This Week in Marketing’s Best Social Media Strategies | 2023

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 28 August 2023

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Over the last year, Jason Pantana and his guests have shared SO MANY social media strategies for real estate agents on This Week in Marketing. Whether your focus is YouTube, Instagram, or Facebook, and whether you're looking for content ideas, implementation strategies, or how to drive business through DM conversations – Jason has covered it all. That’s why for this episode, Jason has selected some highlight moments from the last year covering the best social media strategies for real estate agents to begin using now. Whatever it is you need, Jason and his Rockstar agent guests are breaking it down for you. Watch or listen now, then share in the comments which social media strategies you’re going to implement in your business! In this episode, you’ll learn: 0:00 - The best strategies for real estate social media 1:20 - Five parts of your Instagram bio 2:25 - YouTube vs. Instagram 6:10 - Instagram for prospecting 9:31 - Three categories of video 12:32 - Spotlight voiceovers 14:56 - 5 videos for maximum mileage

Transcript

Click on a timestamp to play from that location

0:00.0	Hey, welcome to a special edition of this week in marketing where it's a best of
0:04.1	Instagram video strategy, social media marketing, YouTube strategies, and all the little nuggets that
0:09.3	have come out of prior episodes throughout the course of the year that have worked the best to
0:13.6	move the needle in our coaching clients businesses. Marketing can take a lot of time and a lot of
0:18.3	effort and there's a lot of testing into this work, to this not working. How do I revise it to make
0:23.0	it the best? Today's video is only the best. Only the best for you so you can execute on what's
0:29.2	going to move the needle forward in your business. Now I'm backstage here at our success summit
0:33.4	in Dallas, Texas and I know a lot of you watching and listening attended the event and you're
0:37.4	walking away with copious notes and lots of strategies and so here's some more for you to consider
0:42.6	in terms of leveling up social media, email marketing, YouTube, and all the media is that we know
0:47.5	work best with the right message and the right strategy. I can't wait for you to finish this week
0:52.2	in marketing this episode today and then start deploying the strategies to move your business in the
0:57.6	right direction which is up to have the best Q4 of your life. Thank you so much for tuning into
1:02.6	this week in marketing. This is a special episode and if you're new to the channel, please make sure
1:06.8	to subscribe and go check out the other videos that are a part of this series of podcasts. It's all
1:11.2	about helping you move your business forward with the right marketing muscle behind it.
1:20.4	There are three to four sections of coverage in your bio that need to be addressed
1:25.2	and you can think of each of these structures as a line in your bio. We talked before about having
1:29.7	a skimable bio. It needs to be skimable like bullet points. Each one becomes its own line in your bio.
1:36.4	Audience is the first one which is who are you making content for? Second one is authority. Why
1:41.7	should they listen to you? What makes you credible? The third line is we don't have to have it.
1:46.9	If you run out of characters, this is the one to sub out. It's an attribute. So what is something
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Tom Ferry, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Tom Ferry and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.