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The Tom Ferry Podcast Experience

Ignore the Likes and Create Value | #TBT

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.81.1K Ratings

🗓️ 4 March 2021

⏱️ 3 minutes

🧾️ Download transcript

Summary

Are you too focused on how many likes you have? Remember my friend, it’s all about sharing meaningful content with your audience. In today’s episode of #ThrowbackThursday, I give valuable tips that will build trust with your clients. Don’t get caught up in the vanity of the social media game. Focus on creating value and building trust!

Transcript

Click on a timestamp to play from that location

0:00.0

So here's the thing, entrepreneurs, leaders, salespeople.

0:14.0

We all want to create consistent, repeatable, and scalable ways to grow our business and

0:18.2

our income.

0:19.2

And we want to do it better, faster, and more seamlessly.

0:22.3

Why?

0:23.3

So we can actually enjoy our lives, take vacations, and spend the quality time that we want with

0:27.3

the people that we love.

0:28.8

How do we do all this without spending a fortune or running ourselves ragged?

0:33.0

That's the big question, and this show is dedicated to the answer.

0:37.0

Look, I think it was originally designed to do just that, right?

0:42.8

It was designed to create that dopamine rush of, oh my God, people like my photo, people

0:47.7

like my stuff, though it's become, I think, something far worse.

0:53.1

I was actually really inspired reading multiple articles on Instagram saying they're talking

0:57.4

about not removing altogether the likes and the reach, but making it like a click away.

1:04.2

So we get back to just saying, that's a really cool photo that Tristan posted, right?

1:08.9

Instead of, that's a cool photo, wait, how many views does it have?

1:12.5

How many shares does it have?

1:14.0

Do I want to share?

1:15.0

Do I want to be the first to comment, et cetera?

1:18.1

So I think we were conditioned that way.

1:19.9

I think we were conditioned by all the social media sites to do exactly what we did.

1:24.6

And it always goes back to the question I love right now.

...

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