MBA122 How to Use Facebook Marketing Part 1

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.9 • 1.2K Ratings

🗓️ 30 December 2014

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

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Summary

Marketing on social media giant Facebook is one of the most popular and powerful ways to promote your business. But with the intense competition going on out there, how do you make sure that you are doing it right? Today's episode is the 1st part of our 2-part lesson on this topic as we share with you some important steps on how you can use Facebook marketing properly. Let's get down to business!

Transcript

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0:00.0	Hello, welcome to the $100 MBA show where you learn business without the useless blabber with our daily 10 minute business
0:14.8	lessons for the real world.
0:17.3	I'm your host, your coach, your teacher, Omar Zenholm.
0:20.2	I'm also the co-founder of the $100 MBA, a complete business training and community
0:25.1	online.
0:26.4	And today is part one of our two-part lesson on how to use Facebook marketing.
0:31.6	Specifically, Facebook marketing. Specifically, Facebook ads.
0:34.0	Facebook ads seems to be the talk of the town, everybody seems to be using these days,
0:39.0	but how to use them correctly?
0:40.0	How do you make sure you're not wasting your money?
0:42.0	We've used
0:42.9	Facebook ads in our business and I'm going to share it with you in this two-part
0:47.0	lesson today and tomorrow how to use Facebook ads the right way. So what are we
0:51.6	waiting for? Let's get down to business.
0:54.0	I first need to address the fact that this two-part lesson is not going to be talking about how
1:04.7	to create the actual ad, like how to create the ad within Facebook.
1:08.8	There are plenty of courses online that show you exactly how to do that.
1:12.1	What this two-part lesson is about is the
1:13.9	business strategy of how to use these ads properly and this is really what's
1:18.8	important because if your strategy is wrong then you're going to be wasting a
1:22.3	lot of money. One of the things I
1:24.1	learned about Facebook ads is that it's very easy to waste a lot of money trying
	...

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