The Best One Yet

Hollywood just entered the Trade War… starring the 1st ever digital tariff (100% on Wicked 2).Warren Buffett is retiring, so we found his secret $$$ sauce… It’s culture, not calculations.Skechers is the 3rd biggest shoe biz on earth… and just sold for $9B thanks to your nana.Plus, the untold origin story of… Google Maps. $SKX $$PARA $NFLX $BRK.B $GOOG Our episode from last year on Berkshire Hathaway’s Greg Abel: https://podcasts.apple.com/us/podcast/the-best-one-yet/id1386234384 https://open.spotify.com/episode/2zC0iXEvP8BkUDq6lBa4f5 Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Google Maps: The *Actual* Everything App 🌎 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 6 May 2025

Sam Altman is scanning eyeballs to verify Tinder dates… but the bigger story is the End of Passwords.Formula One just had its Miami Grand Prix… and the racing stock is at an all-time high.Mack Weldon’s underwear turned tariffs from a weakness to a strength.Plus, the next TBOY Live Show will be in **Chicago** 7/23/2025 🌭🏙️🌬️ $LLYVK $MSFT $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… The Starbucks Frappuccino 🥤  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 5 May 2025

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/ The cream-topped, dome-lidded Frappuccino is the caffeinated crown jewel of the Starbucks empire. It helped the company break out from regional coffee chain to global lifestyle brand, made cold drinks into 75% of Starbucks’ beverage sales, and created a whole new language of filibuster-length orders (“Can I get a grande vanilla bean frappe, in a venti cup, extra whip on top and a mocha drizzle?”). But the original Frappuccino was actually created at a boutique Boston coffee shop in the early ’90s to survive the summer sales slump. Then a stand-up comic in Santa Monica took a blender and a big idea to make a version for Starbucks…only for CEO Howard Schultz to dismiss it as a low-brow slushie (Sir, this is a Starbucks, not a 7-Eleven). Find out how a frozen coffee shake went from indie experiment to global juggernaut, why innovation doesn't always mean inventing something new, and how the Frappuccino became the best idea yet. Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral. Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/—----------------------------------------------------- GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 3 May 2025

Luxury cars are adding wild mindful wellness features… But will anyone pay for an in-car spa?Elon just exited DOGE… So we calculated the $$$-saving scorecard.Apple pulled off a “Mission Impossible” operation… We’re calling it the Hoarder’s Quarter.Plus, who will win the Kentucky Derby?… The horse whose name begins with “S.” $AAPL $SPY $MGGYY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Starbucks Frappuccino 🥤 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 2 May 2025

Pizza explains the Trade War… Delivery pizza is tariff-proof, but frozen pizza is recession-proof.Waymo just partnered with Toyota for personal self-driving cars… It’s the new robo-chauffeur.Today is half-way to Halloween… but “horror” has become a year-round industry.Plus, instead of “can 100 men beat 1 gorilla,” we’re asking “can 100 men out-earn 1 gorilla?” $DPZ $YUM $GOOG Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Starbucks Frappuccino 🥤 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 1 May 2025

Lyft dropped the wildest CEO letter ever… and it includes “Enshitiffication” and “Falcon Mode.”The most popular, viral product right now? Labubu dolls… Their growth hack? Blind boxes.The big business beef was President Trump calling Jeff Bezos… because of a Tariff Fee.Plus, the world’s biggest pasta brand just solved pasta cooking… with the first “Pasta Playlist.” $LYFT $AMZN $PMRTY Lyft shareholder letter: https://www.lyft.com/blog/posts/letter-to-shareholders  Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Starbucks Frappuccino 🥤  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 30 April 2025

The trade war inadvertently created a $1K Baby Tax… So we predict a “family exemption.”Star Wars re-released Ep 3, bringing in $42M this weekend… Re-releases can save theaters.UNC is teaching athletes how to become D1 Influencers… The key: “you don’t have to dance.”Plus, the untold origin story of… the Frappuccino (spoiler: Starbucks acquired it) $DIS $NFLX  To make a donation to Daniel’s cause in honor of his son Jack, click here: ItHasBeenAPleasure.com Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 🥤Frappuccino: The Billion-Dollar Brainfreeze Starbucks Nearly Killed. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 29 April 2025

Jeff Bezos’ secret electric car launched… It’s $20k, anti-Tesla, and inspired by the Amish.100,000 year old glacier ice is being used in Dubai nightclubs… selling for $60/cube.California passed Japan to be the 4th biggest economy in the world… we’ll tell ya how.Plus, the latest recession signal is the “Brown Bag Indicator”... Leftover lunch is an econ warning. $RIVN $AMZN $JBLU Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 28 April 2025

Since the Pope passed, streaming of “Conclave” is up 3,200%... It’s the power of Shelf IP.Uber & VW just hooked up for robo-hippie-van taxis… It captures Uber’s Switzerland Strategy.Every company’s put their investment plans on ice… We call it the Great Capitalist Pause.Plus, Starbucks bought 200,000 Sharpies… now its new CEO wants a doodle on every cup. $UBER $VWAGY $AMZN $NFLX Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 25 April 2025

Trump’s de-escalating his trade war with China… because of a warning about “empty shelves”.Kardashian protein popcorn?... In the Ozempi-conomy, protein brands are the top food trend.The hottest area of the housing market is… trailer parks. We found 3 ways to invest.Plus, the untold origin story of… The Teenage Mutant Ninja Turtles. $NVO $SPY $BX Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… TMNT 🐢 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 24 April 2025

Cluely’s founders got suspended for building an AI cheating app… but now it’s venture backed.Home Depot’s biggest division will shock you… it’s their $20B/year secret garden.President Trump tanked markets Monday for threatening to fire the Fed… so we explained central bank’s independence with a superhero.Plus, using “please” and “thank you” in ChatGPT is costing the company tens-of-millions of dollars… $HD $SPY $CMG Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… The Ninja Turtles 🐢 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 23 April 2025

How do you get someone to learn everyday? Make it addictive… in a good way. Luis von Ahn has mastered engagement with Duolingo, transforming it into the largest education app on earth with over 40M daily users.  And in our exclusive interview, Duolingo CEO announces the next product: Chess. In this episode, you’ll hear… Why the CEO (proudly) calls Duolingo “addictive”Why he will never open an office in Silicon ValleyThe psychology behind push notifications, streaks, and the unhinged owlDuolingo’s viral super bowl commercial (aka “The Growing Butt”)Using fire to fire fight in the fight against social media “If it’s not fun, it won’t work”Why “screen-time” isn’t a problem — it’s inevitableWhy artists will beat nerds in the age of AIHow millionaires on Duolingo subsidize migrantsWhy Duolingo employees didn’t want to make money (at first) Watch the extended version on Youtube: https://www.youtube.com/@tboypod  —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 22 April 2025

You’re about to see “Tariff Fee” on your receipts… But the phrasing is about to get political.Companies are embracing mascots again … Jake From State Farm just beat the Kardashians. Costco’s one weakness? It’s never successfully sold a Kirkland beer… until now.Plus, we’ve got Duolingo’s CEO on tomorrow’s pod… and he’s announcing something big. $COST $MCD $DUO $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Super Soaker 🔫 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 21 April 2025

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/ Roscoe Rodda was in the fight of his life. His candy factory was right down the road from Milton Hershey’s—yes, THAT Hershey’s—and he needed to set himself apart. So Roscoe embraced a single holiday to get the competitive confectionery edge: Easter. Chocolate eggs, jellybeans… and a secret treat painstakingly sculpted behind closed doors: a marshmallow chick with inquisitive waxy black eyes. These chicks circulated in obscurity until a Navy engineer-turned- candymaker molded them into a squishy, sugary phenomenon. (Today, 1.5 billion Peeps are eaten worldwide, just during Easter alone.) Find out how Peeps went from secretive snack to Easter GOAT—and why some people love ‘em, some hate ‘em, but everyone loves exploding them in the microwave. Here’s why Peeps are the best idea yet. Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral. Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/—----------------------------------------------------- GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 18 April 2025

Twinkie is embracing 4/20 with Munchies Mobiles... because the US economy is now PG-13.China just stopped selling us Rare Earth Metals… We call it the Acupuncture Needle Strategy.Say hello to “Nepo-preneurs”… Because kids joining family businesses just surged 13%.Plus, the top way to reduce stress at work? Playing Tetris…  $SJM $LMT $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Super Soaker 🔫 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 17 April 2025

Harvard is taking on the Trump admin for $2B… so we looked at the Economics of Endowments.60% of Coachella ticket sales were payment plans… it’s not buy-now-pay-later, it’s pay-now-party-later.Netflix thinks it’s recession-proof… So its new internal goal? Hit $1 trillion Dollars.Plus, what’s the most forgetful day of the year?... Uber’s Lost & Found data just told us $NFLX $SPOT $UBER Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 16 April 2025

Harvard is taking on the Trump admin for $2B… so we looked at the Economics of Endowments.60% of Coachella ticket sales were payment plans… it’s not buy-now-pay-later, it’s pay-now-party-later.Netflix thinks it’s recession-proof… So its new internal goal? Hit $1 trillion Dollars.Plus, what’s the most forgetful day of the year?... Uber’s Lost & Found data just told us $NFLX $SPOT $UBER Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 16 April 2025

Chinese factories are retaliating in the trade war… with TikTok videos exposing $5 Lulu pants.Moleskine’s journals are thriving despite the digital age… because they created a Gen Z Board.Will Instagram get split from Meta?... Zuckerberg testifies this week in FTC vs. Meta.Plus, the untold origin story of… The Super Soaker. $LULU $META $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Super Soaker 🔫 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 15 April 2025

Chinese factories are retaliating in the trade war… with TikTok videos exposing $5 Lulu pants.Moleskine’s journals are thriving despite the digital age… because they created a Gen Z Board.Will Instagram get split from Meta?... Zuckerberg testifies this week in FTC vs. Meta.Plus, the untold origin story of… The Super Soaker. $LULU $META $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Super Soaker 🔫 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 15 April 2025

Louis Vuitton opened its 1st Texas factory 6 years ago… but we’ll explain why it’s failing (#FooeyVuitton).Dubai Chocolate went viral 17 months ago… It shows why every biz needs a “Trend Team.”Trump’s trade war focus is the “trade deficit”... But America’s economy is Brains & Brands.Plus, tomorrow is tax day… But if you haven’t done yours yet, Pokemon can help. $LVMUY $SHAK $SPY  Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 14 April 2025

Yesterday we covered the trade war pause… today the behind-the-scenes Trump drama.Versace was just sold to its Italian cousin Prada at ½ price… because time kills all deals.Nick just got his 1st colonoscopy… so Jack found our fave economics lesson in the exam.Plus, Google is now paying AI engineers to do nothing… no joke.  $CPRI $PRDSY $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Peeps 🐣 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 11 April 2025

Trump paused most tariffs, except for 1: USA vs China… Who will win the isolation game?The Masters golf tourney begins today… but the real strategy is in the $1.50 sandwiches.Harry’s Razors filed to IPO as “Mammoth”... because Harry’s is really a startup studio.Plus, scammers moved from email, to text, to… job apps? 25% of interviewees will be fake humans. $SPY $PG $EPC Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of…Peeps 🐣 Listen to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 10 April 2025

Colossal brought the Dire Wolf back from extinction… by using a strategy from Hollywood.The #1 winner of the Trade War? ThredUp… The second-hand clothing stock has doubled this year.Shopify is  requiring everyone at the company to use AI every day… AI is part of the dress code.Plus, introducing “Tasteful Tariffs” — Things that should be tariffed. Think Cargo pants, small talk, QR code menus… $TDUP $REAL $SHOP $NDAQ Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of Peeps 🐣. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 9 April 2025

Should you buy the stock dip?... The best way to decide is with our stock Time Machine.Artipope just unveiled a $4,000 baby carrier… because the best status symbol is “status subtle.”Ford launched employee pricing for all… because tariffs will hit garages over groceries.Plus, the untold origin story of the world’s biggest marshmallow company… Peeps. $SPY $F $WBD Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Peeps 🐣 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 8 April 2025

Stocks fell 10% Thurs/Fri, now this trade war could trigger a global recession… a “Pan-cession.”Chipotle went on a 7-year journey to find a tariff-free avo… but it doesn’t exist.4 o’clock is the new 5 o’clock… You now leave work 42 minutes earlier, but with one big catch.Plus, the hottest new fashion product?... It’s the Nvidia CEO’s leather jacket. $SPY $NDAQ $CMG Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 📱iPhone: The Device Steve Jobs Didn’t Want to Build.  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 7 April 2025

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/ Before 2007, mobile phones had tiny keyboards, crappy screens with internet so slow - you could finish a super burrito while waiting for your MySpace profile to load. Then Apple wowed the world with the iPhone: a digital Swiss Army knife that replaced cameras, maps, music players, AND created an entire new app economy. But the wildest part? Steve Jobs didn’t even want to build it…at first. Once Steve finally said ""yes,"" the real work began: a top-secret team (codename: Project Purple), some engineering dead-ends (a click wheel), and a near-impossible engineering challenge. Even then, Apple barely pulled it off — the first iPhone prototype was so flakey, one wrong tap could have sunk Steve's big reveal. Find out the (many) ways the iPhone almost failed before it even launched, what drove Steve Jobs to order 4,000 lattes, how a single device reshaped society (and your screen time), and why the iPhone is the best idea yet. Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral. Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/—----------------------------------------------------- GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 5 April 2025

White Lotus’ szn finale is Sunday… and HBO’s drip strategy is beating Netflix’s drop.The best way to understand Trump’s trade war nuclear bomb?... The $324 iPhone tariff.Coach’s handbag stores are adding ice cream bars?... Because “dwell time” leads to “sell time.”Plus, Buffalo Wild Wings invented March Madness smart-glasses that beat Apple’s Vision Pro… $WBD $NFLX $TPR $AAPL $NKE $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 📱iPhone: The Device Steve Jobs Didn’t Want to Build.  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 4 April 2025

It was T-Day: Tariffs, Tesla, & Trump… We got an update on all of ‘em (and why it’ll cost you $3,600/year).Tinder launched a Flirt-bot… Because AI’s most powerful use is training pickup lines (seriously).Nintendo’s Switch 2 is its biggest launch in 8 years… and Mario Kart is getting social.Plus, we found a Skier’s Arbitrage: It’s cheaper to fly to Japan for a weekend of shredding than staying here in the states… $NTDOY $TSLA $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 📱iPhone: The Device Steve Jobs Didn’t Want to Build.  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstocks sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 3 April 2025

The Hooters founders are buying it outta bankruptcy… but did you know Hooters once had an Airline?Facebook is going back to the OG version… Because the Social Network became a Stranger Network.Canada’s using a WWII playbook to fix their housing crisis… and it’s inspired by Long Island and Everything Bagels. $AAPL $META $EAT Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 📱iPhone: The Device Steve Jobs Didn’t Want to Build.  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 2 April 2025

The New York Yankees set a home run record… Thanks to a new data-optimized torpedo bat.The #1 term you gotta know for Q2? “Stagflation”… when unemployment and inflation both rise.One drone delivery startup is beating Amazon in the sky… but should serve houses or hospitals?Plus, Kim Kardashian’s Skims is launching a Wall Street Shapeware line…  $SPY $AMZN $GOOG Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of 📱iPhone: The Device Steve Jobs Didn’t Want to Build.  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 1 April 2025

ChatGPT’s servers “melted” because of its new feature… Steal from every movie studio.SoulCycle is launching 1st chain of fashion stores… It’s SoulCycle vs Lululemon.CoreWeave is the biggest tech IPO in 4 yrs, but it flopped… Because of our 3 Rules for IPOs.Plus, we’re heading to Chicago for an Awards Show… “Best Business Podcast”) $CRWV $LULU $MSFT Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Goldfish Crackers 🧀 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 31 March 2025

Frida’s breast milk-flavored ice cream is due in 9 months… It’s not April Fool’s, it’s a “product-tizement.”Robinhood launched big bank products this week… but we think it’s the Airbnb of Finance.American cars are now so big it’s affecting traffic… So we’ll explain “Car Bloat” and “The Panamax Effect."Plus, Jeff Bezos just sent out invites to his wedding (we got the financial deets)... Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Goldfish Crackers 🧀 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 28 March 2025

A gym-fluencer did a 3:52am sparkling ice facial… and Saratoga Water’s stock jumped 6%.Sesame Street is facing 3 major threats… Bluey, Cocomelon, and Ms. Rachel.The Atlantic’s journalist shared more screenshots… but we got curious about the chat app, Signal.Plus, one movie Director spent $11M of Netflix’s budget on Ferraris, mattresses, & crypto… $PRMB $WBD $NFLX Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Goldfish Crackers 🧀  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 27 March 2025

StubHub is the #1 secondary ticket marketplace… but the biz totally depends on scalpers.Napster still exists (?) and just got bought for $207M… because “Say my name, say my name.”23&M is bankrupt, but 15M customers have a question… ummm, what about my DNA?Plus, the newest economic indicator is “Recession Brunette”...  $STUB $ME $EBAY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Goldfish Crackers 🧀  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 26 March 2025

Single women who don’t want marriage are a new economic force… they’re “Boy Sober.”Foreign investment is pouring into Arizona and Georgia… they’re New Taiwan and New Korea.Disney’s new Snow White reboot is a bust… but Disney’s vault’s still full of magical numbers. $MTCH $HYMTF $DIS Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Goldfish Crackers 🧀  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 25 March 2025

With Tesla stock tanking and drivers trading them in... we’re proposing the Tesla Solution.Why the Celtics sold for a record amount… even though they rent their arena.Gucci, H&M, & Ralph Lauren all launched coffee chains… but it’s not about $12 lattes.Plus, we wrote a financial rap song about the most important investment for kids…  $PPRUY $TSLA $RL Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of MTV 📺 “How Video Killed the Radio Star”   Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 24 March 2025

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/ If you currently own a 12-pack of bath tissue, a 150-count bag of laundry pods, and/or a 48-oz jar of cashews, chances are they all have the same label: Kirkland Signature. Costco debuted this private-label brand—aka ‘store brand’—in 1995 and since then, it’s become a sales-driving juggernaut. Kirkland products now account for a quarter of Costco’s total sales, from coffee and batteries to their famous rotisserie chickens and $1.50 hot dogs. But don’t you dare call Kirkland “generic”, the brand has built up a rep for high-quality products and a cult-like following from all walks of life. (Kirkland Tequila as status symbol? Believe it.) Learn how a retail legend named Sol Price fought off Walmart to make the world’s most perfect shoppers’ club, why the mere suggestion to raise the hot dog price resulted in a death threat, and why Costco’s Kirkland is the best idea yet. Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral. Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/—----------------------------------------------------- GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 22 March 2025

Ben & Jerry are trying to buy back their company… and it reminds us of The Super Bowl of AI just went down… Nvidia now plays with Disney, Taco Bell, and Barbie.AppleTV+ is the only Apple product *losing* money... because it’s missing a Growth Mindset.Plus, there are a dozen real-life companies in America named… Lumon. #Severance $UL $NVDA $AAPL Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of MTV 📺 “How Video Killed the Radio Star”   Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 21 March 2025

Diet Coke always targeted women… but now it’s the drink of Hustle Bros & the White House.The top tennis players sued the grand slam tournaments… but pro sports is a monopoly.BYD just announced the Holy Grail of Electric Cars… Zero to fully-charged in 5-minutes.Plus, the Oregon Ducks basketball team just set a record… a 26,700-mile road trip. $BYD $KO  Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… MTV 📺 Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 20 March 2025

Duke is the #1 pick to win March Madness… but that’s a lesson in dumb investing.Google is buying Wiz for $33B… And every Wiz employee is getting $588,000.Corporate Nicknames are actually a curse… Chevy, Mickey D’s, & Bloomies are bad for biz.Plus, time-poor millennials are paying time-rich gig workers $27/hr to wait in line.  $GOOG $JWN $MCD $GM Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… MTV 📺 “How Video Killed the Radio Star”   Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 19 March 2025

Poppi soda just sold for $2B to Pepsi thanks to 1 rebrand strategy… inspired by Cinderella.Apple quietly announced its “Super Siri” AI is delayed a year… and Warren Buffett sold.Law school applications surged by 21% this year… because thinking is AI-proof (we think).Plus, the untold origin story of… MTV. $AAPL $AMZN $PEP  Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… MTV 📺 “How Video Killed the Radio Star”   Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 18 March 2025

5 Hour Energy owns 90% of the market… which is why this energy shot got sued.The company behind Pokemon Go got bought by  Saudi Arabia… because tech is more valuable than content.The hottest trend in entrepreneurship? Mature, boring industries… we explain why boring is booming.Plus, on St. Paddy’s Day, Wall Street tends to get lucky. Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 17 March 2025

Since it’s Spring Break (or you may just need a break from the insane news cycle), we whipped up 3 of our best pop-biz stories on the fitness industry from the last year: #1. Barry’s Bootcamp tries to sell itself for $700M… Because nothing drives cash flow like a cult. #2. Vuori is eating Lululemon’s leggings… And it’s now worth twice as much as Under Armour. #3. Nike’s stock had its worst day in over 20 years… but Nike’s pain is Adidas’ gain. Share this episode with your spotter, your trainer, or your buddy who’s decked out in head-to-toe Alo in Cabo (even though they’re just grabbing coffee). We’ll be back with our usual daily show on Monday… just gotta hit the showers first. And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 14 March 2025

266-year-old Guinness just hit all-time-high sales… because of one viral drink-tivity.A secret North Korean hacker team just stole $1.5B of crypto… it’s the biggest heist of all time.Hollywood is pivoting to serve red meat TV to red states… we call it “RonSwonsification.”Plus, a big thing you can do for this show (and it just takes 5 seconds)…Follow the showTurn on auto-downloads HOW TO TURN ON AUTO DOWNLOADS:Apple Podcasts: Go to our show page → Tap Follow (top right) → Tap the down arrow → Select Auto-DownloadSpotify: Go to our show page → Tap the gear icon → Click Auto-DownloadAmazon Music: Follow & enable auto-downloads $DEO $BTC $WBD Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 13 March 2025

The US stock market began dropping after losing to Canada in hockey… b/c the trade war is a hockey fight.MrBeast’s business is worth $5B… but he makes more money on chocolate than content.Southwest just killed its famous “Bags fly free”... and it reminds us of a lesson from The Godfather.Plus, Trader Joe’s has the greatest art collection in America (and we can prove it)... $LUV $AMZN $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 12 March 2025

Stocks had their worst day since 2022 because of T.R.I.C… “Trump’s Recession Idea Concept”Touchland is the 1st hand sanitizer to go viral… Because it turned Purell into a fashion accesory.Skype is shutting down in May… but we think it’s the most innovative tech biz ever #RIPPlus, how Costco’s Kirkland brand disrupted the entire private label industry. $MSFT $TSLA $HOOD Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭— Subscribe to The Best Idea Yet to listen: Wondery.fm/TheBestIdeaYetLinks  “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 11 March 2025

The #3 retailer in the world? It’s TJMaxx… because TJ is tariff-proof.The South By Southwest tech-tainment is this week… because the conference biz is booming.Ryan Reynolds’ investment in one crappy soccer club… just got a 4,900% return.Plus, one Jurassic Park startup just invented a new species… The Woolly Mouse. $TJX $HESAY $LVMUY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of  Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 10 March 2025

Since we all lose an hour of sleep during Daylight Savings tonight, we whipped up a podcast to help you fall asleep: We’re reading Warren Buffett’s Annual Shareholder Letter for Berkshire Hathaway. The world’s most legendary investor, Warren outlines how he makes every financial decision. But it’s still a *shareholder letter*, so you’ll drift off somewhere between the 5th and 9th time Warren mentions “investment thesis.” So grab your pajamas and get under the spreadsheets, it’s time to enjoy the 2nd annual… Stock Market Snooze Pod: The Sleepiest One Yet. (And here’s the whole letter if you’d like to read along from bed too): https://www.berkshirehathaway.com/letters/2024ltr.pdf See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 8 March 2025

Mattel is launching their own version of LEGO bricks… What will win, brand or price?Utah will make you show an ID to download Instagram… It’s a Social Media Bouncer (aka “The McLovin Rule”).The economics of stuffed crust pizza are wild… so why’d Domino’s take 30 years to make one?Plus, we’re dropping a Snooze Pod… We read 1 shareholder letter to help you fall asleep for Daylight Savings. $PZZA $DOM $MAT $META Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… The Doritos Locos Taco 🌮. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 7 March 2025

Four Loko is the #1 malt liquor in America… thanks to the Japanese philosophy of Misogi.European stocks are shockingly beating American stocks this year… because Europe’s building a military.Warren Buffett just revealed his favorite CEO ever… It’s an RV guy who didn’t have a computer.Plus, Monopoly just launched a fintech version of the game (no more cash money) $BRK.B $LMT $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… The Doritos Locos Taco 🌮. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen. “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. —-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts  FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/  SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod  Anything else: https://tboypod.com/  Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcribed - Published: 6 March 2025