Marketing Insights & Leadership Lessons from Luxury Presence | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 3 May 2023

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

You’re about to get a rare look into the marketing insights and leadership lessons gleaned from one of the hottest companies coming up in real estate brand-building today – Luxury Presence. On this episode of the Tom Ferry Podcast Experience, I’m talking with Luxury Presence CEO Malte Kramer, a German former professional basketball player who has helped over 8,000 real estate agents, brokers, and teams grow their luxury businesses by developing stunning brands. Malte ran a survey with 1,000 of his clients about the marketing and leadership strategies that are working for them to attract more listings and scale their businesses in today’s market. You’re going to learn: The four highest result-producing marketing channels and how to use them Master strategies for SEO How to use ChatGPT effectively to produce great content Tips for leading in uncertain times These leadership and marketing insights are absolutely invaluable to any agent working today. So be sure to watch or listen, right here.

Transcript

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0:00.0	So here's the thing, entrepreneurs, leaders, salespeople.
0:05.9	We all want to create consistent, repeatable, and scalable ways to grow our business and
0:10.1	our income.
0:11.1	And we want to do it better, faster, and more seamlessly.
0:14.2	Why?
0:15.2	So we can actually enjoy our lives, take vacations, and spend the quality time that we want
0:18.9	with the people that we love.
0:20.6	How do we do all this without spending a fortune or running ourselves ragged?
0:24.9	That's the big question, and this show is dedicated to the answer.
0:30.0	Hey, welcome back to the show, whether you're watching me live or on video or in audio.
0:38.2	I just want to say thank you so much for being a listener.
0:41.7	If you've not subscribed, this is the first time you're listening to one of the shows, hit
0:45.1	the subscribe button on any one of the platforms where you find yourself today.
0:49.2	So you probably know at this point that I live in a pretty unique position that I get to
0:54.0	be exposed to some of the brightest minds in real estate as a coach, as a thought leader,
0:59.8	as a business person, as someone that leads workshops and events.
1:03.5	But my side hustle, as I also invest in CEOs and companies, if you really want to know
1:09.4	the backstory, why it keeps me on the pulse of who's doing what in the business.
1:15.6	One of my obsessions beyond you taking more listings, beyond you making more money,
1:21.9	more net profit, one of the drivers of all that, one of my obsessions is obviously marketing.
1:26.7	So today, I had the good fortune to interview the CEO of, so multi, like I was actually thinking
1:34.2	about your, your intro.
	...

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