Hey, welcome to the 100-hour MBA show, The Business Podcast that gives you what you need and nothing

you don't with our deep dive business lessons.

I'm your host, your coach, your teacher Omar Zenholm. I'm also the co-founder of the $100 MBA and Webinar Ninja.

And in today's lesson you'll learn how to approach launch partners and affiliates.

If you're launching a new product or you're re-launching a product

and you're looking for people to help you sell your product to promote your product.

You're probably looking around in your marketplace for people to help you launch,

launch partners. Or you may have an existing product and you're looking for affiliates to help

sell your product as well. Now a quick explanation whether they're launch partners or affiliates, these people will be helping you promote your product,

really driving traffic to your website and try to make sales on your behalf.

And they'll get a sales commission for this.

It's up to you how much commission you want to offer.

Some people offer as low as 10%, some people offer 50%,

that's completely up to you.

But the point here is that you're leveraging other audiences, other people's audiences that are a good match for your

product or service so you can increase sales and awareness to your product.

But how do you approach these people?

How do you ask for their help?

This is a very delicate topic.

Not everybody is going to want to be your launch partner or your affiliate.

Now, I differentiate between the, launch partner and affiliate because when you're

launching something new, you're going to need to approach it in a different way because they

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