JUNO & Co. - You Can Achieve What You Want
The Story of a Brand
Ramon Vela
5 • 145 Ratings
🗓️ 5 August 2020
⏱️ 23 minutes
🧾️ Download transcript
Summary
In today’s episode, Juno & Co. CMO and Co-Founder Mira (Torres) Peterson talk about her incredible success in disrupting the beauty market. A resilient founder that has broken down every barrier that ever stood in her way, she is an inspiration to her growing community of confident women all across the world. This is her story.
In the first part of this Feature, Mira talks about What she was doing before Juno & Co; took a break from working on a start-up, pitched the community-centered brand idea by co-founder Kyle; What about her personality allowed her to make the move from employee to the business owner; wanting to provide for her son, going through a divorce; How starting a business through challenging personal events helped her stay positive and focused; How she stays motivated to achieve her goals and resilient in the business world; How she and her co-founder complement each other's skills; how they met and why they work so well together; How they worked out the kinks to find their first viable product; how they were able to impressively leverage Kickstarter funds; What is the theme of Juno & Co’s community; building on relationships she formed at Ipsy, and more.
For more on JUNO & Co. visit: https://www.junoco.com/
Justuno - justuno.com/ramon
Pattern89 - pattern89.com/pod
Retention Science - RetentionScience.com
Transcript
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| 0:00.0 | Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
| 0:14.4 | This is The Story of a Brand with your host, Ramon Vela. |
| 0:21.3 | I think it was just, you know, so, hmm, that's the best way to put it? |
| 0:28.6 | Like, I come from a very humble background. |
| 0:31.0 | I also, you know, had a kid really young. |
| 0:34.3 | And I was going through a divorce when I started working at Ipsy so I kind of came to a point where |
| 0:40.7 | I didn't want to have that salary rates anymore and I wanted to vote you know I wanted to really |
| 0:47.0 | provide for my son and I wanted to show him that that people are capable of anything they want and |
| 0:53.8 | you know and that's just what I |
| 0:56.2 | wanted to do and also just not having a choice to have to support yourself especially |
| 1:01.7 | in the Bay Area so yeah yeah if you're nervous about your online business right now, consider this. |
| 1:13.3 | There's no better time to make the most of your website traffic. |
| 1:17.2 | Why? Because everyone is home and shopping online. |
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| 1:35.7 | It's the best time to have an ecommerce site, so make the most of it with Just Do You know. |
| 1:40.3 | Visit justdouno.com forward slash Ramon, that's R a M-A-M-O-N, for a no-credit card, 14-day free trial, and a one-click install on Shopify. |
| 1:50.9 | Again, that's just-do-no.com forward slash Ramon. That's J-U-S-T-U-N-O dot com forward slash Ramon, R-A-M-O-N. Quick question. What if you knew the W-E-N-E-N-O-com forward slash Ramon, R-A-M-O-N. |
| 2:02.6 | Quick question, what if you knew the winning lottery numbers? |
| 2:06.2 | Wouldn't you choose them? |
| 2:07.6 | Then why aren't you using AI to predict what makes a digital ad successful? |
... |
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