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The Tom Ferry Podcast Experience

EP. 91 Q4 Market Insights from a True Expert, Ivy Zelman

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 14 October 2020

⏱️ 49 minutes

🧾️ Download transcript

Summary

Are you being the educator of your market and informing your clients of current conditions?   In today’s episode of the Tom Ferry Podcast Experience, I have the opportunity of talking with Ivy Zelman, CEO of Zelman & Associates and a highly respected thought leader for housing and housing related industries, to talk about the current market.   Ivy provided an in-depth analysis of the pre-Covid market and the current migration patterns that the current millennial and boomer segments are making. She also provided valuable insights on how to communicate the latest data of forbearance to your clients.   We also covered who the pandemic winners and losers are and why you need to go all in on being the educator for housing.    From looking into the current migration patterns that affect remote working to joining the big cities, Ivy and I went deep on all of these topics for you to take the data and lead.    As always I took so many notes, that I know you’ll be prepared to be the trusted agent of your area once you’re done listening to this episode!

Transcript

Click on a timestamp to play from that location

0:00.0

So here's the thing, entrepreneurs, leaders, salespeople. We all want to create

0:06.6

consistent, repeatable, and scalable ways to grow our business and our income and

0:10.7

we want to do it better, faster and more seamlessly. Why? So we can actually enjoy our

0:16.0

lives, take vacations and spend the quality time what we want with the people that we love.

0:20.0

How do we do all this without spending a fortune or running ourselves ragged?

0:24.4

That's the big question and this show is dedicated to the answer.

0:28.0

If you had access to market data, trends for all things housing, that the Wall Streeters pay a fortune for,

0:38.0

hedge fund managers, analysts, and more use to make decisions about equities, public markets, what's going to happen next,

0:45.2

make better predictions.

0:46.6

If you have that information, do you think you could make better decisions about the national

0:52.0

and your local market.

0:53.4

Could you create more certainty, more confidence, not just in yourself, but also with the buyers

0:59.6

and sellers that you're looking to serve?

1:02.4

I know the answer is yes. And if you're looking to serve? I know the answer is yes and if you're like me

1:04.9

you believe that knowledge with action is real power. It's not just knowledge my

1:11.1

friends but it's knowing and being in action.

1:14.0

If you feel the same way I feel you're going to love today's show

1:18.0

because I have the legend for the second time on my podcast, Ivy Zelman.

1:23.4

So Ivy, thank you so much for being on the show.

1:26.0

How are you doing?

1:27.7

Doing great.

1:28.1

Thanks for having me back.

...

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