completely invisible, and why trying to out-post a machine with human effort is a game you just can't win. But there's a better way, and I reveal the secret to the new social media game: emotional resonance and true connection. So let’s learn how to stop being ignored and build a business rooted in your unique voice and purpose. After listening to what I have to say, you’ll discover how to use AI as a mirror to unlock the leader within you, rather than just have it be a content machine. Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt    Listen to Learn:  4:25 - How social media has changed in a BIG way, making the old strategy of "just post more" ineffective and a recipe for burnout 8:20 - The impact of AI and why the algorithm is now no longer looking for likes or views  10:37 - What will happen if you try to compete with AI by using sheer human effort and posting more 11:45 - The main things that the algorithm is scanning for today  13:13 - How to achieve emotional resonance and why it requires more than just simply presenting facts or promotions 19:03 - What to consider when using AI to move you forward in connection  Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 15 August 2025

478: Quitting Isn't the Enemy, Living Without Belief Is

Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt  Let me ask you something. Are you wearing a "badge of honor" that says, "I haven't quit yet"? Do you find yourself pushing, posting, and grinding, but deep down you're not sure it's working? Today, I'm taking you inside a coaching conversation that revealed a hard truth many of us are carrying but have never questioned: continuing without belief is more dangerous than quitting. In this episode, you'll learn why the fear-led system has trapped so many good-hearted leaders in a cycle of exhaustion and shame, and what the real difference is between just "staying" and truly "believing."  This isn't just about changing your strategy; it's about changing the very foundation of your business. If you're ready to stop measuring your worth by the fact that you haven't quit and start building from a place of peace and purpose, this episode is for you. Listen to Learn:   1:09 - Why the "I haven't quit yet" badge of honor just might be holding you back from real growth and success 1:55 - What the real problem is with focusing on results and how it keeps the fear-led achiever in control 3:24 - How to distinguish between staying and believing, and why one leads to burnout while the other fuels genuine leadership 4:28 - The surprising truth about why continuing to work hard without belief is more dangerous than quitting 7:43 - How the fear-led system teaches us to hustle out of pressure and fear, not from a place of belief 9:13 - Why the true way to build a sustainable and successful business is from a place of love and belief 10:14 - Why you don't need more commitment or consistency, but more of this one thing Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 8 August 2025

477: Why ChatGPT Is The Most Important Leadership Tool Ever Created

Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt Are you tired of feeling like Chat GPT is just another tool to churn out hollow content, leaving your unique voice lost? What if the real power of AI isn't about writing faster, but about revealing your deepest beliefs and transforming you into a more authentic leader? In this episode, we challenge conventional wisdom, showing you that ChatGPT isn't merely a content shortcut, but the most powerful leadership tool you've never been taught to use.  This isn't just about better posts; it's about building a bridge between your beliefs and your actions, with ChatGPT making that connection possible every single day! Listen to Learn:   0:36 - How Chat GPT isn't just a content tool, but a powerful leadership mirror that reveals your true beliefs and purpose 5:58 - Why traditional AI use leads to losing your unique message and how to avoid sacrificing your voice for volume 8:52 - The critical difference that content isn't breaking you, burnout and pressure are and the shift to make from fear-led creation to belief-driven leadership 11:24 - What steps you can take to infuse your authentic self into every post 25:36 - Exploring the groundbreaking LOVE-LED™ Leadership Voice Map – a three-step process to transform Chat GPT into a leadership accelerator 36:50 - Introducing our upcoming ChatGPT Content Reset and why this first of its kind experience is not just another workshop teaching AI  Grab your spot in The ChatGPT Content Reset here! www.yourvirtualupline.com/chatgpt THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead  THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 2 August 2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Here we are, the fifth and final episode of THE LOVE-LED™ SHIFT series, and this is the one that brings it all home. Let me ask you something real. Do you secretly fear that the version of success you’ve been chasing was handed to you, not truly chosen by you? In this episode, I unmask the lie so many are living with but never say out loud: “I believe in myself… but only when it’s working.” If you’re exhausted from the hustle that feels hollow, and the pressure that’s been posing as strength, this is your wake-up call. I’ll show you how to break free from the fear-led identity trap and step fully into LOVE-LED™ leadership. You’ll learn how to reclaim your voice, your values, and your vision without burning out in the process. Like I’ve said throughout this journey, you’re not called to be a content creator. You’re called to be a LOVE-LED™ leader. And this series is your new foundation. I want you to mark this shift, to draw your own line in the sand. This is your return to the kind of leadership the world is waiting for. This is where fear ends and LOVE-LED™ leadership begins. If this message has stirred something in you, share it. Share it with your team, your sideline, and the leaders you know who are quietly burning out. Thank you for taking this journey with me. And stay tuned, because this is just the beginning. We’re leading this shift in real time, one episode at a time. Listen to Learn:  0:51 - Why your confidence might be fleeting and how focusing on external validation can trap you in a cycle of fear-led achievement 6:10 - The cost of growth and a better question to ask that challenges the notion that all growth is good growth 8:23 - ​​What LOVE-LED™ growth is and the ways in which it is a new paradigm of leadership 10:12 - The 6 transformative steps that will move you from achiever to leader 15:17 - Why the world needs leaders right now who choose peace over pressure and authentic presence over constant performing 17:04 - The LOVE-LED™ Leader Declaration: Join the movement and declare your commitment to a new way of leading, rooted in purpose and belief Make sure to listen to all of the other episodes in this series, below! THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 26 July 2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. As I’ve been sharing throughout this special series, the old way of doing business in our industry is breaking down, and it’s not just costing you momentum. It’s costing you trust. Trust in yourself, trust from your team, and even trust in the very model you’re trying to share. In this fourth episode of THE LOVE-LED™ SHIFT series, we’re pulling the curtain all the way back. I’m breaking down the real, tangible costs of fear-led leadership with examples that are going to hit home. This isn’t just about switching strategies. This is about making a foundational shift that will change everything. And we’re not done yet. There’s one more episode to come. If you’ve ever felt your belief vanish the moment your results dip, that next conversation is for you. We’re going to unpack what real belief is and why you’ve been chasing it in all the wrong places. This is the message I wish someone had told me when I was in the thick of it. So don’t stop now. When you’re ready, I’ll meet you there. Listen to Learn:  0:50 - The core difference between leading with pressure and leading with belief, and why the old way is "breaking down" 3:10 - The hidden face of fear-led leadership and how to identify the subtle signs of fear-based leadership 5:00 - Some of the key ways that urgency can create dependency and hollow actions in your team rather than genuine belief 7:55 - The true cost of constant pressure and the endless "growth loop" it creates 10:20 - Why your leadership pipeline is capped and how fear-led systems unintentionally filter out thoughtful, value-driven, and sustainable leader 13:37 - How a disconnect between what you say and what your culture rewards quietly damages team trust 18:57 - What I say to challenge the notion that "it's working" when success is built on compliance, not conviction, and comes at a high cost to your team 24:27 - Meeting people where they are: the foundational principle of LOVE-LED™ leadership 35:12 - The lesson I’ve come to learn about celebrating more than just the outcome and recognizing the “invisible wins” Make sure to listen to all of the other episodes in this series, below! THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 26 July 2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. You’re grinding harder than ever, but is your business actually growing? In this third episode of our 5-part series, we’re cutting through the noise and exposing why the old leadership playbook is keeping you and your team stuck, overwhelmed, and disengaged. It’s not about pumping out more content or staying constantly visible. It’s about getting back to the real rhythm of effective, aligned leadership. We’re diving deep into The SHIFT EQUATION™. A powerful framework that resets everything. This is how you lead yourself, your people, and your purpose with clarity and conviction. You’ll learn why Authentic Outreach™ and building genuine trust aren’t just nice ideas, they’re the only path to sustainable growth. This is the shift from fear-led achiever to LOVE-LED™ leader. If you’re ready to redefine leadership and finally make the kind of impact that lasts, this episode is your next step forward. And trust me, you do not want to miss what’s coming next in THE LOVE-LED™ SHIFT series. Listen to Learn:  1:28 - Why old leadership strategies are causing stagnation and burnout, even when you're working harder than ever 2:41 - How losing connection to daily practices, like leading yourself first, can flatline your conviction and joy in business  7:18 - The way "pressure disguised as purpose" in outreach erodes trust and pushes potential customers away  9:38 - Why true outreach is about leadership and offering belief, not selling products or promotions 11:34 - The significant damage that happens when you withhold leadership through inaction  15:48 - What the "Shift Equation" is and how you can use it to restore momentum and growth 17:41 - Why visibility without trust is ineffective, and how genuine leadership builds the belief that drives business growth Make sure to listen to all of the other episodes in this series, below! THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead  THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 26 July 2025

THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Are you feeling disconnected from your content and finding yourself second-guessing your message? Content isn’t meant to just teach or sell. It’s meant to build belief. And in this second episode of the LOVE-LED™ SHIFT series, I’m showing you how to do exactly that. This conversation goes beyond content creation. It’s about leadership. Because what people are craving right now isn’t more information, it’s someone willing to lead with conviction. In this episode, I break down the four leadership identities that many are hiding behind, reveal the first fundamental law of LOVE-LED™ content that will shift how you show up, and introduce the concept of rhythm over consistency so your message can breathe and truly resonate. You were never meant to post to perform. And you’re not here to be a content creator. You’re here to lead with purpose, with intention, and with belief. The moment you stop using content to prove your worth is the moment you’ll start using it to build something real and lasting. If you’ve been wondering why your content just isn’t hitting anymore, let this episode be the wake-up call. And don’t worry, the next episode is already live and waiting for you to dive in. Listen to Learn: 3:07 - The difference between content as a strategy and content as proof of your leadership, and why one truly drives growth 8:04 - Why being the polished and articulate performer identity isn't enough if every post comes from pressure, not presence 10:23 - How hiding behind the teacher identity of providing endless value and education can keep you from being truly seen 13:32 - The main reasons why leading with an offer in your content as the seller identity can alienate your audience  16:33 - The dangers of robotic, routine posting driven by fear of failure as a disconnected leader  23:42 - What the first fundamental law of LOVE-LED™ content entails  25:18 - Building rhythm and consistency into your content and how it will allow you to stop chasing the algorithm  Make sure to listen to all of the other episodes in this series, below! THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 26 July 2025

THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. I’m so excited to bring you Episode 1 of The LOVE-LED™ SHIFT series. This marks a bold line in the sand, a declaration that we’re done with the fear-led system that’s been quietly eroding your confidence and forcing you to trade your peace for performance. If you’ve been putting in the work but still feel disconnected, if your content isn’t landing, your team feels disengaged, and that spark you once had seems dimmed, this episode, and the ones that follow, were made for you. Let me be clear: you are not the problem. The truth is, you’ve been operating inside a system that’s broken, a fear-driven approach that no longer serves who you are or the kind of business you’re called to build. As I shared in the trailer, we’re stepping into a new era of LOVE-LED™ Leadership. One that aligns with your values, honors your peace, and actually works. This isn’t the end of your growth. It’s the beginning of something far more authentic, fulfilling, and sustainable. Listen to Learn: 1:14 - How we got to where we are today with an old system that has led to burnout and disengagement  3:35 - What artificial growth looked like during the COVID boom and why it wasn’t sustainable  6:30 - Why your struggles aren't a personal failing, but rather a direct consequence of operating within a broken and outdated business system 8:32 - A look at the "fear-led system" and the key difference between it and a LOVE-LED™one     11:04 - What distinguishes urgency from genuine belief and why urgency only provides short-term, unsustainable results  15:58 - How my personal achievement led to unexpected feelings of sadness and what this disconnect revealed about the emptiness of externally driven success ​​Make sure to listen to all of the other episodes in this series, below! THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 26 July 2025

THE LOVE-LED™ SHIFT Starts Now | A New Era of Leadership for a Profession Ready to Rise

🎙THE LOVE-LED™ SHIFT  A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Are you feeling the burnout from a business system built on fear and pressure? One that rewards performance and sales, but at the expense of your peace and authenticity? While it may appear to work for some, this system is silently exhausting the very people it was meant to empower. That’s why we’re excited to finally introduce the LOVE-LED™ SHIFT special series we’ve been hinting at for some time now. This isn’t just a podcast. It’s the beginning of a new era in leadership for a profession that’s been craving real, lasting change. In this series, you’ll discover a better way to grow and a new way to lead, one that starts from within. Your transformation begins now. We’re doing something completely different. All five episodes of the series will drop at once, 48 hours from today. If you're hearing this after that window, they’re likely already waiting for you to dive in. So make sure to follow the show, share this trailer with someone who needs it, and get ready to challenge everything you thought you knew about business, success, and leadership. This isn’t just a series. It’s a movement. The LOVE-LED™ SHIFT begins now. Listen to Learn: 1:01 - The reasons that traditional growth strategies might be silently eroding your peace and purpose 3:16 - Why it's not just your business, but your belief in yourself that might be breaking, and what to do about it 4:11 - The “LOVE-LED™ Shift” and the new era of leadership we are ushering in 6:01 - What to expect from this series and the way how it will help you totally redefine your approach to content and conversations  7:31 - The big lie that is destroying our profession and what you can do right now to restore your leadership confidence 9:01 - Why it’s so important to realize that you are not broken, the system is… Click here to subscribe to our LOVE-LED™ Weekly emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 24 July 2025

470: Everything I Want to Say to Leaders Still Teaching the Old Way

Have you ever felt that nagging whisper inside you, telling you something's off, even when you're doing everything 'right' in your business?  Are you tired of the endless pressure, the feeling that your worth is tied to a number, or that you're constantly fighting burnout? If you're honest with yourself, you know this isn't how leadership was meant to feel… In this episode, I rip back the curtain on what I call 'fear-led leadership', or that inherited system of urgency, performance-at-all-costs, and subtle manipulation that's keeping so many good people stuck, and I introduce you to our LOVE-LED™ growth philosophy. This isn't just a kinder tone; it's a complete reformation, a belief-first, trust-driven model that puts people, identity, and sustainable growth first, because this is about building from peace, not pressure. And as a special sneak peek, I'm revealing the upcoming LOVE-LED™ Shift Series, a 5-part blueprint that will give you the exact tools and language to finally lead differently, which will be dropping all at once late next week as a podcast series you can binge. This isn't about improving the old way; it's about replacing it. So, if this hits something in you, don't look away. Lean in. Your shift starts now. Are you ready? Listen to Learn: 5:49 - Decoding fear-led phrases and examples of what manipulation often sounds like 8:57 - The foundational principles of LOVE-LED™ growth and how represents a new standard built on belief and identity  10:40 - Why this type of leadership honors your life and your priorities 12:04 - A look at genuine motivation and manipulative tactics disguised as leadership, and why it's time to dismantle the latter 12:59 - Debunking the myth that LOVE-LED™ growth avoids effort  19:34 - The difference between a fear-based strategy and a deep-seated fear-built culture that can subtly sabotage teams and leaders 25:33 - What the three types of leaders are and identifying your role in the current landscape of our industry  32:37 - An exclusive preview of the upcoming 5-part podcast series which will offer a complete framework to transform your leadership and build a business rooted in love, not fear.   469: What Happens When You Stop Performing and Start Leading Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 7 July 2025

469: What Happens When You Stop Performing and Start Leading

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Are you trying to lead a team, but feeling weighed down with immense pressure to always have to perform? Are you feeling overwhelmed and burnt out because you just don’t know what to do to get people to do the work anymore? Today, I’m joined by Stephanie Whittaker, an OPTAVIA coach and recent graduate of our 30 Days to $1K program, as she shares her personal journey from burnout using fear-led strategies to having a thriving business with a LOVE-LED™ approach. In this episode, Stephanie reveals how she was able to go from performance and pressure, to purpose, presence and peace. If you’re feeling like your leadership has become a burden, then there is hope, and Stephanie’s story is a powerful example that you too can make the shift from fear-led achieving…to LOVE-LED™ leading!  Listen to Learn: 5:18 - The significant business decline Stephanie faced that led to her questioning her worth, and the initial signs that told her this was happening  8:01 - What she did as a result and the way that doing this demonstrates the pitfalls of using a fear-led strategy  16:23 - How shifting her content and outreach to an authentic LOVE-LED™ approach attracted long-term, like-minded clients   20:55 - Why her recent achievements go beyond just the financial gains, and a look at the profound personal satisfaction and impact she's now experiencing  27:02 - The way that Stephanie is now empowering her team and the results they are getting too using this structured, authentic approach 31:35 - How adopting a LOVE-LED™ approach brought her personal alignment, fulfillment, and presence in all areas of her life TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing CommunitySubscribe to our YouTube Channel

Transcribed - Published: 27 May 2025

468: The Trust Recession: Why We Changed Our Entire Content Strategy

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Has your content felt disconnected lately? Maybe you’ve been showing up, saying the right things, doing all the “strategic” moves, but something still feels off. You’re craving a new way to create that actually reflects who you are and what you believe. If that’s you, I want you to hear this: you’re not behind, and you’re not broken. You’re just ready to lead. And today, I’m going to show you exactly what that looks like. For the very first time, I’m introducing something incredibly important that we’ve been building behind the scenes: the LOVE-LED™ Content Journey. This is our 4-part content strategy that helps you rebuild trust, not just with your audience, but with your own voice. This is not just another strategy. It’s a new standard for how leaders in our space are being called to show up. Because right now, we are living in a trust recession. And in a trust recession, people don’t follow noise. They follow leaders they believe in. So if this episode stirs something in you, if you feel like you’ve outgrown the old way of creating content and you’re ready to reconnect with your voice and lead with a new level of conviction, I want to invite you to join me inside TRANSFORMED. This is where you will step into a new standard of growth, built on clarity, connection, and a rhythm that finally feels like you. Listen to Learn: 3:23 - Understanding the "Trust Recession" in content strategy that’s been happening over the last year  7:43 - Introducing the LOVE-LED™ Content Journey: the new standard that is designed to rebuild trust 9:58 - The first type of content that ​​prioritizes solving problems and serving your audience before making any offer 11:53 - A look at the second type of content where connection deepens and belonging is created  13:51 - How the third type of content builds belief by showing what's possible 16:02 - Why the final type of content is about opening doors and starting conversations, not just closing sales 18:03 - The way that leveraging the LOVE-LED™ Content Journey will rebuild your content strategy on a foundation of trust and allow you to lead with conviction while standing out as a leader in a noisy online world TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 21 May 2025

467: Why More Content Isn't Working and What To Do Instead

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Feeling like you're shouting into the void on social media? You’re not alone—and you’re not crazy. In this episode, I’m calling out what so many are feeling: the “just post more” advice is officially outdated. The scroll is saturated. The noise is deafening. And the grind? It's burning you out. You don’t need another content trick. You need a shift. It’s time to stop creating just to keep up—and start creating from conviction. From purpose. From alignment. Let this episode—and the one before it—remind you: your success isn’t about more content. It’s about different content. Content that actually connects, resonates, and reflects the leader you’re called to be. If you're ready to raise the standard, this one's for you. Listen to Learn: 2:58 - The destructive nature of the fear-led content model that runs on pressure, panic and perfectionism  4:15 - How an alternative exists and the power that lies in prioritizing alignment over quantity 5:22 - The different ways in which new leaders show up and how I am going to help you do this inside of TRANSFORMED  6:40 - What we will be sharing in the very first session of our free training and what our clients who learn and implement it are saying  11:39 - How the new era of content is all about better, not more content  TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  466: Transformed is Here: Step Into the Content Strategy That Changes Everything  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 16 May 2025

466: Transformed is Here: Step Into the Content Strategy That Changes Everything

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Welcome to a brand new season of Your Virtual Upline! This episode marks a major shift—a powerful realignment with what I believe is the future of our industry: the revolutionary LOVE-LED™ approach. We’ve been standing at a crossroads for too long. And I’m drawing a line in the sand. It’s time to move beyond fear-based strategies and performance-obsessed content. If you're exhausted by the constant pressure to post, perform, and push... and you're craving a path that feels more authentic, more human—this is your invitation. Let’s ditch the hustle. Let’s lead with purpose. And let’s start creating content that actually connects, converts, and feels GOOD doing it. This is the beginning of a new era. LOVE-LED™ leadership starts now. Listen to Learn: 1:57 - The “line in the sand” I’ve drawn and what you’ll be seeing with this podcast as a result  4:32 - A crucial shift in perspective that is needed right now in terms of the content you create  5:46 - How real leadership begins not with posting more, but with leading deeper 10:07 - ​​Introducing Transformed, our once-per-year, 7-day live experience and how you’ll walk away from it as a completely different person  14:46 - How you can register, take part and begin building a business with love, not fear TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE!  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 13 May 2025

465: What Kind of Leader Are You?

Make sure you opt-in to our weekly LOVE-LED™ Coaching email over on my Instagram account here: @bob_heilig  What kind of leader are you? And when things get tough… What do you want people to remember about how you led? With all the changes happening in our industry—and the recent shutdown of a company many of us knew—real leadership is being put to the test. In this episode, I talk about two very different kinds of leaders. I share real-life examples so you can see what makes them so different—and why it matters. What I share will give you a simple blueprint for how to lead better—especially if you’re building something that’s meant to last. Because if you're chasing legacy, not just success… then LOVE-LED™ leadership is the only way to do it. Listen to Learn: 1:11 - How true leadership emerges in crisis and why challenging times reveal more about a person's leadership style and character than when things are going well 2:12 - The fundamental difference between leading from a place of fear versus leading from a place of love 4:30 - The unsustainable nature of fear-led growth and the reasons that a fear-driven approach that prioritizes profit over people ultimately leads to burnout and pushes people away 8:22 - Why leaders who publicly criticize those who make different choices damage their own reputation and team culture  10:15 - The core principles of a LOVE-LED™ approach to leadership, and how leading in this way results in long-term profit and trust  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 23 April 2025

464: A Simple Plan to Get More Engagement On Your Product Posts

Make sure you opt-in to our weekly LOVE-LED™ Coaching email over on my Instagram account here: @bob_heilig Are you posting consistently, yet you’re getting crickets instead of comments on your product posts? Are you pouring your heart into content, yet the engagement just isn't there? What if the secret wasn’t about what you’re posting, but how you’re connecting? In this episode, I share a really simple two-step LOVE-LED™ strategy that will help you immediately start to increase the engagement on your product posts.  If you’re ready to start having real conversations without being salesy or pushy, then this episode is for you! It will help lead you to some of the most effortless sales you've ever made!  Listen to Learn:  1:43 - Why engagement on product-related posts is the most valuable kind for your business  4:13 - How to get intentional and utilize connection content to strategically drive initial engagement 6:56 - What it looks like to use authentic outreach by starting conversations with everyone who engages with your connection content 10:32 - How the algorithm prioritizes relationships and the ways in which private message interactions boost your visibility 13:34 - The importance of having a content plan that strategically combines connection content and product posts for maximum impact Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 9 April 2025

463: A Better Way to Share Product Promotions

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!   Are your product promotions pushing potential customers away? Do you feel like you're constantly chasing sales, only to see them disappear? What if the very strategy you've been taught is the reason your business isn't growing? In this episode, we dive deep into the counterintuitive truth: leading with promotions is often the fastest way to kill your business, and I want to give you a better.  If you want long-term success, stop leading with your products and company. Instead, become known for the problems you solve and the people you help. Are you ready to break free from the hustle of chasing quick wins and start building a business that truly serves? One that’s built on LOVE-LED™ leadership and real impact? You can create a business that puts people first—and when you do, growth follows. Let’s dive in and make it happen! Listen to Learn:  1:42 - Why leading with promotions is so detrimental to your business and how understand the concept of relational accounts can be applied to product promotions 6:25 - The main reason that short-term thinking and discounting are harmful and how to begin implementing a how to implement a LOVE-LED™ approach 8:39 - How things will begin to change for you and your clients when you prioritize the people you serve over the products you sell  12:11 - The outreach strategy I would use and the very first question that I would ask to help better understand how I can serve the person I’m helping 18:29 - How to implement strategic promotion and a reminder that you don’t have to promote every promotion from the company   Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business! Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 21 March 2025

462: The #1 Sponsoring Mistake You Don't Even Realize You're Making

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!   Are you looking for a way to sponsor more people, more leaders, and people that are willing to do the work? Are you tired of chasing down potential recruits, feeling like you're constantly searching for the "right people" to grow your team? Today, I share the big mistake you’re making when it comes to sponsoring that you don’t even realize you’re making, and what you can do right now to see a big difference in your business by standing out from the rest.  In this episode, I uncover the true foundation of successful team growth and show you how consistent, people-first actions—rooted in a LOVE-LED™ approach—can completely transform your business. Ready to stop chasing and start attracting? Let’s forget the quick fixes and learn how to make your business a magnet for motivated, driven individuals!  Listen to Learn:  What you need to start doing instead of chasing potential recruits and a look at the BIG mistake we make as a profession when it comes to marketing [2:09] How you'll draw in ideal candidates who are a natural fit for your team just by creating valuable and relevant content [2:59] Why it’s important to start with the end in mind to get to your dream customer on board as a team member [6:04] How to define that "dream customer" profile, and then tailor your content to speak directly to their needs and interests [7:27] The two main problems that arise when you put your product first, instead of adopting a LOVE-LED™ approach  [11:52] The magic that happens when you go beyond basic customer service and truly serve your clients by addressing their underlying problems [16:32]   Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business!  458: From Stuck to $1,200 in 5 Days: Corbin's LOVE-LED™ Breakthrough Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 17 March 2025

461: The New Way to Sell on Social Media

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!   Are you tired of shouting into the social media void, with product posts that fall flat? What if I told you the key to unlocking your business growth isn't more content, but a radical shift in your approach? In this episode, we're dismantling the old ways of selling as I share the new way to sell on social media.  Why is this episode so important? If you are still selling the old way of just posting about your products and trying to sell to everyone, then I guarantee that you will be left behind. The only way to successfully sell on social media today is to use a LOVE-LED™ approach, to lead with helping, to speak directly to the person that you want to and to be known more for the problems you solve than the products that you sell. I encourage you to do the scary thing and make this shift in how you show up on social media, because you’ve got something important to share and there are people out there just like you that need to hear your story!  Listen to Learn: 0:57 - What it really takes to succeed with selling on social media and the big shift that will be required for business owners today  4:54 - The “more is better” trap most are falling into on social media and what doing this will inevitably lead to  7:02 - How the new way to sell on social media involves serving a specific, ideal customer, rather than trying to sell to everyone 8:32 - What to do right now if you're struggling on social media, and why this may seem counterintuitive  10:54 - Why a big following isn’t needed anymore, but your following will have to be this…  16:16 - What you’ll be focusing on instead of just posting more content when you use our LOVE-LED™ approach  Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business!  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 12 March 2025

460: The Beauty Industry is Changing—Is Your Business Ready?

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!   The beauty industry is changing a lot, which probably won’t come as any surprise to you. Today I want to help you answer this important question - is your business ready for what's to come this year?  In this episode, I break down three big challenges you face when selling beauty products on social media—and more importantly, I show you the solution. Our proven LOVE-LED™ approach is the missing piece you’ve been looking for. Without it, you’re stuck. With it, you get the results you actually want. The beauty industry is changing fast, and there’s never been a bigger opportunity than right now. But the future? It’s LOVE-LED™. I don’t want you getting left behind. That’s why I’m excited to bring you this episode AND invite you to our free workshop—so you can stay ahead, stand out, and thrive in this ever-changing industry! Let’s do this! Listen to Learn: 1:59 - Why pushing products and chasing likes are outdated strategies, and what our LOVE-LED™ approach will help you do instead  3:52 -  How to stand out by serving, not selling, while creating value-driven content that attracts your ideal customer and builds trust 9:19 - The power of problem-focused value content and how it can effortlessly drive sales  17:18 - What you can do right now to establish yourself as a trusted advisor and overcome consumer skepticism 23:24 - Why creating an amazing customer experience in the only way to win today  28:14 - How our upcoming workshop will provide you with the tools and strategies to win back past customers, attract dream clients, and achieve LOVE-LED™ growth.   Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business!  457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes 458: From Stuck to $1,200 in 5 Days: Corbin's LOVE-LED™ Breakthrough Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 6 March 2025

459: Why Chasing Numbers is Keeping You Stuck

Our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!   Are you chasing arbitrary numbers and wondering why your business isn’t growing? Did you know that setting goals around results might actually be the reason that you’re stuck? If goal setting feels overwhelming to you, today I share a totally different mindset for you to adopt, which is our LOVE-LED™ approach to goal setting. You’ll hear what happens when you shift your focus to activity-based goals that are tied to growth, and trust me when I say, this one episode could change everything for you and your business!  Listen to Learn:  1:18 - A student’s experience that inspired this conversation and what she is facing now after seeing amazing results recently in her business  6:02 - The problem and reality that most people face when using traditional goal setting methods  12:19 - What the four core activities are that drive business growth and the right way to do them to achieve consistent, LOVE-LED™ growth 15:52 - The three key elements that will guarantee growth in your business if you begin placing your attention on them right now  19:24 - The magic that occurs when you shift your focus from unpredictable results to the actions that drive growth and success Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business!  457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 3 March 2025

458: From Stuck to $1,200 in 5 Days: Corbin's LOVE-LED™ Breakthrough

I’m excited for you to meet today’s special guest, Corbin, as she shares firsthand her story of how she went from being completely stuck to making $1,200 in just 5 days! Corbin has been an Optivia coach for 6 years now who recently attended our Health & Wellness workshop, and in this episode, you’ll hear how it helped reignite her passion and led to her achieving remarkable results using our LOVE-LED™ approach. Corbin’s story is an incredible example of the power of aligning the right person with the right plan at the right time. I just know that a lot of listening can dramatically shift your business using what we teach and coach to as well, and I can’t wait to share more future LOVE-LED™ success stories with you here on the podcast! Listen to Learn:  4:48 - Corbin talks about her success in her business before joining the recent training we hosted and why she decided to register at that specific time [4:48] 11:36 - The importance of being intentional in conversations and leading with love and how this shift in mindset helped her regain confidence and reignite her passion for her business12:51 - Where the path to building a bigger business that is sustainable really begins 14:46 - A closer look at what happened when Corbin used our simple, LOVE-LED™ outreach script to re-engage her past clients 19:31 - How we’re helping coaches develop the skills to serve, connect, and lead with love, creating a more fulfilling and profitable business [19:31] 23:02 - Details on how you can transform your business through our LOVE-LED™ approach Corbin is using Join the 30 Days to $1k  LOVE-LED™ Coaching Program at www.30daysto1k.com/health  Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 7 February 2025

457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes

Our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025, is happening January 27th-30th. CLICK HERE to register!  If you’re tired of spinning your wheels in your network marketing business and feeling stuck and frustrated, then you need to hear Wanda Turmes’ story. Wanda has been an Optavia coach for three years, and she went from being on the verge of completely giving up—feeling lost and hopeless—to experiencing a complete business transformation in just 30 days. After implementing our LOVE-LED™ approach, Wanda enrolled 7 new clients in a single month (compared to her previous average of 1-2) and doubled her monthly income from $1K to $2K. Even better, she’s now connecting with her ideal clients every day in a way that feels authentic and aligned, thanks to rediscovering her passion and purpose. I’m not exaggerating when I say this is one of the most powerful success stories we’ve ever shared. If Wanda’s story impacted you like it did for me, make sure to reach out to her and let her know what resonated most from our conversation today. Listen to Learn 11:46 - How Wanda felt stuck as a "copy and paste coach" and what motivated her to seek a new approach by registering for our free workshop last Fall  16:26 - The way she has grown her business over the past four months and gained clarity on her next steps after attending it  20:26 - Exciting details on what you can expect by attending our upcoming workshop for Health & Wellness businesses later this month   23:41 - What Wanda says has made the biggest difference in the results she is now achieving, specifically in terms of the content she creates   28:45 - A cool thing that started to happen for her when she began using the LOVE-LED™ approach we teach our students 34:42 - How Wanda now feels about herself and her business and what she finds most empowering to her now after making these changes    Register now for our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025 Click here to subscribe to our weekly Comma Club Coaching emails!  443: Being Brave, and Faith-Fueled Leadership with Kristen Glass Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 15 January 2025

456: Do You Have a Diet Mentality About Growing Your Business?

Our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025, is happening January 27th-30th. CLICK HERE to register!  Are you tired of the "diet mentality" sabotaging your business growth? Do you feel like you're constantly chasing quick fixes and hustling for sales, only to end up feeling burnt out and disillusioned?  In this first official episode of the brand-new year, I share the four ways this diet mentality might be holding you back right now from creating a thriving, sustainable business in 2025. In this episode, you’ll hear the shifts that you need to make in order to embrace a LOVE-LED™ approach and build a business that honors your values, serves your clients authentically, and brings you lasting fulfillment. As always, I’m excited to serve you at a higher level here in 2025 and I hope to see you inside of the upcoming workshop! Listen to Learn 2:21 - How this diet mentality I talk about today correlates with your business  6:12 - The BIG mindset shift around chasing quick results that is needed so badly in 2025  7:59 - What the true impact will be of overworking and having a hustle mentality 12:21 - The simple formula to use for achieve good form in your business   13:30 - How having this diet mentality undoubtedly leads to perfectionism and comparison with others   21:31 - Why “all or nothing” thinking is so detrimental to you and your business 30:17 - What we’re doing over the next few months that’s specifically designed to help you become LOVE-LED™ in your business Register now for our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025 Click here to subscribe to our weekly Comma Club Coaching emails!  96: God Doesn’t Create Junk! Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 10 January 2025

455: Are Your Red Light Stories Holding You Back?

Let’s be real: if you’re feeling stuck, hesitant, or too scared to take the next step, you’re probably caught up in a red light story. What’s a red light story? It’s the narrative you tell yourself about your business, your company, your products—and most importantly—yourself. These stories quietly creep in, convincing you to hit the brakes on your dreams. But here’s the truth: your success is waiting on the other side of those doubts.  In this podcast episode, I share something deeply special—an audio from a limited series I recorded for Optavia. Over the past year, we’ve had the privilege of working with so many incredible Optavia coaches, and this episode features my friend Kristen, one of their amazing leaders. What we talked about was too good not to share with you. Whether or not you’re with Optavia, this conversation about red light stories is a game-changer for anyone in our profession. So, are you ready to stop hitting the brakes and start building momentum? Listen to Learn 4:30 - The importance of mindset and belief as you enter a brand-new year  5:56 - Why Kristen is the perfect guest to be sharing her insights on the concept of red light stories  11:11 - Some of the chaos she was experiencing in 2019 that led her to diving all-in on this podcast and what we teach on it  15:15 - The conscious decision Kristen makes each day to choose courage and some of the red light stories she has had about herself  25:30 - How we’re really living from fear and a place of being selfish when we tell ourselves these red light stories 32:49 - Kristen’s thoughts on showing up consistently, even when you feel like you’re a “hot mess express”, and the impact doing this will have on the results you achieve  42:32 - What she considers to be the hardest part of being a leader in this industry  48:54 - Kristen’s superpower and what allows her message to resonate with so many people    Click here to subscribe to our weekly Comma Club Coaching emails!  443: Being Brave, and Faith-Fueled Leadership with Kristen Glass Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 3 January 2025

454: How I Hit My First $1K: Nicole Sapriken from Norwex 454: How I Hit My First $1K: Nicole Sapriken from Norwex

Click here to subscribe to our weekly Comma Club Coaching emails! Today, we’re bringing you another ‘My First 1K Success Story’ episode, where you’ll meet a new inductee into what we’re calling “The Comma Club.” I’m joined by one of our students, Nicole Saprikin who is a Norwex Consultant, to share her story. In this episode, you’ll hear how Nicole went from making about $450 a month in her business after four years with Norwex to hitting her first ever organic $1k commission month…in just over 30 days! Nicole’s outlook for her future has completely changed, and the big message from this conversation with her is that it is possible, so don’t give up. By using the right approach and getting the support you need, it can happen for you as well. This is why we’re showcasing students like Nicole and bringing them on to the podcast, because we want to champion this idea of what making $1k a month with your business means. It's a significant milestone that demonstrates you are finally on a better path, and you are doing things that I know will lead to even bigger and better results. Listen to Learn 0:50 - Where’s Nicole’s business was at before joining our program and how she was feeling about things overall at that point  3:48 - The types of conversations Nicole was having with people and how doing this didn’t feel right to her  11:01 - The common pitfalls we see that are preventing direct sellers from reaching the $1k milestone  16:16 - What was initially holding Nicole back after joining Love Serve Grow™ and the solution we now offer for students in this situation with our new 30 Days to $1K program  18:40 - The importance of focusing on key business activities and how slowing down led Nicole to significant results  25:10 - How her outlook on her business and future has transformed through the program 30:47 - The most impactful aspects of the program and the mindset shifts that have propelled Nicole's success   Click here to subscribe to our weekly Comma Club Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 27 November 2024

454: How I Hit My First $1K: Nicole Sapriken from Norwex

Click here to subscribe to our weekly Comma Club Coaching emails! Today, we’re bringing you another ‘My First 1K Success Story’ episode, where you’ll meet a new inductee into what we’re calling “The Comma Club.” I’m joined by one of our students, Nicole Saprikin who is a Norwex Consultant, to share her story. In this episode, you’ll hear how Nicole went from making about $450 a month in her business after four years with Norwex to hitting her first ever organic $1k commission month…in just over 30 days! Nicole’s outlook for her future has completely changed, and the big message from this conversation with her is that it is possible, so don’t give up. By using the right approach and getting the support you need, it can happen for you as well. This is why we’re showcasing students like Nicole and bringing them on to the podcast, because we want to champion this idea of what making $1k a month with your business means. It's a significant milestone that demonstrates you are finally on a better path, and you are doing things that I know will lead to even bigger and better results. Listen to Learn 0:50 - Where’s Nicole’s business was at before joining our program and how she was feeling about things overall at that point  3:48 - The types of conversations Nicole was having with people and how doing this didn’t feel right to her  11:01 - The common pitfalls we see that are preventing direct sellers from reaching the $1k milestone  16:16 - What was initially holding Nicole back after joining Love Serve Grow™ and the solution we now offer for students in this situation with our new 30 Days to $1K program  18:40 - The importance of focusing on key business activities and how slowing down led Nicole to significant results  25:10 - How her outlook on her business and future has transformed through the program 30:47 - The most impactful aspects of the program and the mindset shifts that have propelled Nicole's success   Click here to subscribe to our weekly Comma Club Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 27 November 2024

453: The 3 Types of Momentum and Business Growth

Today, we’re diving into a powerful concept: the three types of momentum that drive real business growth—personal, team, and company momentum. When you learn how to leverage all three, you’re not just building a business—you’re laying the foundation for sustainable, long-term success. This is essential for anyone serious about thriving in this industry. I want this to shift how you think about momentum and growth because mastering what I’m sharing today isn’t optional—it’s critical. Let’s get to it and build something that lasts. Listen to Learn 1:23 - What personal momentum is, how it serves you and the ways that it can also lead to overwhelm and burnout 3:44 - Why team momentum is the real secret to long-term growth  6:17 - Some of the reasons that company momentum will start to slow and what you can do when this happens 7:17 - A special ask for you regarding how you can support this podcast and its message 7:58 - The two specific things that determine team momentum  10:56 - The simple formula for success in business and why it matters more than ever right now    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 22 November 2024

452: The #1 Reason Why People Fail in Network Marketing

Feeling stuck or frustrated in your network marketing business? Watching your team struggle and wondering if you’re doing something wrong? You’re not alone. I recently had a conversation with a past client, friend, and fellow leader who’s been feeling the exact same way. In this episode, I’m diving into a problem that’s plaguing in our industry: mismanaged expectations. We have a lot of unrealistic expectations, which are often fueled by hype marketing like I talked about in the last episode. When we measure our success by the wrong metrics or fail to celebrate the progress we have made, we risk burning out or even walking away from the dreams God placed on our hearts. But here’s the truth: the fact that you’re still here—listening, showing up, and leading—means you’re already successful. It’s time to have some tough but necessary conversations about what needs to change in our industry and within ourselves. I truly believe the best days for network marketing—and for you—are ahead. Let’s face these challenges together and build something extraordinary. Listen to Learn 3:29 - Why mismanaged expectations is so dangerous and the group of people in our industry that it impacts the most  4:16 - The role that social media and the pandemic have played in these issues becoming more prevalent  8:29 - A simple reframe you can make in the areas of your business and metrics that you are paying attention to   10:21 - A special ask for you regarding how you can support this podcast and its message 11:04 - What we’re doing as a company to change the conversation being had around success  12:49 - Specific actions you can take right now with your team and why doing this is your responsibility as a leader  14:18 - What setting expectations looks like in practice and the advice my mentor told me starting out that still resonates with me today  16:54 - Why I feel that these conversations aren’t happening and what we can do to change this  451: Are You Marketing Your Business With Heart or Hype? Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 20 November 2024

451: Are Your Marketing Your Business With Heart or Hype?

Let’s be real: social media is packed right now with what I like to call “hype marketing.” You know the posts—“biggest launch in the history of network marketing,” “a compensation plan like nothing you’ve ever seen.” It’s constant. But here’s the truth: these tactics aren’t just overused; they’re actually driving people away and undermining your business’s credibility. If you’ve been caught up in this approach—maybe because it’s what’s being taught or you’re following what everyone else is doing—I want you to know that it’s ok and you can start doing things differently. In this episode, I share the four reasons why hype marketing is hurting your business and I reveal what you can do to start building a lasting business with heart over hype! Listen to Learn 5:00 - How hype marketing sets bad expectations and has you marketing from a place of fear  8:10 - A real life example of what I’m seeing in the marketplace at this time 10:27 - A special ask for you regarding how you can support this podcast and its message 12:26 - What I would be doing differently to market with integrity  15:21 - The ways in which hype marketing attracts the wrong people to you and what you really need to build a solid foundation for your business  18:24 - Why you always need to be thinking long-term while keeping your brand and reputation in mind  19:56 - Something you’ll notice about the true effectiveness of hype marketing  21:36 - A final reminder about where credibility is born from and why hype is never going to get you there     Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 12 November 2024

451: Are You Marketing Your Business With Heart or Hype?

Let’s be real: social media is packed right now with what I like to call “hype marketing.” You know the posts—“biggest launch in the history of network marketing,” “a compensation plan like nothing you’ve ever seen.” It’s constant. But here’s the truth: these tactics aren’t just overused; they’re actually driving people away and undermining your business’s credibility. If you’ve been caught up in this approach—maybe because it’s what’s being taught or you’re following what everyone else is doing—I want you to know that it’s ok and you can start doing things differently. In this episode, I share the four reasons why hype marketing is hurting your business and I reveal what you can do to start building a lasting business with heart over hype! Listen to Learn 5:00 - How hype marketing sets bad expectations and has you marketing from a place of fear  8:10 - A real life example of what I’m seeing in the marketplace at this time 10:27 - A special ask for you regarding how you can support this podcast and its message 12:26 - What I would be doing differently to market with integrity  15:21 - The ways in which hype marketing attracts the wrong people to you and what you really need to build a solid foundation for your business  18:24 - Why you always need to be thinking long-term while keeping your brand and reputation in mind  19:56 - Something you’ll notice about the true effectiveness of hype marketing  21:36 - A final reminder about where credibility is born from and why hype is never going to get you there     Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 12 November 2024

450: Lessons to be Learned From Beachbody

As you may have heard, recently Beachbody was the latest company to announce that they are moving away from their current business model to affiliate only, and essentially eliminating the incomes of all of the leaders and coaches that have built businesses with them over the years. Today, I want to use Beachbody as an important case study of what we are seeing happening across the profession today, and ultimately, what’s wrong with our profession today. In this episode, you’ll hear what this situation means for our profession, and I share the key lessons that we can pull from it that demonstrates what we need to do better. This is an important conversation to be having, because if we don’t learn from this, I guarantee you that unfortunately we will continue to see more of this type of thing happen. While challenges lie ahead, I firmly believe our brightest days as an industry are still to come. We may face rough seas, but rest assured, we’ll be here to help you navigate through them. Thank you, as always, for tuning in to the podcast and being a part of our community! Listen to Learn 2:04 - A reminder that MLMs are not going away, regardless of this latest development 6:56 - Taking a closer look at  Beachbody as a company and what this change means for its people 8:06 - How the Beachbody announcement demonstrates the single biggest problem that we are faced with today in our profession 10:35 - The ways in which burnout infiltrated the leaders and coaches and the role that social media has played in this 14:39 - A special ask for you regarding how you can support this podcast and its message 15:22 - What I see as the main lessons that we need to learn from this 17:47 - One of the most important jobs you have as a leader and why you can’t lose focus of it 21:47 - How this won't be the last company to do this, but what you can do to move forward and be successful    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel  

Transcribed - Published: 11 October 2024

449: From Stuck and Struggling to Building a 7-Figure Business with Josee Nadeau

Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! In this special episode, I’m joined by long-time listener and valued community member, Josee Nadeau. Josee’s journey is truly inspiring, as she transformed her business from making about $1,000 a month into generating almost multiple 7-figures! If you’ve ever felt stuck in your business or unsure of how to scale, this episode is packed with valuable insights you won’t want to miss. Josee shares the two critical things that played a pivotal role in her exponential growth, offering practical lessons and motivation for anyone looking to take their business to the next level. I’m thrilled to bring this interview to you because Josee’s story is a powerful example of what’s possible when you have the right mindset and systems in place. Listen to Learn 7:09 - What to do when you feel unsupported by your upline and why taking ownership of your business right now is so critical 10:28 - The key aspects of our system that attracted Josee and helped her build a sustainable, successful business 11:48 - Josee’s approach to leadership and thoughts on following advice that aligns with your values 13:47 - Best practices for managing your mindset as you implement the right systems to grow your business 22:08 - The transformation Josee experienced in her business and life after putting the right systems in place 24:23 - Important considerations when deciding to change companies and start fresh Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 24 September 2024

448: Under $1k Mistake #2 - Not Selling Retail

It’s happening in just a few short days! Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! In this episode, I’m breaking down the second biggest mistake I see people making when they’re not earning $1,000 a month in commissions. I’ll explain why discounting your products to new customers is a critical error, and I reveal how this is really impacting your bottom line. I’ll show you the actual dollars and cents behind this issue, and give you the clarity you need so you can avoid it. The insights I share today will be a major shift in your perspective. Don’t forget to register for next week’s workshop. Whether you attend live or get access to the recordings to watch later, this event could be the game-changer your business needs! Listen to Learn 3:42 - A case study from one of our students showing the impact of giving away the true value you offer to your customers 5:28 - What the numbers show when you lose sight of your value 8:14 - How pricing influences perceived value, and the essential skill you need to develop in order to maximize your results 11:10 - The positive effect that delaying discounts will have on your customer and order value 15:04 - The key lesson that you can learn by looking at the successful people in our industry 16:12 - An overview of next week’s free workshop and why you won’t want to miss this one Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k 445: Under $1k Mistake #1 - TRYING to Grow a Team Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 20 September 2024

447: My First $1k: Patty Steyer from Rodan & Fields

Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! Today I’m sharing another episode of our “My First $1k” interview series, where I’m interviewing students of our Love Serve Grow™ program that not only have hit their first $1,000 commission month using what we teach them, but they have since been able to create consistent $1,000 months. Like in our last interview, today’s guest Patty shares her story of being stuck before joining Love Serve Grow™, making $400 to $500 in commissions each month. She talks about the struggle she faced by not knowing what to do to reach consistent $1,000 months, but how everything changed once she became a part of Love Serve Grow™ (spoiler alert: Patty also maintained $1,000 months for 5 months straight after first reaching that level)! As you’ll hear, Patty’s story demonstrates the importance of not just having the right plan, but having the coaching, community and support of the people around you to succeed. Making one or two little shifts in your business and doing things a little differently is what is going to unlock results for you too, so if you’re feeling a little alone, lost and confused right now, then this conversation is for you! Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k 446: My First $1k: Renee Sutton from Lemongrass Spa Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 17 September 2024

446: My First $1k: Renee Sutton from Lemongrass Spa

Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! I’m excited to introduce Renee, a dedicated Love Serve Grow™ student. Renee shares her transformative journey, detailing how, after 12 years in her profession—mostly with one company—she had only managed to achieve a $1,000 commission month only a few times, primarily during Black Friday sales. Before discovering Love Serve Grow™, Renee's average commission ranged from $500 to $700. Quite frankly, she felt stuck with the strategies taught by other training programs… In this episode, Renee discusses how Love Serve Grow™ gave her an authentic approach and helped her break through her previous income barriers. Not only did she achieve her first $1,000 month organically, but she also sustained this success for several months following our program. Stay tuned for the next episode, where another Love Serve Grow™ student shares her journey to hitting her first $1,000 month, and you won’t want to miss the valuable insights and lessons she brings with her story! Listen to Learn 2:58 - Renee talks about her profession and business and the type of clients she served in the past 7:00 - What she was feeling before joining Love Serve Grow™ and what she didn’t like about the way that her business was going 10:13 - What happened when Renee started to feel like he was stalling out in her sales after achieving early success in her career 17:42 - The singular source of almost every problem that people have in our profession 18:35 - Some of the significant internal hurdles that she had to overcome after joining our program 24:10 - The different kind of sales that came out of the new approach Renee started using and the outlook she now has for her business Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 13 September 2024

445: Under $1k Mistake #1 - TRYING to Grow a Team

Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! Last week I talked about how you can achieve your first $1,000 commission month, and this week I want to address the biggest mistake that is holding people back from earning $1,000 each month. And that’s trying to grow a team. Now I’m not telling you not to build a team. But if you’ve been in your business for a while, if you’re doing all the things that you’re supposed to be doing, and you’re still NOT earning $1k every month, then you need to acknowledge that you’re doing something wrong. To help you with this, I’m going to present a very different way of thinking that may sound counterintuitive, but if you shift your mindset and practices based on what I share in this episode, you’ll soon be selling and serving your way to $1,000 months. In the next episode, you’ll get a chance to hear from one of our students that hit their first $1,000 month working with us, and they’ll share how they did it, so make sure you tune into that one! Listen to Learn 2:09 - The problem with the training available in the marketplace right now and the big thing that is missing for people that are making under $1,000 a month 6:44 - What research is saying about the shifts in consumer behavior and why this is very relevant for our industry 10:14 - Something you can do to help eliminate the stress around having to grow a team, that will ironically aid in your building of a team 12:52 - The blind spot leaders have and a challenge they face when supporting their team members that haven’t yet hit $1,000 months 15:39 - Another key benefit you’ll see beyond making more money when you begin prioritizing service each day 16:53 - Why I’m so excited for this entire month and how I know you’ll leave the upcoming workshop feeling more hopeful and confident about your business Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k 444: How to Achieve Your First $1,000 Commission Month 420: How Dejai Made an Extra $1k in Just 30 Days Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 10 September 2024

444: How to Achieve Your First $1,000 Commission Month

Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! If you’re not currently earning $1,000 commission checks CONSISTENTLY in your business, you’re not alone. According to a recent survey we did in our Love Serve Grow™ program, we found that over 50 percent of students are not at the $1,000 per month level yet. In this episode, I want to share why I believe that so many committed, hard-working, and coachable people (just like you), are not there yet. Let’s dive deeper and reveal how you can achieve your first $1,000 commission month! If you’re not currently earning $1,000 commission checks CONSISTENTLY in your business, you’re not alone. According to a recent survey we did in our Love Serve Grow™ program, we found that over 50 percent of students are not at the $1,000 per month level yet. In this episode, I want to share why I believe that so many committed, hard-working, and coachable people (just like you), are not there yet. Let’s dive deeper and reveal how you can achieve your first $1,000 commission month! Listen to Learn 5:12 - The key question to be asking yourself right now if your business isn’t consistently generating $1,000 months 11:27 - An exciting announcement for something special we have coming to help you specifically address the topic of today’s episode 15:10 - A special ask for you regarding how you can support this podcast and its message 15:55 - Why hitting your first organic $1,000 month is such an important milestone in your business and a few things to consider as we have this conversation 18:41 - What we have completely lost sight of as an industry and how I propose we can bring it back 21:12 - A reminder of the simple formula for success in our profession that can guide you along your journey Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 6 September 2024

443: Being Brave, and Faith-Fueled Leadership with Kristen Glass

Today I’m sharing an interview with you that I recently did with one of our community members, and someone that has been a long-time listener and supporter of this podcast, Kristen Glass. In this episode, we dive deep into what it really means to be a leader, as this is something I’ve been exploring a lot on the podcast lately. Kristen and I specifically talk about the power of faith as it relates to leadership, and we look at the role of bravery and why this is so important to have when you’re starting out in business or navigating challenging times as an entrepreneur. Kristen is somebody that I respect and admire, because she is someone that truly embodies being a LOVE-LED™ leader. Like what we teach our students to be inside Love Serve Grow™. I hope you get a ton of value from this conversation with Kristen, and that her story inspires you to think bigger in your business as you step into that vision of what the next season of your life will look like! Listen to Learn 6:37 - How Kristen got her start in network marketing and all the life experiences that led her to that point 14:48 - Her insights on sponsoring and coaching her team and the way that she views promoting herself to others 26:07 - A special ask for you regarding how you can support this podcast and its message 31:09 - Kristen’s thoughts on building a team, the hardest parts of leadership, and how you’ll know energetically when it’s time to move on from someone 39:30 - Her approach to operating as a love-led leader and what she does to cultivate her focus and faith despite all the changes in the market 47:09 - Why living a life of freedom by doing what we do is about so much more than just making money 266: How Hard Should You Push Your New Recruits? 264: The 3 Keys to Helping Your New Recruits Get Results 207: What is Your Core Story? 142: {Biz Tip Friday} The Secret to Recruiting Business Builders Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 20 August 2024

442: How to Handle Someone on Your Team Joining Another Company

Today, I want to talk more on leadership and give you some advice around how to handle things when someone on your team joins another company. Because the way that you respond as a leader during these times is key in determining how your business will be impacted long-term! Let’s be love-led in the way that we lead our teams and the way we show up in the world and let’s build a love-led business, because that is what this profession needs more of. Hopefully, the message I share in this episode will encourage some of you who are dealing with this and allow you to grow more trust and respect with your team, while you build a successful and sustainable business. Listen to Learn 2:52 - The dangerous thing that happens when a leader stops growing and serving 9:18 - Why your vision as a leader must be so BIG that it can fit the dreams of every person on your team 11:11 - What practicing your faith means and looks like in action 13:48 - A special ask for you regarding how you can support this podcast and its message 14:30 - How the way you handle someone on your team joining another company will have a long-term impact on your business 19:42 - The real way to build trust and respect with your team 20:42 - Why I believe that long-term thinking is the key to positivity, and ultimately, the success of your business Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 13 August 2024

441: The Worst Advice Given to Network Marketers Today

Today I want to talk about what I consider to be the single, worst piece of advice that’s being given to network marketers today. Although this piece of advice makes the grass look greener, I’m here to show you how it really just dilutes your focus that you should be putting on your business. This episode is your reminder to put your blinders on, stay focused through the ups and downs, and to think long-term about building your business!

Transcribed - Published: 9 August 2024

440: What Teaching My Son How to Ride a Bike Taught Me About Leadership

Today I want to talk about a common mistake that is made with good intentions, and one that I see people doing so often when they’re recruiting someone to their team. I was teaching my son how to ride a bike the other day and it made me realise something about leadership. Let me share with you what is really required when building a business and growing a team in the right way. This conversation is all about how to not get stuck limiting your team members and your business, and I hope it helps you on your own journey! Listen to Learn 2:01 - What to understand about the challenge of the transition for onboarding someone into your business 4:47 - The ways in which you are limiting your team member and holding them back, even if you don’t know you’re doing this 5:20 - Why a bottleneck occurs and how it is actually one that you create in your own business 5:45 - What happens when you are able to create systems and processes that truly empower your people 7:19 - The things you are doing as a leader that limits the amount of exposures your team members can make for their business 9:08 - Why it’s so important to not be leading from a place of fear 9:34 - A special ask for you regarding how you can support this podcast and its message 10:25 - How being willing to let go relates to me teaching my son to ride his bike and the big takeaways I took from this Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 6 August 2024

439: We're All Just Sorting Apples

In this episode, I explain this analogy and share the lesson that I learned early on in network marketing. I have been teaching this analogy to others from the very beginning of my career. I break down the different categories of “apples” (aka prospects) and I reveal how to sell to them, and when not to. Your ideal prospects are in your audience and on your contact list right now, but you just haven’t found them because you’re not proactively reaching out and starting conversations with them each day. That’s what I want this episode to help you with! Listen to Learn 3:28 - How the red apples are your hot prospects, and what to understand about this group of people 6:41 - A look at the rotten apples and what you must do with them 8:17 - The two big things to focus on when having conversations with prospects 9:31 - A special ask for you regarding how you can support this podcast and its message 10:47 - The amount of time you should be spending trying to convince someone who is clearly not a fit for your business 11:13 - Who the green apples are and how you’ll want to approach this group of people 16:03 - The easiest ways to combat those with a negative perception of what you’re doing 414: Turning Likes into Sales Using Authentic Outreach Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 2 August 2024

438: 3 Important Lessons from the Rodan + Fields Situation

Rodan + Fields recently announced that they will be changing their compensation model, which is unfortunately the second company in our industry to do this over the last few months. In this episode, I share the 3 important lessons that can be taken from this situation, because I want to shed light on these really important conversations that we need to be having. If we want to grow and become better as a profession, while changing the way people look at us, we need more transparency around the business practices. Not just for the consultants, but the companies too. I hope you find this episode not only educational, but inspiring as well. And as always, I’d love to hear any thoughts or feedback that you may have. Listen to Learn 4:39 - Why I’m so passionate about discussing these things openly and the sense of responsibility I feel to be doing this 8:47 - A look at the role that private equity plays in our industry and how the ownership of a company today matters more than it ever has 12:44 - What always happens after a period of contraction in the economy 16:24 - The worst form of marketing that I see when situations like this happen and why it upsets me so much 17:31 - A special ask for you regarding how you can support this podcast and its message 18:14 - Some of the reasons that I have never been so excited about our profession than I am right now 19:48 - My message for Rodan + Fields consultants and the best piece of advice that I can give to anyone going through this type of change 23:04 - An important reminder that leadership is earned, and the need to look carefully at who you are following 32:13 - One easy way to tell if you’re going to the right company for you or not 34:44 - What the greatest threat to our future growth as a profession is and the things that we do still have control over 434: My Thoughts on What's Happening With SEINT Rodan + Fields Ad Library (Facebook) Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 30 July 2024

437: How Jess Grew Her VIP Group to Over 1,700 People

Today I’m introducing you to one of our students, Jess Touchette. She took her VIP customer group that she wasn’t using and turned it into a profitable tool for her business using our key strategies that we teach inside our program! Over the last 3 years, Jess has shown up differently in her group and as a result, she has seen major growth! She has more engaged members, and is making $2K to $3K in sales a month from her group alone! In fact, right now her VIP group is the number one business building tool that Jess has, with a thriving community of over 1,700 people that she loves spending time with and serving. In this episode, Jess reveals exactly how she did it. If you’re feeling frustrated and wondering if your group is something you should be focusing on, I hope this conversation with Jess will inspire and educate you! Would you like to turn your Facebook Group into a money-making machine for your business, like Jess has done? If so, I’ll be hosting a free 3-day workshop on July 23rd to July 25th called How to Revive + Monetize Your VIP Customer Group. We’ll show you how to grow your group, dramatically increase engagement and how to make consistent sales, completely transforming your group - in 30 days or less! If this sounds like something you want and need, you can register now at www.yourvirtualupline.com/vipgroup. Listen to Learn 4:37 - Why Jess initially started her VIP group in 2020 and how she was feeling about her group and business overall at that time 8:30 - What started to happen for Jess once she started using the philosophy of marketing that we teach our students 12:00 - How a lot of people in our industry misunderstand connection content and the way this is holding them back in their business 13:13 - Exciting details for our free upcoming workshop to that will help you revive and monetize your VIP customer group 16:08 - A look at the creative and fun things that Jess now does on her live broadcasts in the group 18:05 - How the sales conversions naturally began happening for Jess with the right processes and systems in place 24:37 - The biggest benefits she has seen by getting the direct support of our coaches inside of our program 27:42 - A final note and message from Jess about the real power of using a VIP group Register for Our Free 3-Day Workshop, How to Revive + Monetize Your VIP Customer Group! 436: The CORE 4 Activities 433: A Proven Way to Increase Engagement in Facebook Groups 414: Turning Likes into Sales Using Authentic Outreach 411: Steal Our 4-Part Transformational Content Plan Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 19 July 2024

436: The CORE 4 Activities

Today I want to talk about “The CORE 4” activities that we teach all of our students inside of our programs, because I think this can shed a lot of light on why some of you may not be seeing the results that you want in your business. These are the four most important activities of a love lead business, and if you can do each of them consistently over time and master them, you will make more money while helping more people! Would you like to turn your Facebook Group into a money-making machine for your business? If so, I’ll be hosting a free 3-day workshop on July 23rd to July 25th called How to Revive + Monetize Your VIP Customer Group. We’ll show you how to grow your group, dramatically increase engagement and how to make consistent sales, completely transforming your group - in 30 days or less! If this sounds like something you want and need, you can register now at www.yourvirtualupline.com/vipgroup. Listen to Learn 6:50 - Why we teach our students to serve before trying to sell and what this really looks like 9:40 - What you’ll see happen to your engagement if you truly are serving through transformational content and by delivering value 11:18 - Exciting details for our free upcoming workshop to that will help you revive and monetize your VIP customer group 12:01 - The three categories in hot leads outreach and the huge opportunity that exists that so many are overlooking 15:43 - The two types of people that are considered warm leads and why starting conversations with them, authentically, is such a powerful strategy 20:21 - Why we don’t coach cold prospecting inside of our programs 22:08 - An important reminder about value add follow-ups Register for Our Free 3-Day Workshop, How to Revive + Monetize Your VIP Customer Group! 414: Turning Likes into Sales Using Authentic Outreach 411: Steal Our 4-Part Transformational Content Plan Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 16 July 2024

435: 2 Steps to Lead Your Team to Better Results

Are you somebody who has a team, but you’re feeling frustrated, lost and confused because you’re not sure what to do to help them win? This is the episode you’ve been waiting for, because what I have to share will help you transform your results and motivate your team to win, by teaching you a practical plan that you can implement today! Would you like to turn your Facebook Group into a money-making machine for your business? If so, I’ll be hosting a free 3-day workshop on July 23rd to July 25th called How to Revive + Monetize Your VIP Customer Group. We’ll show you how to grow your group, dramatically increase engagement and how to make consistent sales, completely transforming your group - in 30 days or less! If this sounds like something you want and need, you can register now at www.yourvirtualupline.com/vipgroup. Listen to Learn 4:02 - What I mean when I say that in order to help your team, it requires you to help yourself first 6:58 - The critical skill set that is missing for most people who are leading others 8:30 - How using accountability check-ins in a highly structured way will lead to long-term development and growth for everybody 9:13 - The real reason why most people don't have strong independent leaders on their team 12:57 - Exciting details for our free upcoming workshop to that will help you revive and monetize your VIP customer group 13:40 - What will happen when you teach your team to create content and master outreach 16:16- The hardest leadership lesson that I have had to learn on my own journey Register for Our Free 3-Day Workshop, How to Revive + Monetize Your VIP Customer Group! Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 12 July 2024

434: My Thoughts on What's Happening With SEINT

Today I want to talk about what is happening right now with SEINT, a popular company in our space and one that I’ve worked extensively with. If you haven’t heard already, SEINT just announced that they are changing their compensation model to a pure affiliate model, which means that SEINT will be getting rid of the team building side and focus solely on product sales. This is a big deal and sad news for our profession, and I want to share my thoughts on it because as a company, it’s our mission to elevate the standards in this space. Not only by the way that all of us practice business, but also to hold the companies accountable by having some of the difficult conversions that need to be had, so we can educate you in what to look for in the companies that you align with. Although people are seeing this as a sign that our industry is falling apart, you’ll see why I think this could not be further from the truth. With the fear and uncertainty out there, I’ve spent the last few days gathering my thoughts so that I can speak to you about what is happening, and I went live to do that. Today, I’m re-sharing that livestream that I did here on the podcast. The big message I want to bring to the SEINT artists who are feeling afraid is that I’ve been through this situation myself twice in my career, and we’re here to support you. Whether you’re in SEINT or not, if you’re in this profession and serious about building a future in it, this is going to be a very important message for you to hear today. Listen to Learn 4:47 - The 3 specific things I want to accomplish by openly sharing my thoughts on this situation 9:33 - My message to SEINT artists and a reminder about the powerful choice you can make 11:08 - Why I am so thankful now that I had a similar thing happen to me twice before 13:39 - My advice when it comes to picking companies and what you don’t want to do 17:26 - How I know that our profession is not dying, but the ways in which it is absolutely changing 20:18 - The main problem I have with SEINT’s change in the compensation model they’re using 28:34 - What I see for the future of this space and the role that each one us has in making in better Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 9 July 2024

433: A Proven Way to Increase Engagement in Facebook Groups

Recently you’ve been hearing me talk about Facebook Groups on the podcast. As I believe that they are one of, if not the most, powerful business building tools that you have on social media today. If you have a Facebook Group for your business, or you’re thinking of starting one, then this episode is for you, because today I reveal how using a combination of the right content and outreach strategies will completely transform your group - and business! As I’ve been sharing, I’ll be hosting a free 3-day workshop on July 23rd to July 25th called How to Revive + Monetize Your VIP Customer Group, and you can register now at www.yourvirtualupline.com/vipgroup Listen to Learn 5:14 - How to set up your group and position it properly by having a clear mission 6:04 - Ways to create the four different types of content to be successful in your group 6:18 - Why proactively crafting outreach to the members of your group is key 7:11 - A special ask for you regarding how you can support this podcast and its message 8:05 - How it all starts with thinking about the problems that you solve in your business 9:04 - Outreach techniques to find out the struggles or problems your members have right now 10:17 - More on creating engaging content based on conversations and outreach 11:08 - What to keep in mind about the follow up with group members Register for Our Free 3-Day Workshop, How to Revive + Monetize Your VIP Customer Group! 430: 5 Reasons to Have a Facebook Group in 2024 431: How to Find Your Dream Customers on Social Media Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

Transcribed - Published: 3 July 2024

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