TWiM_074How to Conquer Fear of the Camera on Social Media Video | This Week in Marketing

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 26 June 2023

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

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Summary

What stops you from making videos? I’m willing to bet it’s fear of the camera. Jason Pantana, one of the greatest social media marketing geniuses working in real estate today, says that in his experience, fear of the camera is what is holding agents back from their highest potential. Because today, social media demands more content of you than ever before. In this short clip from our Elite Retreat event, Jason shared the most important mindset shift you can make to get out of your head and conquer your fear of the camera. If you feel any sort of camera shyness or resistance toward making videos, this is advice you need! Watch or listen, right here. In this episode, Jason discusses… 0:00 – Three Stages of Content Overwhelm 3:58 – Postcards vs. Video 5:38 – What stops you? 7:20 – How to conquer fear of the camera ------------ Interested in a FREE Coaching Consultation? Click Here: https://tfi.media/3w1CxSj For the majority of my life, I’ve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Serious about dominating on social media? Start here: -MarketingPRO: Cracking the Social Code https://www.tomferry.com/marketingpro/ -The 20th Anniversary Success Summit https://www.tomferry.com/summit/ -The Sales & Marketing Edge locations nearest to you https://www.tomferry.com/edge/ -Our free guide to Instagram Reels https://www.tomferry.com/agent-tools/instagram-reels-offer/ And don’t forget to have our latest and greatest content delivered directly to your inbox by signing up for Tom Ferry’s VIP List. https://pages.tomferry.com/free-real-estate-training-videos/

Transcript

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0:00.0	The hurdles have never been higher. We're in a state of what I call content
0:08.9	overwhelmed. There's three things I want to talk about when it comes to content
0:11.4	overwhelmed and I'm not against content. I'm for content. But I bet you're a bit
0:15.9	like me and that you want to see content work the way it's supposed to and not
0:19.6	work you. That's what I want. That's what you want. There's three things. One,
0:27.5	there's a profusion of platforms. There's like a new app for that, a new social
0:32.1	media network, all the flipping time. And you got to start from the ground up.
0:36.1	Is that frustrating? Yes or yes? It's frustrating. We can choose to have an
0:40.6	optimistic mindset and say, oh, it's an opportunity. It's ground level. I can get
0:43.6	more here if I'm early an early adopter. But at what point are we mixing up our
0:48.5	actual intentions? What are we building? What's the big goal? More appointments,
0:52.1	more conversations, more sales. Do you know the average social media user hops
0:57.4	between seven networks all the time? That means to be anywhere, you have to be
1:03.7	everywhere and therein lies a problem. Two, there's been a division of media.
1:11.3	Think of it like this. We have video on our platform. Let's imagine a hundred
1:19.2	ways I can slice up video and make different ways to make video. Live video,
1:23.1	vertical video, short video, long video, disappearing video. I can create all
1:27.3	these different ways of making media and content. How many of you are using
1:31.1	Instagram notes? My point to you is there are all these ways to make content.
1:35.4	They keep like subdividing the lot, if you will, to create more ways to make
1:39.8	content. I'm curious. Help me understand am I striking a chord with anybody in
1:44.1	the room right now? Am I on target with how we're actually feeling? Because I've
	...

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