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Negotiate Anything

How to Create a Persuasive Personal Brand with Rana Campbell

Negotiate Anything

American Negotiation Institute

Education, Business, Self-improvement

4.7748 Ratings

🗓️ 9 October 2017

⏱️ 29 minutes

🧾️ Download transcript

Summary

In this episode you'll discover the keys to creating a persuasive personal brand. When it comes to modern day entrepreneurs it’s important to recognize that there is a long persuasive funnel. In general, you will probably first make contact with your prospect through your marketing and branding, then you’ll get them into your sales funnel, then if their interested, you’ll work out the deal in a negotiation. Rana’s the perfect person to talk about this because she’s been able to craft a persuasive strategy that positioned her for some huge opportunities. This episode is perfect for people who are entrepreneurs or are interested in entrepreneurship. Click here to access Rana's Website and Resources Click here to Get a FREE 30 DAY TRIAL of FreshBooks Keywords: negotiation, negotiate, persuasion, influence, leadership, psychology, sales, compassionate curiosity

Transcript

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0:00.0

Welcome to the American Negotiation Institute's podcast, where we will teach you the skills you need to get more out of life.

0:12.2

And now your host, Kwame Christian.

0:15.6

Hello and welcome to another exciting episode of Negotiate Anything.

0:20.3

I'm Kwame Christian.

0:21.6

I'm a business lawyer by trade, but my passion lies in teaching you how to be more persuasive

0:26.7

and resolve conflicts effectively.

0:29.3

This podcast is produced by the American Negotiation Institute, where we provide corporate

0:34.0

trainings, business consulting, and one-on-one coaching for professionals who want to learn how to communicate confidently and persuasively.

0:42.3

Negotiate Anything is sponsored by FreshBooks, a ridiculously easy-to-use cloud accounting software for small business owners that saves you time and gets you paid faster.

0:52.4

It's used by over 10 million people worldwide, and because

0:55.6

you're a listener, you can try it out for free. To get your 30-day trial, go to freshbooks.com

1:01.6

slash negotiate and enter and negotiate anything in the How Did You Hear About this section?

1:06.9

I've put a link in the description for easy access. Our guest today is Raina Campbell.

1:12.3

Raina's a marketing strategist, content creator, and the host of the Dreams and Drive

1:16.5

podcast, one of the most popular podcasts on iTunes right now.

1:19.9

With over 120 episodes in her arsenal and streams to over 100 countries,

1:25.2

she's interviewed some of the top leaders in lifestyle and business that was featured as an

1:29.2

empowering podcast by Essence Magazine.

1:32.4

The reason I wanted to have Raina on the show today was because I want to give you another

1:36.5

perspective on persuasive positioning.

1:39.6

When it comes to modern day entrepreneurs, it's important to recognize that there's a long

1:43.5

persuasive funnel.

...

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