460: The Beauty Industry is Changing—Is Your Business Ready?
Your Virtual Upline Podcast
Bob Heilig
4.9 • 1.7K Ratings
🗓️ 6 March 2025
⏱️ 32 minutes
🧾️ Download transcript
Summary
Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE!
The beauty industry is changing a lot, which probably won’t come as any surprise to you. Today I want to help you answer this important question - is your business ready for what's to come this year?
In this episode, I break down three big challenges you face when selling beauty products on social media—and more importantly, I show you the solution. Our proven LOVE-LED™ approach is the missing piece you’ve been looking for. Without it, you’re stuck. With it, you get the results you actually want.
The beauty industry is changing fast, and there’s never been a bigger opportunity than right now. But the future? It’s LOVE-LED™. I don’t want you getting left behind. That’s why I’m excited to bring you this episode AND invite you to our free workshop—so you can stay ahead, stand out, and thrive in this ever-changing industry! Let’s do this!
Listen to Learn:
1:59 - Why pushing products and chasing likes are outdated strategies, and what our LOVE-LED™ approach will help you do instead
3:52 - How to stand out by serving, not selling, while creating value-driven content that attracts your ideal customer and builds trust
9:19 - The power of problem-focused value content and how it can effortlessly drive sales
17:18 - What you can do right now to establish yourself as a trusted advisor and overcome consumer skepticism
23:24 - Why creating an amazing customer experience in the only way to win today
28:14 - How our upcoming workshop will provide you with the tools and strategies to win back past customers, attract dream clients, and achieve LOVE-LED™ growth.
Register for our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business!
457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes
458: From Stuck to $1,200 in 5 Days: Corbin's LOVE-LED™ Breakthrough
Click here to subscribe to our Weekly LOVE-LED™ Coaching emails!
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Transcript
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| 0:00.0 | Calling all beauty business owners, if you're selling makeup, skin care, or hair care, we've got something really exciting for you. |
| 0:08.6 | I'm hosting a free four-day workshop starting on March 24th where I'm going to be teaching you five steps to grow a thriving, love-led beauty business. |
| 0:18.6 | Listen, the beauty industry has changed a lot. |
| 0:20.4 | And the old ways of selling |
| 0:22.2 | don't work anymore. In this workshop, I am going to show you how the most successful beauty |
| 0:29.4 | business owners that we work with are growing faster by serving, not selling, and standing out by |
| 0:37.3 | leading with love. |
| 0:39.3 | If you're struggling in your business and you know you need a new, more authentic approach, |
| 0:45.1 | all you have to do is go to your virtual upline.com forward slash beauty and grab your spot |
| 0:53.4 | in this free four-day workshop right now. |
| 1:03.2 | Hey, Bob here and welcome back to the Your Virtual Upline podcast, where we give network |
| 1:09.2 | marketers the mindset, strategies, and skills that you need to build a business and life of your dreams. |
| 1:20.4 | Hey, Bob here. |
| 1:21.4 | Welcome back to the show. |
| 1:22.9 | Today we've got a special episode for all of our beauty business owners that are out there. So if you are |
| 1:30.5 | selling skincare makeup or hair care products, today's episode is for you. We're going to talk |
| 1:37.7 | about how the beauty industry is changing a lot. I don't think that should come as any surprise |
| 1:44.1 | to you. If you're like most of the people |
| 1:46.1 | we work with, you've struggled. Your business has really suffered over the last year or so. |
| 1:51.1 | And so the question that I want to help you answer today, the most important question, |
| 1:57.3 | is your business ready for what's to come this year? |
| 2:01.2 | Because I don't want to see another year go by where you continue to struggle and stay stuck |
... |
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