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The Tom Ferry Podcast Experience

Become the Agent of Trust | #TBT

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.81.1K Ratings

🗓️ 10 December 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

How are you standing out among the competition? In today’s episode of #ThrowbackThursday, I remind you once again of going all in on video! With this current market reality, everything is now virtual - so what type of content are you creating to cultivate trust with your audience and community? People want to know you and relate with your approach! Right now is the perfect time to dominate your marketing, your leads and the market! What have you been doing to become the agent of trust in your area?

Transcript

Click on a timestamp to play from that location

0:00.0

So here's the thing, entrepreneurs, leaders, sales people. We all want to create consistent,

0:15.5

repeatable, and scalable ways to grow our business and our income. And we want to do it better,

0:20.3

faster, and more seamlessly. Why?

0:22.9

So we can actually enjoy our lives, take vacations,

0:25.4

and spend the quality time what we want

0:27.1

with the people that we love.

0:28.6

How do we do all this without spending a fortune

0:31.1

or running ourselves ragged.

0:32.8

That's the big question, and this show is dedicated to the answer. And I love how many people are talking content.

0:43.3

It really, I think it resonated big time with a lot of people.

0:46.9

Now granted, we drove it home hard at this year's summit,

0:51.5

but this is the first time that I can think of where it feels like a tipping

0:57.0

point at least amongst our own base that more and more people are starting their own show,

1:00.6

creating their own podcast, hiring their own

1:03.3

show,

1:04.3

podcast, hiring their own videographers, like people are actually,

1:05.8

like I think they realize it is sort of the next

1:08.2

massive degree of separation, right?

1:10.7

No different from, you know, back in the 90s with personal branding or, you know, in the sort of mid-2000s, you know, social, and then, you know,

1:20.0

you know, Zillow, Zillow reviews, all these little subtle things that make an agent stand

1:27.5

out or an entrepreneur stand out.

1:28.9

I think it's just been, you know, it's just been fun to watch the trends, but now it's all video.

...

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