Heyo! Welcome to the 100 R.M. Show!

Practical Business Lessons for the real world. I'm your

host or coach or teacher Omar Zen Home and in today's episode you will learn

why your marketing is not getting you customers. I would say about 70% of every

chat I've had with anybody who's seeking advice from me is asking me questions

whether it's in a live event, a conference, over email, on Twitter,

or X, it's all around why their marketing is not working, why it's not getting them customers, not getting them

sales. They're putting a lot of effort into their marketing but they don't see

any profits or any revenue. And I wanted to address this topic on the podcast

because it's such a prevalent problem for a lot of entrepreneurs. So I did a bit of research, did a little digging in my own experience of doing marketing for my various businesses in the last 20 years, and I want to give you a six-part

checklist. Six reasons why your marketing might not be working in getting you

customers. I'm going to give you real life examples of each of these reasons so that you can fully understand

how to dissect your own marketing, improve it, plug in the gaps, and make sure you're getting

more customers from like right now as

soon as the episode's over. So let's get into it, let's get down to business.

So I want to start with the first reason why your marketing is not getting you customers. And this is the biggest

reason, I would say over half of the people that have spoken to me about this problem, are suffering

from this. This is really the problem. And here it is. Reason number one is

marketing is not sales. This point is so important. Let me say it again. Marketing is not sales.

Marketing is one thing, sales is another. If you think that just because you're

marketing customers are automatically going to start buying, you're in for a

rude awakening and a lot of lost money, right? A lot of spent money on marketing

...