Ep. 852 - *DEBUNK* Hormone balancing, Collagen & ultra processed foods (UPFs)
ESGfitness
Emma Storey-Gordon
5 • 639 Ratings
🗓️ 11 August 2025
⏱️ 24 minutes
🧾️ Download transcript
Summary
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Summary
In this episode of the ESG Fitness podcast, Emma Storey-Gordon tackles prevalent health myths circulating on social media, particularly focusing on hormone balancing, collagen supplementation, and the misconceptions surrounding processed foods. She emphasizes the importance of evidence-based information and encourages listeners to be skeptical of unqualified advice. Emma also highlights the need for a balanced approach to nutrition, advocating for common sense over strict dietary labels.
Takeaways
Emma discusses her humorous approach to debunking health myths on social media.
She emphasizes the dangers of misinformation regarding hormone balancing, especially for women going through menopause.
Collagen supplementation is often overhyped and lacks substantial research backing its benefits.
Processed foods are not inherently bad; context and nutritional value matter more than labels.
Common sense should guide dietary choices rather than strict categorizations of food.
Emma encourages listeners to seek evidence-based coaching for sustainable health results.
She highlights the importance of understanding the body's needs rather than following trends.
The podcast aims to empower listeners to make informed decisions about their health.
Emma invites listeners to send her misinformation they encounter for debunking.
She plans to cover more myths in future episodes, including the narrative around carbs.
Sound bites
"You end up overeating them."
"Focus on food common sense."
"I will cover reverse no carbs."
Chapters
00:00 Introduction and Instagram Sass
02:36 Debunking Fat Loss Myths
05:03 Understanding Hormone Balancing
07:47 The Collagen Controversy
10:29 Processed Foods: Myths and Realities
18:16 Conclusion and Future Topics
Keywords
ESG Fitness, health myths, hormone balance, collagen, processed foods, nutrition, fad diets, evidence-based coaching, menopause, social media influence
Transcript
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| 0:00.0 | Hello and welcome to this episode of the ESG Fitness Podcast. This week I've decided to |
| 0:07.4 | unleash my SaaS on Instagram. I don't really know why I'm probably a little bit hormonal. |
| 0:13.9 | But anyway, it's been fun and I will probably keep calling out the stupid shit that I see. |
| 0:18.8 | It's partly a way of like expressing my anger without it |
| 0:23.3 | becoming like negative and then it just becomes quite funny. Anyway, what I'd also like to do is |
| 0:28.1 | explain the science behind it and it's hard to go into the full like nuance on Instagram. |
| 0:35.5 | So I'm going to do it here. So the post that I'm talking about, maybe I'll |
| 0:40.6 | get it up and I'll just play it into the microphone. And then I'm going to debunk all of the |
| 0:47.0 | myths that I discussed. Where is it? Oh, I've posted a lot of crap this week. Here we go. |
| 0:53.3 | To lose fat, influencer. |
| 0:55.5 | No. |
| 0:56.7 | Five things that you need to do to lose fat, influencer addition. Number one, balance your hormones. |
| 1:06.0 | Do I have any medical knowledge? No. Have I tested your hormones to see if they're imbalanced? Also no, but was I |
| 1:14.7 | once on Love Island or Hollyoaks? Yes. Number two, collagen. Lots of collagen. Don't question |
| 1:24.3 | this. Just buy it. Since yesterday when I got a brand deal, I have been using this for |
| 1:30.3 | years and it is so effective. Number three, reverse diet, always. If you are eating very low calories |
| 1:41.0 | and you're not losing weight, It's not because you're then |
| 1:44.2 | binging and then putting yourself out of the deficit. It's actually because you're in |
| 1:48.3 | starvation mode and you need to reverse diet. Number four, no processed foods. None, |
| 1:55.7 | none at all. Apart from the collagen that I sell, else, 100% natural. And number five, carbs, no, |
| 2:06.8 | dangerous. The aim is to have no blood glucose and no insulin, avoid all carbs. As you can see, |
| 2:15.3 | very simple. If you have any questions, don't ask because you're being a |
... |
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