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The Story of a Brand

AshaPops Superfoods - The Healing Energy of AshaPops

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 6 August 2020

⏱️ 26 minutes

🧾️ Download transcript

Summary

In the first part of this episode Asha & Jai Farswani, Co-Founders of AshaPops Superfoods, enthusiastically describe their journey from Asha's early years, her medical diagnosis, and how she used ancient wisdom, love, and water Lilies to heal herself naturally with food from her childhood. This is their story.

In the first part of this episode, Asha & Jai discuss What is AshaPops, Asha's early years and diagnosis, How Jai's VC friend couldn't get enough of AshaPops, Getting proof of concept at Farmer's markets, Why preparing food with the right emotion is important, How Asha's Good energy is contagious, Why AshaPops is about ancient wisdom, How Ayurveda plays a part in AshaPops, and more. 
 

Join us while Ramon Vela interviews Asha & Jai in Part 1 of this episode and listen to them share the inside story of a brand.

For more on AshaPops visit: https://ashapops.com/

Malomo - https://gomalomo.com/cf
Klaviyo -  https://www.klaviyo.com/
Retention Science - RetentionScience.com

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce

0:10.9

podcast, and he's not your average host.

0:14.4

This is The Story of a Brand with your host, Ramon Vela.

0:21.0

I took her to the doc, and the doc basically said that she is deficient in magnesium,

0:26.8

and that she needed to take magnesium pills.

0:29.6

And, you know, my mom has just, she's never been the kind of person who takes pills unless

0:35.2

she absolutely has to.

0:36.4

So she remembered that, you know,

0:38.2

she used to eat these seeds growing up as a kid. And this was sort of her popcorn, if you will,

0:42.7

these water lily seeds. But my grandma, her mom used to eat them for sleep related issues. And so

0:49.4

my grandma would eat them sort of at night before morning asleep and you know my mom

0:55.2

remember that this really helped her and so my mom started eating these seeds again

0:58.9

and then being a mom and sort of being an Indian mom she was like you know Jay you

1:04.0

should try these out the way you know healthier than pop one is so give it a shot and

1:08.0

I tried him out and man I just love the fact that besides all the

1:12.6

health benefits I just for me it was the big the big thing was that it did not get stuck in my teeth

1:17.1

like popcorn does and number two as I get older you know the corn doesn't really sit well with my

1:22.5

stomach what do fast growing directconsumer brands like Brooke Lennon, Chubbies, and Hint have in common?

1:34.0

They all grow with Clavio.

1:36.7

Clavio is the ultimate marketing platform for e-commerce brands.

1:40.1

It gives you everything you need to send memorable, branded emails, text messages, and more,

1:45.1

so you can build strong relationships that keep your customers coming back.

...

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