Do you know the four phases of a real estate cycle?

And more importantly, do you know where you are in the market cycle right now in your market?

And why is it so important to know where you are in that market cycle?

Hello and welcome. This is Gino Barbara of Barbara 360 and Jake and Gino. And today, we're going to challenge this thought. Because a lot of people, when they think about real estate, they don't understand how impactful the market cycle is at Barbro 360 and at Jake and Gino, we say that you can always

buy real estate. You can't always sell real estate. Selling it is a function of where you are in the

market cycle. If we take a trip down memory lane back in 2008, I knew a lot of operators who are

cash flowing, doing well, but their valuations dropped.

They couldn't sell.

It's hard to sell in a recession because values drop.

You can't refi.

They were cash flowing into foreclosure.

If they knew what we're about to talk about right now, they would have prolonged and not even gotten into that

pain. And by the way, I was the one as one of those investors who bought a deal in the wrong

part of the market cycle. So I have a lot of experience talking about not understanding the market

cycles. But once you understand them and once you see where

you are, that will dictate the strategies that you should be doing in that market cycle.

Now if you wait to the end of the video, we're going to be talking about the strategies

to employ with these market cycles. But before we do that, let's talk about the market cycles

themselves. Let's start out with the

recovery. Now, what is the recovery? The recovery is the bottom of the market cycle. What do we

see? What are the characteristics? High vacancy rates. The rents are flat and declining. Little

to no construction and investor sentiment is still negative. Huh. Can you think of

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