Second Life

On Monday evening, just after the 2025 Met Gala arrivals wrapped up, Who What Wear Shopping Director Bobby Schuessler sat down with Editorial Director Lauren Eggertsen and senior fashion and social media editor Tara Gonzalez to debrief on the most successful and creative interpretations of this year's theme, Superfine: Tailoring Black Style. After a night full of touching homages and nuanced references, our editors are breaking down the impeccable storytelling told through fashion at the Met Gala this year. Plus, they discuss Diana Ross's triumphant return to the Met, Doechii's logo face stamp, and Colman Domingo's numerous flawless looks.Shop our editor's eBay picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 7 May 2025

Styling duo Wayman Bannerman and Micah McDonald are some of the most exciting voices working in red carpet fashion today. They’re known for bold, experimental, and thoughtful looks that have repeatedly landed them on The Hollywood Reporter’s Power Stylists List. The pair, who originally met in Harlem and bonded over their love of fashion, have been working together for over a decade and have curated an incredible roster of clients—from Tessa Thompson to Jodie Turner-Smith to Regina King. In this special bonus episode, Who What Wear Vice President of Social MacKenzie Green sits down with them a week before this year’s Met Gala to discuss their personal connections to this year’s theme, Superfine: Tailoring Black Style, and the impact of putting Black designers and style in the spotlight. Plus, we’ll get a sneak peek into their styling process with some of their nine clients who attended the Gala, including, of course, the Met Gala’s 2025 Co-Chair Colman Domingo.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 6 May 2025

Kristen Kish is a chef, restaurateur, author, and host of the hit Bravo cooking competition show Top Chef. She briefly studied international business in college before dropping out to pursue culinary school. After finishing her training, she worked several jobs in the restaurant industry in Chicago and Boston. In 2012, Kish was cast in—and won—the 10th season of the legendary culinary competition show Top Chef. Since then, she has opened the Austin-based restaurant Arlo Grey, released a cookbook, and founded a line of aperitifs. She also returned to the world of TV, becoming the host of several food shows, including 36 Hours and Restaurants at the End of the World. In 2024, Kish rejoined Top Chef for its 21st season as the new permanent host of the program. The newest season, Top Chef: Destination Canada, premiered in March 2025. This April, she released a memoir, Accidentally on Purpose, a frank, insightful look at her life and career thus far.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 5 May 2025

What does it take to make it as an independent designer today? Is New York Fashion Week dead? This week, Who What Wear Associate Features Editor Ana Escalante breaks down her recent piece for our Spring Issue about the state of the fashion industry—and what it feels like to be an American fashion designer in 2025. She and Editorial Director Lauren Eggertsen discuss why Ana wanted to explore this topic given the current sociopolitical climate, and what she learned from meeting with a half dozen American designers. Plus, Ana shares snippets from her interviews with Business of Fashion senior correspondent Sheena Butler-Young, as well the designers themselves, including Sergio Hudson, Jackson Wiederhoeft, and Allina Liu. They dive into their hopes and fears for the industry, the challenges they’re facing right now, and more.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 30 April 2025

Ariana Ferwerda and Kiley McKinnon are the co-founders of the women’s ski and activewear brand Halfdays. McKinnon is a former freestyle aerial skier who competed at the 2018 Pyeongchang Olympics, and Ariana holds degrees in marketing and marketing research from Michigan State University. Despite their different professional backgrounds, when the two met in Denver in 2019, they commiserated over the lack of stylish, mid-range ski apparel options for women. They felt they could do better, and less than a year later, they launched Halfdays, a line of sleek women's skiwear made from nearly 100% recycled materials. Though it was originally a direct-to-consumer company, today, its products are sold in retailers like Nordstrom and Dick’s Sporting Goods. The brand has also expanded into hiking gear, athleisure, and more. Last year, it saw 86% year-on-year growth and triple-digit wholesale growth.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 28 April 2025

Grace Na is the founder of Pistola, a Los Angeles–based womenswear and denim brand. Since its creation in 2013, Pistola has become a go-to destination for reasonably priced, trendy, high-quality denim styles—including a few viral hits, like the pink denim jumpsuit Greta Gerwig wore while directing the Barbie movie. This week, Grace joins Who What Wear Shopping Director Bobby Schuessler to discuss how she uses data to guide her design process, her best styling tips for different denim silhouettes, and her thoughts on modern skinny jeans.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 23 April 2025

Anna Harman is the co-founder and CEO of the ear-piercing and earrings brand Studs. She began her career as a mutual fund formation lawyer but soon realized she didn’t have a passion for law. She then spent several years at the asset management firm Bridgewater Associates before moving into business, eventually landing at Store No. 8, Walmart’s brand incubator. One day, while trying to get her ears pierced, she had a hard time finding a clean, reasonably priced, fun place to do it. She realized there was a huge white space in the market for a piercing destination that was more mature than Claire’s and more inviting than the tattoo shop on the corner. Soon after, she and her co-founder, Lisa Bubbers, developed the concept for Studs—a clean, cool ear-piercing store that made ear piercing a desirable, experiential moment. Studs opened its first store in November 2019 and was immediately profitable. It drew praise for the easy piercing experience and innovative offerings, like its trademarked “Earscape” concept. Today, Studs has expanded to over 30 stores, including one in Rockefeller Center, and offers scores of high-quality, affordable jewelry options for every taste.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 21 April 2025

Violette Serrat is a makeup artist, designer, and founder of the popular makeup brand Violette_FR. She began her career in fine art and makeup artistry (listen to her Second Life episode from 2023 here!) before launching Violette_FR in 2021. This week, she joins Who What Wear Beauty Director Erin Jahns to talk about her brand's recent launch in over 190 Sephora stores across North America and how she’s bringing her democratic approach to French-girl beauty to new customers. Plus, they dive into her gondola design at Sephora, her hero products (like the best-selling Boum-Boum Milk), and what exciting things Violette_FR has coming down the pipeline.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 16 April 2025

Tennille Jenkins is a content creator and co-founder of the popular and long-running blog The Tennille Life. She studied interior architecture and design in college and started her career as an interior designer before spending several years as a stay-at-home mom with her two daughters. At age 30, she began to consider returning to the workforce and unexpectedly landed a job as a corporate flight attendant with the prestigious private flight company Clay Lacy Aviation. She eventually met Magic Johnson and became his private flight attendant for over eight years. In 2016, craving a creative outlet, she started a blog and Instagram account called The Tennille Life. It was there where she documented her style, travel adventures, and thoughts on aging, confidence, beauty over age 40, and more. By 2020, she’d built a significant following and realized that the time was right for her to make another career leap. So, she left her flight attendant position and became a full-time content creator. Over the last five years, she’s grown her audience to over 317,000 followers and has worked with brands like Nordstrom, Shiseido, La Mer, Estée Lauder, Summer Fridays, RoC, Tata Harper, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 14 April 2025

Alex Bovaird, costume designer of The White Lotus, is back for a bonus episode! She sat down with Who What Wear senior fashion and social media editor Tara Gonzalez the morning after the finale to chat about all of the outfits we didn’t get to last time, how she curated accessories for each character, and all of the season 3 Easter eggs she planted throughout the show. Plus, she answers some of your most-asked questions and reflects on the massive impact her costume design has had on fashion and pop culture.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 10 April 2025

Brad Goreski is a celebrity stylist whose impressive client list includes the legendary Demi Moore. Over the last 15 years, he's created countless stunning looks for her, but as she promoted her film The Substance over the last year, Goreski and Moore took things to a whole new level. From the Cannes Film Festival last May through to the Oscars earlier this year, Goreski curated a suite of looks that pushed boundaries and reflected the themes of the movie while still evoking Old Hollywood glamour. This week, he joins Hillary Kerr, Who What Wear's co-founder and chief content officer, to break down the inspirations and origins of Moore's biggest red carpet moments, his methodology for sourcing pieces, and the true magic of a perfect collaboration.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 9 April 2025

Jennie Garth is an actor, a podcaster, and the founder of the I Choose Me movement. Garth rocketed to stardom when she played the role of Kelly Taylor on the immensely popular show Beverly Hills, 90210. After 10 seasons on the show, she spent several years branching out into new areas of the entertainment world. She pivoted to comedy in the WB sitcom What I Like About You, competed on Dancing With the Stars, and appeared in her own reality TV show on CMT. She never kept BH, 90210 too far away from her heart. She reprised her role on the CW reboot 90210, and in 2020, she started the recap podcast 90210MG with her costar Tori Spelling. In 2024, she created a series of businesses inspired by her Beverly Hills, 90210 character Kelly's memorable "I choose me" line. Last summer, she launched the Me by Jennie Garth clothing line with QVC and started her own podcast, I Choose Me, on iHeartRadio. This past January, she hosted the inaugural I Choose Me summit designed to empower and educate women.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 7 April 2025

After a month of nonstop fashion shows, Who What Wear Editorial Director Lauren Eggertsen and Associate Director of Special Projects Kristen Nichols are back home and ready to break it all down. This week, they cover the biggest stories and buzziest collections from New York, London, Milan, and Paris; their favorite pieces; and what they're expecting to see on the red carpet and in editorials in the coming months. Plus, they discuss the larger energy of each fashion week and check in on the trend predictions they made during their New York Fashion Week episode to see what stuck.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 2 April 2025

Missy Tannen is the co-founder and chief product officer of the luxury bedding and linens company Boll & Branch. She began her career as a third-grade teacher before transitioning to being a stay-at-home mom to her three children. In 2014, she and her husband (and co-founder), Scott, were hoping to upgrade their bedding but struggled to find quality products at a reasonable price point. Missy began researching the world of bedding and noticed a dearth of quality items available, as well as unethical business practices. So, she and Scott set out to build something better, resulting in Boll & Branch, which they launched in 2014. The company has its own, transparent supply chain and uses 100% organic, fair-trade cotton from a nonprofit farming cooperative in India. The brand carries soft, durable, classic linens and has expanded into new categories like bath towels, pillow inserts, and more. Over the last decade, it’s seen huge growth, topping $200 million in revenue last year. Boll & Branch originally started as a direct-to-consumer company but now has several retail stores and plans to open seven new ones in 2025. It is also carried in major retailers like Bloomingdale’s and Nordstrom.Use code SECONDLIFE20 for 20% off your order! No minimum. Expires 4/30. Supima and Reserve excluded.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 31 March 2025

Alex Bovaird is the costume designer of the hit HBO show The White Lotus. Bovaird has been with the show since season 1 and has garnered acclaim for her fresh, evocative, and stylish costumes. This week, she joins Shopping Director Bobby Schuessler to discuss how she developed the look and feel of each character, her approach to choosing the right accessories, and her favorite characters to dress this season. Plus, they discuss the custom Jacquemus looks she sourced for Chloe (played by Charlotte Le Bon) and how she designed 34 different hotel staff uniforms to reflect and honor Thailand’s culture.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 26 March 2025

Danessa Myricks, founder of Danessa Myricks Beauty, started out her career in nursing before parlaying a chance meeting with a media executive into a job at a hair-and-beauty magazine publisher. When the magazine she worked for abruptly closed, she pivoted again, teaching herself to be a makeup artist. She built up her experience and expertise and, within a few years, was an in-demand artist teaching at trade shows and selling DVDs of her master classes. She then went on to work at Kiss and Benefit, where she led product development and innovation on projects such as Benefit’s brow collection. In 2015, she launched her eponymous brand, which made a splash in the beauty world with its imaginative, multiuse products. The brand launched in Sephora in 2021 and has seen huge year-on-year growth, all while creating entirely new formulas and offering programs like the Danessa Myricks Angels, which provides mentorship opportunities to up-and-coming artists.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 24 March 2025

Who What Wear’s Spring Issue just went live, and it includes an all-you-can-click shopping guide cowritten by Associate Director of Special Projects Kristen Nichols. This week, she sits down with Shopping Director Bobby Schuessler to debrief on what’s on their wish lists right now—from this year’s spring power colors to relaxed suiting and the ever-reliable slip skirt. Plus, they divulge their recommendations for the brands with the buzziest spring collections, the pieces they’re coveting most, and how they’d style a pillbox hat.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 19 March 2025

Thaïs Aliabadi, MD, is an OBGYN and the co-founder of the new supplement Ovii, which is designed for women with PCOS. Aliabadi immigrated to the United States as a teenager after the Iranian Revolution. She worked quickly to learn English to continue her education, eventually receiving a bachelor’s, master’s, and doctor of medicine degree. After finishing her OBGYN training, she worked 24-hour hospital shifts and got a job covering five clinics across Los Angeles. In 2005, she opened her private practice in Beverly Hills. Word soon spread about her incredible care, and women flocked to her practice in droves (including celebrities like SZA and Halsey!). In the 2010s, her star began to rise when she appeared on shows like The Doctors and Dr. Phil, where she provided medical advice and support. Last year, she started a podcast, SheMD, where she provides education on women’s health issues like infertility and endometriosis. Her platform also grew when the actress Olivia Munn credited Aliabadi with saving her life after testing revealed she had early stage breast cancer. Most recently, she launched Ovii, a supplement designed for women with PCOS, to further support the estimated 15% of American women who struggle with the condition.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 17 March 2025

Emily Oberg is the co-founder of the popular lifestyle and activewear brand Sporty & Rich. She got her start in fashion at Complex, where she founded an Instagram page to curate all of the vintage images that inspired her. The page became immensely popular, as it captured a sense of glamor and nostalgia long before anyone was talking about the term “quiet luxury.” In 2018, she began selling Sporty & Rich merchandise, and over the last seven years, has grown the company into a full-fledged brand with core collections of vintage-yet-modern looks and collaborations with brands like Solid & Striped, Adidas, and Le Bristol Paris. In this episode, Oberg joins Associate Features Editor Ana Escalante to talk about how she built the brand from her apartment to a flagship store in SoHo. Plus, they get into all of the details about her new sexual wellness line, Sensual Sport.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 12 March 2025

Jeni Britton is the founder of Jeni’s Splendid Ice Creams and the new fiber bar company Floura. Jeni grew up loving food and entrepreneurship—so much so that she left college to pursue her dream of making ice cream. After years of researching and experimenting with new and innovative flavor combinations, she founded Jeni’s Splendid Ice Creams in 2002. Over the next 17 years, she built Jeni’s into an ice cream sensation. Today, the brand generates over $125 million in annual revenue and is known for its unique, delicious flavor combinations. By 2019, however, she was burnt out. She stepped away from the company, allowing herself time to rest and reflect. During this period, she embarked on a health journey, which led her to the world of fiber. Britton soon learned that a majority of Americans do not get enough fiber, so she set about experimenting with innovative ingredients and nutrients. The result is Floura—a new line of fiber bars featuring 12 different fiber sources from whole plants that come in flavors like Blueberry Matcha and Brambleberry Lavender. Floura launched in January through direct-to-consumer sales and Pop Up Grocer in January, selling out its initial run in just two days.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 10 March 2025

Last Sunday's Oscars wrapped up this year's award season, and Who What Wear Shopping Director Bobby Schuessler is here to discuss it all. He is joined by Erin Fitzpatrick, associate director of fashion news; Tara Gonzalez, senior fashion and social editor; and Kayla Allen, associate social media editor. They're covering everything from the most eye-catching gowns and power suits to the trendiest looks and the top-of-their-game stylists making it all happen behind the scenes. Plus, they discuss the trends they're loving on the carpets and which ones they're willing to leave behind.Shop our editor's picks here!And check back next week for a link to watch clips of this episode on the Who What Wear YouTube channel!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 5 March 2025

Lili Reinhart is an actor, producer, and founder of the skincare brand Personal Day. She knew she wanted to be an actor from a young age and spent her tween and teenage years auditioning, self-taping, and begging her parents to let her finish schooling online so she could concentrate on her craft. At 19, she was cast as Betty Cooper on the hit CW show Riverdale and spent the next seven years in a nonstop filming and production cycle. During this busy period of life, she still found time to pursue outside projects, publishing a book of poetry in 2020 and founding a production company. When Riverdale ended in 2023, it allowed her a moment to pause and consider what she wanted to work on going forward. Since then, she’s been developing projects with her production company that ignore the mainstream in favor of tackling topics like mental health. She’s taken on a few acting projects, like the TV series Hal & Harper, which premiered at the Sundance Film Festival last month. She also spent two years developing her skincare line, Personal Day, which launched this past fall and has been receiving great reviews for its nonirritating formulas and effective solutions for acne-prone skin. Promo Details: Go to PersonalDay.com Enter code WWW15 at check out for 15% off your orderEnds 3/31 at 11:59pm PSTSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 3 March 2025

Jackson Wiederhoeft is the founder of the demicouture and bridal line Wiederhoeft. Known for its campy, sexy, modern aesthetic, Wiederhoeft has become a go-to option for distinctive and stunning bridal looks for the fashion set. Christy Baird is the founder of LOHO Bride, a Los Angeles bridal salon that curates unique and hard-to-find designers—including Wiederhoeft. They join us today to talk about their approaches to bridal fashion, the trends that are coming and going in the bridal world, and their tips for avoiding a wedding-dress disaster. Plus, Editorial Director Lauren Eggertsen details her experience finding her own wedding dress at LOHO!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 26 February 2025

Caroline Chambers is an author, recipe developer, and the creator of the popular Substack and cookbook What to Cook When You Don’t Feel Like Cooking. Caroline began her career in advertising in New York City, and to make ends meet, she also started a floral design business, delivering flowers across the city by cab. After a few years, she felt like the city—and the advertising industry—wasn’t for her. When her boyfriend (and eventual husband)  relocated to San Diego for work, she took the opportunity to join him and resolved that, when she did, she’d also pivot to an industry she was truly passionate about: food. Over the next few years, she worked in catering, restaurants, test kitchens, and more, before finding her niche as a freelance recipe developer. She then began to grow an audience on social media, which culminated in the launch of her Substack What to Cook When You Don’t Feel Like Cooking in 2020. Readers loved her quick, delicious, unfussy recipes, and her community grew quickly. Today, she has over 409,000 subscribers and is the #1 Food & Drink Substack. Last year, she expanded her culinary universe even further by publishing the What to Cook When You Don’t Feel Like Cooking cookbook.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 24 February 2025

Jeremiah Brent is an interior designer and the founder of Jeremiah Brent Design. Jeremiah got his start in fashion before realizing that creating meaningful, cherished spaces was where his passion lay. After years of building his successful interior design business, he joined the hit Netflix show Queer Eye last year as the interiors expert. His first season on the show, which premiered last December, introduced the world to his stunning designs, his kindness towards the show’s heroes, and his lightning-fast wit. This week, he joins Shopping Director Bobby Schuessler to talk about how he got his start in the interior design world, his time on Queer Eye, and his best tips for creating beautiful, purposeful spaces within your home on any budget.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 19 February 2025

Chanel Iman Godchaux is a model and founder of the home, baby, and lifestyle brand Chasa. In 2006, at age 15, Chanel won third place in the Ford Models Supermodel of the World contest and signed with Ford shortly after. Over the next few years, she rocketed to stardom, appearing on the covers of almost every major fashion publication, including Vogue, Teen Vogue, and Vogue Korea. In 2010, she became a Victoria’s Secret angel, and Vogue France named her one of the top 30 models of the decade. In the years since, she’s expanded her horizons, pursuing new career avenues. She’s dipped her toe into acting, fashion, and retail, culminating last year in the launch of Chasa. The project is close to her heart; the collection features luxurious blankets, candles, and robes—all inspired by the items that helped her find a sense of home throughout her modeling career. Godchaux just recently released a new collection that includes children’s robes, luxe candles, and spa bundles for the ultimate self-care day.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 17 February 2025

New York Fashion Week F/W 25 just wrapped up, and our Editorial Director Lauren Eggertsen and Associate Director of Special Projects Kristen Nichols are here to break everything down. They’re covering their favorite shows, the buzziest moments, and the trends they’re noticing—from tassels and neutral tights to skirt sets and plush shearling coats. Plus, they hear from some of our other editors via voice notes as they report live from the streets of New York.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 12 February 2025

Marissa Vosper is the co-founder of the cult-favorite intimates brand Negative Underwear. She studied political science and Spanish in college and started off her career in brand consulting. Vosper worked at two prestigious global branding agencies, learning the ins and outs of building a successful brand identity. But after eight years in the industry, she knew it wasn’t where she wanted to stay. She and her college friend—and eventual co-founder—Lauren Schwab began to think: What if they could pursue careers in fashion, an industry they had always loved but never felt was accessible or possible for them? They began taking classes at the Fashion Institute of Technology (FIT) and soon realized that the lingerie industry was ripe for disruption. After four years of research and development, they launched Negative Underwear in 2014—a line of high-quality, minimalist intimates without all the bells and whistles that were popular at the time. The brand was an instant hit; their first run sold out in two weeks. Over the last 10 years, Marissa has grown the brand without any outside investment, expanding into new categories like sleepwear and loungewear.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 10 February 2025

Jonathan Simkhai, the creative director of Simkhai, founded his eponymous line in 2010. Critics and customers alike took notice; in 2015, he won the CFDA/Vogue Fashion Fund, and in the years since, his feminine, sculptural, and utterly wearable designs have become go-tos for celebrities and unapologetically chic women everywhere. He joins Who What Wear Associate Director of Special Projects Kristen Nichols today to talk about how his retail background has helped shape his design philosophy and everything that went into ideating and creating his newest collection—which debuts at NYFW in just two days!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 5 February 2025

Tiffany Lopinsky is the co-founder and chief operating officer of ShopMy, the groundbreaking tech company that is the preeminent platform used by content creators to share and monetize their product recommendations. Lopinsky studied government at Harvard, where she launched Boston Foodies, an Instagram account showcasing the city's best restaurants. The account grew to over 150,000 followers, giving her firsthand insight into the world of content creation. After graduation, she worked in business strategy and analytics at Arnold Worldwide, a global ad agency, and Popcart, a small start-up. At Popcart, she met her future co-founder, Harry Rein, who was working on a little side project—an online storefront where you can share products you like—and sought her advice. Eventually, they teamed up with another co-founder, Chris Tinsley, to create ShopMy. The platform launched in 2020 and quickly became invaluable to both creators and brands through its sophisticated affiliate network. Lopinsky and her co-founders have continued to refine and expand the platform, creating new programs that allow creators to have a steady income from brands and helping brands connect with creators who genuinely care about their products. Last month, they announced a $77.5 million Series B funding round, allowing them to expand into new markets and categories.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 3 February 2025

Albert Ayal is the founder of Up Next Designer, an influential Instagram account highlighting the most exciting emerging designers in fashion. Ayal got his start in fashion PR, and in 2019, he opened an Instagram account to help him keep tabs on all of the new designers he was finding. Soon, he began to gain traction and followers; he had a keen eye for new talent, and people were eager for an injection of something new. Ayal also used his PR skills to advocate for these designers, connecting them with stylists, celebrities, and other resources to grow their brands. Today, the account has over 500,000 followers and is a huge source of education, information, and inspiration. This week, Ayal joins Editorial Director Lauren Eggertsen to talk about the evolution of his career, the impact that Up Next Designer has had on the fashion world, and a few of the emerging designers he's most excited about.Check out Ayal's current favorite emerging designers below:Andrea BroccaClara DaguinMark GongPhan HuyDickson LimKim MeschesGeorge TrochopoulosZhaoyi YuWeiraen And shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 29 January 2025

Gwen Whiting is the co-founder of The Laundress and founder of the new private members cleaning community The Fill Club. Gwen studied textile design in college and started her career at Ralph Lauren working in women’s and home design. As she began to grow her high-end work wardrobe, she grew frustrated with the lack of high-quality, effective cleaning products available. She realized there was a huge white space in the laundry category and knew she could do something about it. In 2004, she launched The Laundress with her co-founder, and over the next 15 years, grew the company without any outside investment. The Laundress came to be known for its excellent products and elevated design. In 2019, the company was acquired by Unilever, a move Whiting hoped would help bring its products to a global audience. In 2021, she left the company, and in 2022, watched in shock as The Laundress recalled all of its products due to elevated levels of bacteria. Before the incident, she had no desire to ever return to the laundry world, but after observing the scandal from the outside and realizing how much she still wanted to help her core customer base clean better, she decided to get back into the laundry game. The result is her new venture, The Fill, a private members cleaning community and collection of sustainable cleaning solutions. Head over to our Instagram @secondlifepod to enter our giveaway celebrating 7 years of Second Life! Giveaway ends Monday, January 27th at midnight PST. Terms and conditions apply. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 27 January 2025

Joey Maalouf is a makeup artist and creative consultant who works with celebrities like Goldie Hawn, Rachel Zoe, Lisa Rinna, and Molly Sims. On top of his red carpet and editorial work, he offers incredible one-on-one Zoom makeup sessions, where he evaluates and upgrades his clients' makeup routines. In the session, he shares his expert tips and tricks to allow you to upgrade your products, techniques, and approach to your makeup looks—all with the goal of helping you "get out the door and look gorge." Today, Maalouf joins Who What Wear co-founder and Chief Content Officer Hillary Kerr to give listeners a taste of what he offers in his sessions. Kerr had a session with Maalouf in the fall and can't stop raving about it. They get into application techniques, product recommendations, and the TikTok advice you should definitely avoid. Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 22 January 2025

Kara Brothers is the president of the mold-breaking skincare solutions company Starface World. She studied English in school and spent the early years of her career trying to find an industry and role that felt like a good fit for her. Brothers worked at several digital ad agencies before spending 10 years at Google, working in corporate strategy and strategic partnerships. During her time at the tech company, she also received an MBA from the NYU Stern School of Business, again to expand her worldview and career options. Working at Google taught her countless lessons, but she realized she wanted to work on physical products and something that made a real impact. So in 2020, she left her position, and after a brief stint at an AI company, was hired as the SVP of strategic initiatives at Starface World. Brothers implemented key communications and organizational strategies at the fledgling company and was made president soon after. Today, she uses her wealth of experience to guide all aspects of the company’s internal and external operations, as it continues to expand its footprint in the skincare and beauty industry.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 20 January 2025

Claire Sullivan is a designer, creative consultant, and founder of the design label Miss Claire Sullivan. She grew up loving fashion and has a penchant for dramatic, voluminous designs. It’s no surprise, then, that after working as the co-creative director of the streetwear label Vaquera, she founded her own atelier, where she creates dynamic, one-of-a-kind designs. In the past year, she’s generated several iconic red carpet moments, such as Addison Rae’s padded bustier with a big tulle skirt. Her pieces have also been worn by the likes of Chappell Roan, Kylie Jenner, and Camila Cabello. This week, Sullivan joins Who What Wear Editorial Director Lauren Eggertsen to discuss her earliest style influences, what it's like to design custom pieces for her clients, and how she created an Anna Wintour–approved dress made out of maps for Hailey Bieber.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 15 January 2025

Arianne Phillips is the costume designer for the new film A Complete Unknown, starring Timothée Chalamet as Bob Dylan. Phillips is an accomplished costume designer for stage and screen and has been nominated for the Academy Award for Best Costume Design three times, beginning with James Mangold's Walk the Line in 2006. For A Complete Unknown, she teamed up again with Mangold to re-create Bob Dylan's visual style with extreme specificity. Phillips spent several years researching Dylan's wardrobe, working with vintage experts, designers, and even Etsy sellers to find pieces that captured each iteration of Dylan's unique style. This week, she joins Erin Fitzpatrick, WWW's associate director of fashion news, to talk about her approach to the project, working with Chalamet, and collaborating with Levi's on a new capsule collection that re-creates Dylan's favorite skinny jeans style.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 8 January 2025

Erika Thompson is a beekeeper, bee advocate, and founder of the bee removal services company Texas Beeworks. Erika grew up in Texas loving all things animals and bugs. She studied geography at the University of Texas at Austin, and after a brief stint as a vet tech, embarked on a career in communications. She worked at several different nonprofit organizations over the years, but despite the impact she was making, she didn’t love sitting at a desk every day. In 2012, she signed up for a beekeeping class as a fun outlet. But from that first class, she was hooked. She started keeping bees herself and eventually began offering humane bee removal services to people in the Austin area. In 2018, she left the world of communications to commit to being a beekeeper full-time. In 2020, she made another major career move when she began posting videos of her bee removals on TikTok. Her passionate, kind, fascinating storytelling immediately resonated with others, and her audience grew quickly. Today, she has over 11 million followers, and several of the videos of her bee removals (which she still does for free!) have over 100 million views.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 6 January 2025

Susan Korn is the founder of the charming, quirky, and downright joyful accessories brand Susan Alexandra. Korn started her brand by making jewelry and creating handmade painted pieces. But one fateful day, she discovered a bead shop in Chinatown and had a vision of a beaded bag she wanted to create. Her beaded bags have since cemented her as the queen of whimsical fashion. Now, she’s expanded into DIY charm jewelry, custom sculpted pet pieces, home goods, a full Judaica line, and has collaborated with brands like Pebbles, Bose, and Crocs. This week, she joins Kat to talk about how she approaches designing a new product, her dreams for the brand in 2025, and her epic dog fashion show with Rachel Antonoff at New York Fashion Week this past fall. Listen to Susan Korn’s Second Life episode here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 18 December 2024

Aisha Bowe is an aerospace engineer and the founder of the engineering consultancy firm STEMBoard. Bowe wasn’t always an engineering wizard. In high school, she struggled to connect academically and enrolled in community college with little hope that any field could interest her. But a teacher identified her strengths and suggested she try out engineering. She thrived in her engineering courses, and her confidence and sense of possibility for her career began to grow. She followed this passion to the University of Michigan, where she gained two degrees in aerospace engineering. Bowe interned at NASA in college and then was hired full-time. She ultimately spent seven years there, working on small spacecraft and flight trajectory dynamics. In 2013, she founded STEMBoard, a startup that provides engineering services and solutions—a feat she accomplished without any outside funding—and eventually left her job at NASA to pursue her startup full-time. In 2020, she founded Lingo, a company that creates self-paced, at-home STEM education kits for kids. Earlier this year, it was announced that she would be the first Black woman to travel to space with Blue Origin, the spaceflight company founded by Jeff Bezos.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 16 December 2024

This week, Shopping Director Bobby Schuessler sits down with Associate Director of Special Projects Kristen Nichols to discuss her 2024 Luxury Report. Her insightful, well-researched piece breaks down everything you need to know about the high-end fashion business right now, the biggest trends, what the most-coveted pieces say about where the industry is headed, and how leadership changes at the top fashion houses are setting the tone for luxury fashion’s future.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 11 December 2024

Taryn Delanie is a content creator and a former Miss New York. Taryn grew up in Seattle and originally had her heart set on becoming a diplomat. She gained a bachelor’s degree in communication studies from St. John’s University, and even spent time in Paris working in diplomacy. But when she was studying for a master’s degree in international communication and intercultural studies at St. John’s (and trying to stay afloat during the COVID-19 pandemic), she started posting comedic videos on TikTok. She immediately went viral, and her second-ever video—which was of reviewing her less-than-desirable NYC apartment—currently has over 21 million views. She started posting regularly, with fans loving her honest, joyful sense of humor. Ever the multitasker, in 2022, she won the Miss New York pageant, spending her time raising awareness of housing insecurity, and in 2023, she became the first runner-up for Miss America. In the last year, she’s grown her following and created new and instantly beloved characters like Denise, a receptionist in heaven. She’s also explored new opportunities such as co-hosting the Amazon Prime talk show Influenced.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 9 December 2024

Becky Malinsky is a stylist, consultant, and writer of the popular Substack newsletter 5 Things You Should Buy. In 2022, after several years as The Wall Street Journal's deputy fashion director, she started her own business, offering executive and professional styling, consulting, trend reporting, and more. At the same time, she launched 5 Things You Should Buy, which provides insightful, straightforward advice and fashion analysis, and the newsletter now has over 64,000 subscribers. In this episode, we picked Malinsky's brain on everything from her hero pieces and how she styles them for winter to her favorite pieces from her brand-new Alex Mill collaboration and, of course, five things we need for the holiday season.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 4 December 2024

Rebecca Zhou is the co-founder and CEO of the bodycare brand Soft Services. Zhou has been at the forefront of the DTC consumer goods industry for over a decade. She began her career as a strategist at Gin Lane Media, an early investor in trendsetting brands like Harry's, Quip, Sweetgreen, and Reformation. She then moved over to Glossier as the third-ever employee and head of digital product. After that, she consulted for five years, bringing her expertise and keen design eye to places such as Khaite, Peach & Lily, and DVF. In 2017, she co-founded a luxury housecoat business with her husband called OffHours. That project sparked her desire to return to building a company from the ground up, so in 2019, she co-founded Soft Services, an innovative bodycare brand that creates sumptuous products that provide effective solutions for skin issues like keratosis pilaris and body acne. Earlier this year, Soft Services launched at Sephora online and in 300 stores across the country.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 2 December 2024

Paul Tazewell is the costume designer for the film adaptation of the smash musical hit Wicked, which was released in theaters on November 22. Tazewell is a renowned costume designer celebrated for his contributions to Broadway, television, and film. In fact, in 2016, he won both a Tony for his designs in Hamilton and an Emmy for his creations on The Wiz Live! Today, he joins Who What Wear Entertainment Director Jess Baker to give us a deep dive into the development and creation of Wicked’s incredible costumes. They talk about everything from the color palette chosen for Shiz University’s uniforms to creating an entirely new pair of silver slippers inspired by 1930s court shoes and tornadoes (of course).See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 27 November 2024

Lauren Caris Cohan is a filmmaker and the chief creative officer of the chic and sustainable womenswear brand Reformation. Lauren got her start as a styling assistant at Free People in Philadelphia in the late 2000s, eventually working her way up to the title of artistic director. While looking to pursue a newfound interest in screenwriting, she was given carte blanche to create a series of narrative short films for the brand. In 2017, she left the company to look for new opportunities to explore filmmaking. She consistently worked on her projects, creating short films, writing scripts, and co-founding a creative services agency called Lolly Would. In 2017, she co-founded the industry-disrupting lingerie brand Cuup, again bringing her distinctive creative flair to craft the storytelling around the start-up. In 2020, she was brought in by Reformation to consult on projects, and in 2022, she was appointed the role of chief creative officer. In her time as CCO, she’s guided Reformation through some truly amazing collaborations—from the New York City Ballet to Monica Lewinsky.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 25 November 2024

This week, Kat, Who What Wear co-founder and Chief Content Officer Hillary Kerr, Shopping Director Bobby Schuessler, and Editorial Director Lauren Eggertsen are here to discuss their best, chicest, and most original gift ideas for the holidays. They’ve curated a list for (almost) everyone in your life, from a vintage butter mold and a gorgeously kitschy wine bottle apron for the host in your life to personalized packing cubes for your travel-obsessed bestie. They also talk tips for buying presents for multiple people in your life during the busy holiday season, the value of a personalized gift, and whether or not thank-you notes are still required in this day and age.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 20 November 2024

Geo Rutherford is a popular TikTok creator and author of the new book Spooky Lakes: 25 Strange and Mysterious Lakes That Dot Our Planet. Geo started her career as a high school art teacher in the Midwest, creating engaging and thoughtful art curricula for her students. She eventually decided to get her MFA at the University of Wisconsin-Milwaukee. Upon moving, she fell in love with the Great Lakes and their unique role in our ecosystem. (She even based her thesis art show on them.) When the COVID-19 pandemic hit, she started posting videos on TikTok, and one of her first-ever videos about her Great Lakes–inspired art went viral. She then leveraged her background in arts education with her newfound limnology hobby and posted more about lakes, telling informative, entertaining stories about the oddest and coolest lakes worldwide. This fall, she published her book, which Kirkus Reviews calls “a chilling but thrilling primer for budding limnologists,” and continued her annual TikTok series, Spooky Lake Month, in October.Content warning: Brief discussion of suicideNote: The audio introduction incorrectly states that Geo received a Master's in Arts Education. She received an MFA from the University of Wisconsin-Milwaukee. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 18 November 2024

Today, Senior Fashion Editor Anna LaPlaca joins us to discuss her 2024 State of Style story. At the end of each year, Anna takes a closer look at why the trends of the last year have emerged, what they point to in our larger society—and what might be next. She’s incorporated detailed research from industry sources and talked to fellow editors and experts to take the pulse of the fashion industry right now. Is boho here to stay, or are we simply feeling the singular effects of Chloe? Is quiet luxury finally cycling out? What does the return of maximalist fashion mean culturally? Listen to find out.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 13 November 2024

Scarlett Johansson is an actor, director, producer, and co-founder of the skincare company The Outset. She began acting at age nine and continued to work steadily through adolescence and beyond, making films alongside industry legends like Robert Redford and taking on increasingly ambitious roles like the titular character in Girl With the Pearl Earring. Her career climbed to new heights in the last decade, as she was nominated for Academy Awards for the films Jojo Rabbit and Marriage Story, and played the lethal superhero Black Widow in the Marvel movie franchise. But after years as an accomplished actress, she knew that she wanted to expand her horizons and use some of her hard-earned expertise for her own projects. She then founded her own production company, These Pictures, and in 2022, co-founded the skincare company, The Outset, to provide solutions for adult acne and other skin issues that had plagued her for years. The brand, which launched on Amazon and QVC earlier this year, has come to be known for its effective ingredients and simple, nonirritating formulas. As if that wasn’t enough, this year, Scarlett directed her first feature film, Eleanor the Great, starring the 94-year-old acting legend June Squibb.PS: Listeners can use code SECONDLIFE for 20% off their purchase of The Outset products (bundles and sets not included)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 11 November 2024

Jocelyn Pierce is the costume designer of Sean Baker’s Palme d’Or–winning film, Anora. The film follows an atypical Cinderella story of a sex worker from Brooklyn and the son of a Russian oligarch. As part of her research, Pierce spent time in Brighton Beach, New York, where the film is set, to get a sense of the world she was re-creating. She even invited the exotic dancers who participated in the film to use their own clothes as costumes. Anora was widely released on October 18 and is already garnering awards buzz. Pierce joins us this week to talk about her feelings-driven philosophy on costume design, why she’s an indie girl at heart, and Anora’s costume references to the American dream.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 6 November 2024