Building an engaged online community & the neuroscience behind content creation & brand building (E)
Do You F*cking Mind?
Alexis Fernandez-Preiksa - Neuroscientist and Mindset Coach
4.9 • 914 Ratings
🗓️ 5 January 2025
⏱️ 83 minutes
🧾️ Download transcript
Summary
In this episode, Hayley from Top of Mind Pod interviews Alexis & breaks down the neuroscience behind common feelings we experience when it comes to sharing or creating content & simply putting ourselves out into the digital world.
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Transcript
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| 0:00.0 | Hello, beautiful beans and welcome to the episode of today. So in today's episode, this is not an on-call episode. |
| 0:23.1 | This is actually an episode that I did where I was interviewed on the podcast, which is called |
| 0:29.0 | Top of Mind, one of my very, very, very good friends, Haley. She is the host of Top of Mind, |
| 0:36.3 | great friend, brilliant businesswoman. |
| 0:38.8 | You'll have some insight into what she does in this episode. |
| 0:42.5 | But here we discuss all things self-brand, growing your self-brand. |
| 0:47.6 | She is interviewing me. |
| 0:48.7 | So you get an insight about myself that I often don't really talk that much in depth of in the podcast, because obviously, |
| 0:56.3 | as you guys know, in my podcast, I do a bit of a life update and then I delve into, you know, |
| 1:01.1 | a psychology or neuroscience topic. But we are talking all about self-brand from my personal |
| 1:06.3 | perspective. It was such a good chat overall. So I'm dropping this episode here for my audience to |
| 1:11.3 | have a listen. But I would highly recommend that you go check out her podcast as well. It's called |
| 1:15.8 | Top of Mind. She has had some great guests on the show, but separate to great guests, she also |
| 1:22.7 | does her own episodes with her team members as well, and they talk a lot about marketing and branding |
| 1:29.4 | and self-branding as well. So if you, you know, are your own business, your own brand, |
| 1:34.9 | if you have a small business, then I would highly recommend that you go listen to top of mind |
| 1:39.1 | in general. So grab a little macha latte, sit back and enjoy. |
| 1:48.5 | Alexis, welcome to Top of Mind. Now you are a podcast host, you're a Pilates instructor, |
| 1:56.8 | fitness instructor, you're an author, and you're a neuroscientist and you're a friend of mine. |
| 2:02.3 | Yes. |
| 2:03.3 | Which one do you prefer? |
| 2:04.7 | Well, the friend, obviously. |
... |
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