Unlocking Persuasion Secrets with Adele Gambardella and Kwame Christian

Negotiate Anything

American Negotiation Institute

Education, Business, Self-improvement

4.7 • 748 Ratings

🗓️ 2 March 2025

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Request A Customized Workshop For Your Company In this episode of "Negotiate Anything," Kwame Christian sits down with Adele Gambardella to explore the art of mastering negotiation techniques. Adele shares insights from her expansive career in journalism, PR, and crisis communication, and unveils strategies from her new book "Convince Me," co-authored with former FBI hostage negotiator Chip Massey. They discuss the importance of crossing disciplines to create unique negotiation strategies, the concept of targeted validation, and Adele's revelations around how our convincing techniques are established as early as age six. Through a rich dialogue, listeners are equipped with practical tactics to become more persuasive in their professional and personal lives. What will be covered: How Adele Gambardella integrates PR and crisis communication with FBI hostage negotiation techniques in her book "Convince Me." The concept of targeted validation and its efficacy in negotiation situations. The impact of starting with your strongest point in negotiations and how to navigate the convincing continuum. Order today te book CONVINCE ME and claim your exclusive bonuses convincingcompany.com Contact ANI Request A Customized Workshop For Your Company Follow Kwame Christian on LinkedIn The Ultimate Negotiation Guide Click here to buy your copy of How To Have Difficult Conversations About Race! Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

Transcript

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0:00.0	Hey, I'm Kwame Christian and you are about to step into the world of Negotiate Anything,
0:06.2	the number one negotiation podcast in the world where we teach you how to make difficult conversations easier while getting more of what you want in the process.
0:14.7	Each episode is packed with practical tips and strategies from the experts.
0:19.5	We delve into negotiation, conflict resolution,
0:22.7	and leadership skills that are crucial in both business and in life. Whether you're closing a deal,
0:28.3	managing a team, or navigating personal relationships, negotiate anything provides you with the tools
0:33.9	you need to succeed. Our conversations are real, relatable, and most importantly, rooted
0:39.8	in practicality. So if you're ready to transform your conversations and elevate your negotiation skills,
0:46.2	join me on Negotiate Anything. Subscribe and listen on Apple Podcasts, Spotify, or wherever you love to
0:52.7	listen. Let's make every conversation a winning negotiation.
0:59.4	Adele, thanks for joining us today. Thank you, Kwame. Lovely to be here. Yes, it is lovely to have you
1:04.3	too, my friend. So how would you get started by telling us a little bit about yourself and what you do?
1:08.3	Sure. So my name is Adele Gambredella and I started out my
1:12.1	career as a journalist at George Magazine, so John F. Kennedy Jr.'s publication, which was a very
1:17.9	cool pop culture start to my career. Then after six years in journalism, I went over to the dark
1:24.3	side and on Madison Avenue that they called PR, launched some of the biggest
1:29.1	name brands, including Amazon and eBay and 1,800 flowers. And so a lot of names that are
1:35.9	dot-com legends. It's when I started my career in PR. Then after I left Madison Avenue,
1:41.7	came to Washington, D.C., did some work in politics and lobbying and sort of in the D.C. firms here.
1:47.8	And then started my own agency when I was super young because I couldn't possibly be old enough to have an agency for 18 years.
1:56.2	So, yeah, that's mostly a PR and crisis communication agency that I founded, co-founded with
2:02.8	Chip Massey, who's an ex-FBI hostage negotiator and also the co-author of my book.
	...

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