Heyo! Welcome to the 100 R.M. Show the business podcast that gives you the truth on how to build

your business effectively and efficiently with our deep dive lessons.

I'm your host, your coach, your teacher Omar Zenholm. I'm also the co-founder of the $100 MBA and Webinar Ninja.

And in today's lesson, I'm going to share with you everything that I learned in this past year when it comes to Facebook ads.

These past 12 months we've been running Facebook ads consistently on a daily basis for our business webinar Ninja.

And we've learned a lot about Facebook ads in that year.

A lot of things that people don't share.

I'm actually quite surprised how a lot of people don't talk about these things when it comes

to Facebook ads.

They just say, do Facebook ads.

Facebook is great for marketing. You can get really targeted. All this stuff is very true, but there are a lot of

things that they don't talk about. Like, how long does it take to actually you know hone in your ad and

actually get some conversions and make it worth your wallet and worth your

investment? Can you do this by yourself? Do you need to hire somebody and And if so, how do you hire somebody? Many people

think or present Facebook ads as something like you said it and forget it. Nothing can be

further from the truth. Facebook ads need to be constantly optimized and

changed and tweaked because you can't run the same ad months on end. At some point

you're going to oversaturate that audience and your rates for your ad are going to skyrocket.

And it's not going to be worth that investment to see if they change things up

and kind of like start from scratch, not completely from scratch, but you're going to have to start over and try to

retool re-tweek your ads. We talk about all that as well as you know what's a really

effective way to make sure these ads convert and make it worth your investment, especially if you're just on a

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