Amazon open submissions for Prime Big Deals Day, Walmart doubles down on AI with new superagents and digital twins, and the US ends the de minimis exemption reshaving global trade.

This and more on this week's episode of The Weekly Buzz.

How cool is that? Pretty cool, I think.

Hello everybody and welcome to another episode of the series sellers podcast by Helium 10.

This is the show that is our Helium 10 weekly buzz where we give you a rundown of all the

goings on in the Amazon TikTok shop, e-commerce world.

We let you know what new features that Helium 10 has and give you a training tip of the week

that will give you serious strategies for serious sellers of any level

in the e-commerce world. Today's host is actually going to be Chevali Patel, so Chevali, take it away

and let us know what's buzzing. Kicking things off with an important update straight from

Seller Central News, Amazon has officially opened up submissions for Prime Big Deals Day, and the

deadline to participate is September 12th, 2025.

Q4 is around the corner, my friend, so it's time to start prepping.

Best deals will require at least a 15% discount off of the ASE and reference price.

And then it will cost $1,000 per deal.

Discounts of 30% or more qualify for additional merchandising.

With lightning deals requiring a 20% minimum discount off the reference price

and then $5,000 per deal is the cost.

To ensure your products will be prime badge eligible,

bear in mind the inventory cutoffs.

September 10th is the deadline for minimal shipment splits, and then September 19th is going to be your FBA, Amazon optimized shipment splits deadline.

Every event like this is more profit added to the bottom line of your business because

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