Hey everyone and welcome to our throwback episode.

In our throwback episodes, we are reintroducing you to some of our most popular episodes.

This is great for new listeners who want to learn more about the work we've done in the past.

And it's a great refresher if you've been a listener for a long time.

Enjoy.

I'm excited for this episode. Today we're going to cover negotiation myths.

And so we're going to start off with win-win. We're talking about trust then. And then we're

going to end up with getting to yes versus starting with no. So how about we start off with

win-win versus what you like, mission and purpose?

Can you tell us a little bit more about that?

Well, the word win-win is a very seductive idea.

It sounds really good.

And it is what is usually proposed nowadays that by anyone who has been to studied in academia or read a book on negotiation,

there's the idea of win-win where you win and I win is, it's a great feeling. The problem is

English is my second language and I kind of consider myself a student of language and words and their meaning.

And I think the word win has a specific meaning.

It means that someone is winning in a competition, right?

So when you win, someone has to lose.

How many of you want to see a race where everyone wins?

Not many people.

How many boxing matches do you see a race where everyone wins? Not many people.

How many boxing matches do you want to watch where both win?

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