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Second Life

Lesley Thornton: Klur Beauty Founder and CEO

Second Life

Who What Wear

Society & Culture, Careers, Arts, Personal Journals, Business, Fashion & Beauty

4.83K Ratings

🗓️ 31 August 2020

⏱️ 43 minutes

🧾️ Download transcript

Summary

Lesley Thornton is the founder and CEO behind the botanically based collection of high-performance skincare and multipurpose self-care products, Klur. One look at the assortment and it’s clear that Lesley has intentionally crafted every element of the line—from science-driven formulations to customer education to a sustainable business model. But her path to a crystal-clear brand vision wasn’t a linear one. Hear how Lesley went from working as a freelance makeup artist to an on-air beauty expert for the TLC network to opening her own esthetics private practice before embarking on a line of her own on this week’s episode of Second Life.

Transcript

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0:00.0

Hi everyone, I'm Hillary Kerr, the co-founder and chief content officer of Who Up Where,

0:12.4

and this is Second Life, a podcast spotlighting women who have truly inspiring careers.

0:20.1

We're talking about their work journeys, what they've learned from the process of setting

0:24.4

aside their doubts or fears, and what happens when they embark on their second life.

0:30.3

Today, I'm speaking with Leslie Thornton, the founder of the luxurious botanical skin

0:35.7

care line, Claire.

0:38.1

Leslie's knowledge of the beauty industry runs deep.

0:41.0

She started her career working for major brands like Mac and Estee Lauder, and then as

0:46.3

a freelance makeup artist for editorial and ad campaigns.

0:50.7

She was even cast as an on-air beauty expert for the TLC network, but eventually she made

0:57.0

the pivot from makeup to her real passion, skin care.

1:01.8

After building her own private practice as an aesthetician, she began formulating and

1:06.2

developing her line Claire with a focus on science and efficacy.

1:11.2

She did this all on her own, meaning, without a team or funding, which is pretty impressive.

1:17.9

Leslie found success as an independent beauty brand early on.

1:21.9

Her products were picked up by a major retailer, Urban Outfitters.

1:26.4

But, despite being a best-selling line at Urban, Leslie decided to do something unexpected

1:32.5

and risky.

1:33.6

She pulled the entire line in 2016 to reformulate, rebrand, and deliver the elevated experience

1:41.6

that was her true vision for Claire.

1:44.4

Today, the clean, ethical, and inclusive brand is a favorite among beauty editors from

1:50.4

Vogue to Marie Claire to us at Who Outwear.

...

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