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The Story of a Brand

MamaSezz - Healing People and the Planet

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 9 December 2021

⏱️ 41 minutes

🧾️ Download transcript

Summary

**This episode is brought to you by MuteSix, Ordergoove, Repeat, and CartText**

 

“Fresh whole food plant-based products direct to customers nationwide” that's what MamaSezz delivers to customers. In part 1, we have Meg Donahue, Co-Founder of MamaSezz, a whole food plant-based meal delivery company.

Meg began studying heart diseases when her mother suffered congestive heart failure. She came across a whole food plant-based diet. Following such a diet helped her mother recover from her illness. Meg herself started following the same diet and noticed positive impacts for herself.

Meg’s partner Lisa had a large food company in the past. This background helped them with MamaSezz. Healing people and the planet has always been the company's mission. They had a detox program, and they also have a donation program. The brand provides whole food, plant-based fresh meals of the highest quality.

She discusses:

* Gratefulness
* Overview of the company
* How the brand started
* Aligning with values in business

Join Ramon Vela and Meg Donahue as they break down the inside story on The Story of a Brand.

For more on MamaSezz, visit: https://www.mamasezz.com/ 

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: https://www.mutesix.com/storyofabrand 

*

This episode is brought to you by Ordergroove.

It’s time to let your customers enjoy the products they love without the friction of reordering...

That’s why innovative brands like Peet’s Coffee and Il Makiage rely on Ordergroove’s subscription solution to build long-lasting relationships that drive recurring revenue.

From enrollment incentives to churn-fighting AI, Ordergroove gives your business the tools it needs to be a subscription success story.

Book a demo today and receive 2-months off your contract. Visit https://www.ordergroove.com/story/ 

*

This episode is also brought to you by CartText.

Are you interested in improving your Abandoned Cart Recovery rates?

Cart Text is Powered by real people, not bots, not AI, real people. Cart Text will contact & engage with your customers in real-time to make the sales you missed.

One by one, CartText will convert your abandoned carts, churned subscriptions, and billing-related issues using live agents + SMS. Real people, getting the job done.

To learn more, visit https://carttext.com/ 

*

This episode was brought to you by Repeat.

Repeat is the easiest way for your customers to reorder products they love.

Repeat will automate a frictionless reordering experience for the most significant part of a CPG brand’s customer base: The non-subscriber.

Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts.

The result? Higher LTV, better margins, and more insights on your best customers.

To learn more, visit https://signup.getrepeat.io/ 

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Mute6 Studios.

0:07.0

This is not your average entrepreneur or e-commerce podcast.

0:11.0

And he's not your average host.

0:14.0

This is the story of a brand with your host, Ramon Vela.

0:26.7

Mama says is a Whole food plant-based meal delivery company, and we deliver fresh whole-food plant-based products direct to customer nationwide. And we also have programs as well,

0:34.1

like a weight loss program, detox program, get started, heart healthy program.

0:40.8

But we make what I think is the highest quality, whole food plant-based, fresh meals you can get.

0:48.2

And we deliver them meals and staples.

0:51.6

So it's not just like a regular meal, but it's the staples that you want in your fridge

0:55.0

most days. Deliver them direct to customer. Now most vendors in the Shopify ecosystem will have you

1:05.6

believe that subscription-focused commerce is the key to customer retention for CPG brands. But with monthly churn rates

1:13.5

pushing 10% across the industry, repeat has a better way. Repeat will automate a frictionless

1:20.6

reordering experience for the largest part of a CPG brand's customer base, the non-subscriber.

1:27.8

Repeat uses machine learning to analyze one-time shopper behavior, automates reordering notifications,

1:33.3

and delivers personalized replenishment cards that aid in upsell and cross-sell efforts.

1:40.5

The result?

1:41.7

Higher LTV, better margins, and more insights on your best customers.

1:47.0

To learn more, visit signup.getrepeat.io.

1:51.8

Again, that's signup.

1:53.4

dot getrepeat.com.

1:57.6

Hey, are you interested in improving your abandoned cart recovery rates?

2:02.3

Well, let me tell you about cart text.

...

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