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The Casey Adams Show

Max Siegelman - Founder of Siegelman Stable; Capturing the Essence of a Legacy

The Casey Adams Show

Listener.com Podcast Network

Business, Entrepreneurship

4.8637 Ratings

🗓️ 15 May 2023

⏱️ 38 minutes

🧾️ Download transcript

Summary

On this episode of the Casey Adams Show, Max Siegelman, founder of Siegelman Stable, shares his journey of creating a sports luxury fashion brand from his dad's racehorse stable. He talks about the importance of sticking to his dad's brand story and the art of strategic seeding and how it can help grow a brand without spending money on advertising. Learn more about Siegelman Stable: https://siegelmanstable.com/ Follow Max Siegelman on Instagram: https://www.instagram.com/max_siegelman/ Follow Siegelman Stable on Instagram: https://www.instagram.com/siegelmanstable/ - Subscribe to The Casey Adams Show on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-casey-adams-show/id1328795944 Follow Casey on social media: Instagram: https://www.instagram.com/casey Twitter: https://www.twitter.com/CaseyAdams  TikTok: https://www.tiktok.com/@caseyadams YouTube: https://www.youtube.com/@CaseyAdams - Follow The Casey Adams Show on social media: Instagram: https://www.instagram.com/caseyadamsshow Twitter: https://www.twitter.com/CaseyAdamsShow TikTok: https://www.tiktok.com/@caseyadamsshow YouTube: https://www.youtube.com/@CaseyAdamsShow Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Welcome back to the Casey Adams show. Today I am joined by Max Siegelman, the founder of Siegelman

0:07.1

Stable. Thank you so much for coming on the show, Max. Appreciate for having me, Casey. Thanks.

0:12.0

Of course, man. We were just chatting before the show. I've had so many different mutual friends of

0:16.7

ours on the pod. Really, I feel like over the last couple of years. And I've seen

0:21.9

Suckelman Stable and the brand that you've been building from afar everywhere, I feel like

0:26.8

recently. And it's so cool to not only see what you've created, but to finally chat about it

0:31.5

today and dive into the story. So thank you so much for coming on. Yeah, I appreciate it.

0:36.8

Sweet. So for those that may not know what Sukleman Stable is in the brand,

0:41.2

would love to have you give a high level context of what it is that you created.

0:46.6

Totally.

0:47.1

Yeah.

0:47.4

So I just started doing this a little over two years ago.

0:51.0

Never expected to kind of do it and take it to where it's been.

0:55.0

Kind of really just started to make hats and sweatshirts using my dad's brand and his logo

1:01.2

of his actual racehorse stable that he's had since the 80s.

1:05.4

And it spiraled pretty quickly into not just family and friends wanting to get their hands on stuff, but actually

1:11.8

launching a Shopify and getting it out there through just relationships that I've had and

1:17.0

past work and stuff. So at its essence, Siegelman stable is a racehorse stable. But like I said,

1:25.4

two years ago, I started to create it as like a sports luxury fashion brand.

1:31.2

And it's been an amazing, fun, blessed ride with the opportunities that we've had and the projects that we've done and still have coming up.

1:40.5

So epic.

1:41.7

And, you know, just just even hearing that too, man, like two years ago, you've built the brand so epic and you know just just even hearing that too man like two years ago you've you've

...

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