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The Tom Ferry Podcast Experience

EP. 41 Benefits and Basics of Podcasting with Byron Lazine

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 30 October 2019

⏱️ 45 minutes

🧾️ Download transcript

Summary

Creating content that informs, connects and educates your clients is vital to boost your profile as the knowledgeable agent of your market.  One form of content that is quickly rising and accomplishing these goals is podcasting.  In today’s episode of the Tom Ferry Podcast Experience, I talk with Rockstar agent, Byron Lazine, who is also a podcaster and host of The Real Word and the Byron Lazine Podcast.  Byron and I go deep about creating a podcast, from what type of topics to cover, how to select guests and finding your niche.  We even talk about all the doors that have opened for Byron from producing his podcasts and how it can you help you get more referrals!  If the microphone has been holding you back from creating your own podcast, push that fear aside because we give you so many golden nuggets on why and how to do your own podcast that you’ll be emboldened to make your own after you listen to this episode!  For show notes and more information, click here.

Transcript

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0:00.0

And by the way, and this is where people fall down on creating a show.

0:04.0

They focus on how many thumbs up am I getting, how many comments am I getting.

0:09.0

Those two sisters, Tom, they didn't comment, they didn't share the YouTube video no they didn't like it yes

0:15.1

they told their brother to call this guy and they picked up the phone and

0:19.2

called me and then I had an interview and got nine lots and then so on and so forth going on into the future.

0:26.0

So here's the thing, entrepreneurs, leaders, salespeople people.

0:29.0

We all want to create consistent, repeatable, and scalable ways to grow our business and our income.

0:34.8

And we want to do it better, faster, and more seamlessly.

0:38.0

Why?

0:39.0

So we can actually enjoy our lives, take vacations and spend the quality time what we want with the people that we love.

0:44.0

How do we do all this without spending a fortune or running ourselves ragged?

0:48.0

That's the big question and this show is dedicated to the answer.

0:56.7

Okay, welcome back to the podcast guys. Today I've got Byron Lizzine in the house,

0:59.2

played some shuffle board with me last night and some dice.

1:01.8

Learned how to lose at both games.

1:03.0

Yes, but it was fun.

1:05.0

It was fun. Hey, so today we're going to talk about Agent Podcast.

1:08.0

We're going to talk about Agent, specifically this one who was recognized by Inman and others as an innovator in the space, educating agents, doing a

1:18.0

podcast at two different shows, plus a radio program.

1:20.6

So Brian, why don't you start by saying, hey to the audience and give me a little backstory

1:25.4

Who are you like we'll get into the details of all the podcast stuff which is what we want to talk about today

1:29.6

But like give a little backstory who are you where you from what do you know what do you do and we'll get into the teams and yeah all that stuff yeah so Byron Lasein Connecticut shoreline I always go Connecticut shoreline because nobody knows this little towns right in Connecticut and

...

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