We'd show up to these networking events and they'd go, oh, how's your little business? That's so cute that you're doing a little market. And I was like, I think I'm making more money than you. I'm sorry. Businesses that prioritize cultivating community around their brands are really going to thrive. You don't even have to sell. It's like, I want to be a part of what you're doing because I feel connected and I resonate with you. That's where the magic happens. When we can be honest and open and go, God, that was hard, that's when we have the relatability. That's when people are like, yes, okay, thank God, I'm not the only one that this is hard for. It creates a deeper connection than our perfection ever could. I don't know if it was turning 40, what, but at 40, you're like, all right,

let's go. Like balls to the wall, it's time, right? Everything starts sagging. No, I'm just kidding.

The ways we intentionally build community in our brands, what are some of the things that have been

most effective? One of the things that comes to mind.

Welcome to Powerhouse Women. the podcast for women who know they are ready for more.

Let's go.

Introducing your host and the founder of Powerhouse Women, Lindsay Schwartz.

Hi.

If you're hungry to grow and expand your career, business, and life, you're in the right place. You ready for your breakthrough? Let's do it.

Our house, winning!

If you are ready to stop waiting for permission to build your dream business and your dream life, then today's

conversation is going to feel like a warm hug, but also kind of like a kick in the ass that we all

need from time to time. And I'm sitting down with my fellow community builder and friend

Collie Arnold. She is the founder of the Foundress. She's a serial entrepreneur, a community builder just like me, and a passionate advocate for women in business.

We are getting real, as we do, when we connect just one-on-one, about just some of the challenges, the personal struggles, the things we've had to overcome, and ultimately why we believe so wholeheartedly in community.

But it all comes back to one word and one through line throughout this entire conversation, which is this.

Stop waiting for someone else to give you the permission that you hold within yourself.

If you need a little dose of encouragement, if you need a reminder of who you really are,

community at its core is really meant

to be that reminder on the days that you need it most so this conversation is so good and it's

always fun when I get to sit down with my actual real life friends so you're going to enjoy this one

Coley welcome to powerhouse women thanks for having me oh my goodness usually we're going to enjoy this one. Coli, welcome to Powerhouse Women.

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