Lil Bucks - Superhumans Eat Buckwheat

The Story of a Brand Show

Ramon Vela

Business, Entrepreneurship

4.9 • 147 Ratings

🗓️ 4 November 2020

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In the second part of this Feature, the conversation continues with Emily Griffith, Founders & CEO Lil Bucks. She talks about some of the early troubles with her business and how she now views them as learning points. Her vision and passion for buckwheat snacks have always been her driving motivators – she isn’t in it for the money, just the love of the snack.

Emily realized that her business started running smoother when she allowed other people to contribute and help her.

Whenever times get tough for her, she just thinks back to her first time experiencing buckwheat in Australia, and she gets back in the right mindset. She urges entrepreneurs to find their own experience like this one that grounds them and gives their business a reason.

In part 2, Emily talks about how perfectionism can stop people from starting their own business, the early pitfalls of her business, and how her passion is her driving force.

Join us while Ramon Vela interviews Emily and listen to her share the inside story.

For more on Lil Bucks, visit: https://www.lovelilbucks.com/

Klaviyo - https://www.klaviyo.com/
Retention Science - RetentionScience.com/SOB

Transcript

Click on a timestamp to play from that location

0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host.
0:14.3	This is The Story of a Brand with your host, Ramon Vela.
0:21.4	But sticking to that vision and your wife for starting your company or your business or
0:25.9	whatever venture it is, I mean, that just will drive you in the best and worst of times,
0:33.5	even when, you know, even the past two months for me have been really focused on operations and finance
0:38.8	because we've got a lot of exciting things coming up. But a lot of, you know, back-end stuff that doesn't
0:43.7	really, you know, ignite the flame for me. Like just a lot of, like it's a big grind. But I know
0:52.1	there's a why. I understand why I'm doing this.
0:55.0	I'm very driven to make scribe buckwheat a thing in the US.
1:00.0	I know people will enjoy it.
1:01.0	I know it will make their lives healthier.
1:04.0	It will improve our soil health.
1:06.0	And I'm very committed to that.
1:08.0	And I can always come back to that.
1:09.0	I can always even come back to that moment of experiencing it in Australia. I'll just think about the first time I had it. It's just like
1:16.3	a, you know, beautiful moment with some food I enjoyed and a place I love. And that'll just keep me
1:23.5	going in the crazy times.
1:33.3	What do fast growing direct to consumer brands like Brooke Lennon, Chubbies, and Hint have in common?
1:34.6	They all grow with Clavio.
1:37.3	Clavio is the ultimate marketing platform for e-commerce brands.
1:40.7	It gives you everything you need to send memorable, branded emails, text messages,
1:45.2	and more so you can build strong relationships that keep your customers coming back. And smart
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Ramon Vela, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Ramon Vela and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.