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The Story of a Brand Show

CartText - Abandoned Cart Recovery, Powered by Real Humans

The Story of a Brand Show

Ramon Vela

Business, Entrepreneurship

4.9147 Ratings

🗓️ 2 November 2020

⏱️ 31 minutes

🧾️ Download transcript

Summary

In this first part of this Feature, William Uecker, Co-Founder of CartText, talks about the impact that personalization truly has in the e-commerce world. Through tech evolutions, digitalization has seemingly distanced personal interaction. Kiosks are automated, self-checkouts are more prevalent, and the buying experience has almost completely turned digital. Although with CartText, it creates a blend of the new wave digital commerce environment and that old school tradition of interacting with the real people. William Uecker, CEO of CartText, explains to us the experience of using the program. CartText is a software that utilizes the personalization of SMS text messages for abandoned cart recovery by using live agents. Check out the episode to hear how to fully utilize the power of real people with CartText and the use of SMS text. 
In part one, Carter discusses; Who is CartText and how it works; Why personal interaction trumps tech bots; Evolving with SMS text; Interacting with the consumer to save your cart abandonment; Personalizing CartText for your company; Using live agents versus AI software; And so much more.
 
Join us while Ramon Vela interviews William in this episode and listen to him share the inside story.

For more on CartText, visit: https://carttext.com/

Visit our advertisers:
Retention Science - RetentionScience.com/SOB

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce

0:10.9

podcast, and he's not your average host.

0:14.4

This is The Story of a Brand with your host, Ramon Vela.

0:21.3

Cart Text basically is an abandoned cart recovery system utilizing text messages with live agents.

0:29.2

So we're taking a new medium of text messaging and we're integrating it with real people who can

0:36.0

communicate on behalf of the brain on those

0:38.8

carts that just made it right to the end but didn't finalize their purchase.

0:43.6

So we interject right there.

0:48.0

Hey, are you interested in improving your abandoned cart recovery rates?

0:52.6

Well, let me tell you about cart text. CART text is powered

0:57.2

by real people, not bots, not AI, real people. Cart text will contact and engage with your

1:05.0

customers in real time to make the sales that you missed. One by one, cart tax will convert your abandoned carts, turn

1:12.5

subscriptions, and billing-related issues using live agents and SMS. Real people getting the job done.

1:21.0

Visit cart-text.com. Again, that's cart-text.com. And please, please let them know that the story of a brand sent you.

1:30.7

Hey, everyone.

1:31.3

This is Ramon Vela, and this is another episode of the story of a brand.

1:35.9

Like always, I have an amazing founder and entrepreneur that we're going to be featuring today.

1:41.3

Before I do, let me say a little something about my partner retention science.

1:45.3

Now, this is where I normally would talk and describe what that company is and so forth,

1:51.4

but I thought I'd kind of chime in and give you my personal opinion about this brand.

1:56.0

Retention science is what I call the Tesla of email marketing. And the reason why I say that is, just like Tesla, eventually you'll be able to go ahead, let the car take

2:08.2

the wheel and drive you where you want to go, or you can control it and you can drive it and so

...

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