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The Casey Adams Show

Kara Goldin - Founder of Hint Water Speaks on Becoming The Unofficial Drink of Silicon Valley

The Casey Adams Show

Listener.com Podcast Network

Business, Entrepreneurship

4.8637 Ratings

🗓️ 26 June 2023

⏱️ 57 minutes

🧾️ Download transcript

Summary

On this episode of The Casey Adams Show, Kara Goldin shares her journey of entrepreneurship and the challenges she faced in creating Hint Water, a beverage company that offers fruit-infused water. Goldin talks about the inspiration behind Hint, which came from wanting to provide healthier options for her kids. She also discusses the challenges of creating a product with a longer shelf life and the process of bringing Hint Water to the market. Follow Kara Goldin on LinkedIn: https://www.linkedin.com/in/karagoldin/ Follow Kara Goldin on Instagram: https://www.instagram.com/karagoldin/ [00:00:01] Entrepreneurial spirit seen in family. [00:05:05] Launching product without large company. [00:12:32] Believe in idea, keep going. [00:17:52] Start-up to Google: Accidental success with product sampling. [00:23:50] Started hint, scaled Google food. [00:30:08] Scaling business: Google to 10,000 stores. [00:36:02] Startup success: Starbucks test launch. [00:42:25] Believe in brighter future: Amazon success [00:47:07] Follow gut, believe, don't settle, hard days. [00:52:17] Build teams, hire failures, succeed. Follow Casey Adams on social media: Instagram: https://www.instagram.com/casey Twitter: https://www.twitter.com/CaseyAdams  TikTok: https://www.tiktok.com/@caseyadams YouTube: https://www.youtube.com/@CaseyAdams Follow The Casey Adams Show on social media: Instagram: https://www.instagram.com/caseyadamsshow Twitter: https://www.twitter.com/CaseyAdamsShow TikTok: https://www.tiktok.com/@caseyadamsshow YouTube: https://www.youtube.com/@CaseyAdamsShow Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

All right, welcome back to the Casey Adams show. Today I am joined by Kara Golden, the founder of Hint. Thank you so much coming to the show, Kara.

0:10.6

Thanks for having me. Absolutely. So I am so fascinated with your story. And, you know, of course, we have the Hintwater with us here today. And I've been a fan of the

0:21.8

product for a very long time. But this journey for you started back in 2004, 2005. Where did this drive

0:30.7

for like entrepreneurship and starting Hint in the first place begin? And where did that, you know,

0:36.9

that seed get planted in the early

0:38.6

days of your career well it's funny i mean i never called myself an entrepreneur an

0:44.4

want to be entrepreneur or entrepreneur in the making but i happened to have worked for a few

0:50.8

different entrepreneurs when i was first starting out. And the first one, actually,

0:57.4

my second job out of college was at CNN. You and I were just talking about I never got a chance

1:03.0

to interview Larry King, but I definitely was able to go to the show and see him in, you know,

1:08.8

in his glory for sure. But I, you know, watching Ted Turner and I always tell

1:18.1

people that the, you know, when a founder is still a part of an organization, you just feel

1:26.3

it. It's the soul of the company. And it's, we used to joke that,

1:31.6

like, you knew Ted was in the building, even if you, he generally was in Atlanta, but he came to

1:37.5

New York a lot where I was working. And, and, you know, it's funny because it's, it's really true.

1:43.5

You knew that, you know, he was getting out of the elevator.

1:47.2

Like, you could hear him.

1:48.5

You could, you know, know, know that like there were jokes being made.

1:52.2

There was just this jovial sense and that was going on.

1:56.2

That was really, really incredible.

1:58.0

So, so anyway, that was my first. And then I moved out to San Francisco,

2:03.6

where I ended up, again, stumbling on to a startup that was doing early internet, what is now

...

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