4.2 • 917 Ratings
🗓️ 23 August 2023
⏱️ 29 minutes
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Buy the book: The Perennials (macmillan.com) NordVPN: https://nordvpn.com/tlbc
The Book:
In today’s world, the acceleration of megatrends – increasing longevity and the explosion of technology among many others – are transforming life as we now know it.
In The Perennials, bestselling author of 2030, Mauro Guillén unpacks a sweeping societal shift triggered by demographic and technological transformation. Guillén argues that outmoded terms like Boomers, Gen X, Millennials, and Gen Z have long been used to pigeonhole us into rigid categories and life stages, artificially preventing people from reaching their full potential. A new postgenerational workforce known as “perennials” – individuals who are not pitted against each other either by their age or experience – makes it possible to liberate scores of people from the constraints of the sequential model of life and level the playing field so that everyone has a chance at living a rewarding life. Guillén unveils how this generational revolution will impact young people just entering the workforce as well as those who are living and working longer.
This multigenerational revolution is already happening and Mauro Guillén identifies the specific cultural, organizational and policy changes that need to be made in order to switch to a new template and usher in a new era of innovation powered by the perennials.
The Guest: Mauro F. Guillén is one of the most original thinkers at the Wharton School, where he is Professor of Management and Vice Dean for the MBA for Executives Program. An expert on global market trends, he is a sought-after speaker and consultant. He combines his training as a sociologist at Yale and as a business economist in his native Spain to methodically identify and quantify the most promising opportunities at the intersection of demographic, economic, and technological developments. His online classes on Coursera and other platforms have attracted over 100,000 participants from around the world. He has won multiple teaching awards at Wharton, where his presentation on global market trends has become a permanent feature of over fifty executive education programs annually. He is the WSJ bestselling author of 2030: How Today's Biggest Trends Will Collide and Reshape the Future of Everything
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0:00.0 | millennials, Gen Z and baby boomers are dying. |
0:02.7 | At least the categorization is. |
0:04.2 | And in his new book, my guest today explains why that's a good thing. |
0:08.4 | My guest today is Morrow F. Guillen. |
0:10.6 | He is a professor of management and the vice dean for the MBA for executives program at Wharton. |
0:16.0 | And in his new book out today, The Perennials, the Megatrans creating a postgenerational society, |
0:21.0 | he talks about why we need to get rid of classifications of generations. |
0:26.2 | So for example, millennial, Gen Z, Gen Alpha, baby boomers, the greatest generation, all of the generations. |
0:32.4 | And he makes a pretty good argument for why it's actually |
0:34.2 | holding us back from being able to accomplish more in our day-to-day lives. So I don't want to delay |
0:39.9 | too much more. This was a fantastic conversation, but before I jump into it, I do want to let you know that I'm hiring. I am looking for a video editor. This is a part-time position. You need to have some experience in Premier Pro, but really there is an enormous amount of training attached so you don't have to be that great yet. |
0:56.1 | This is an awesome position if you're a student, you're starting college, you're in college, you just recently graduated, |
1:00.8 | or you're just looking for a side hustle. |
1:02.4 | So if that sounds like you or someone you know, |
1:04.8 | head over to TLBC.co slash apply and fill out the quick application. I'll get back to you as soon as I can. |
1:10.8 | And without further ado, here's my conversation with Morrow F Gia. |
1:15.0 | Your new book is called The Perennials, the Megatrends creating a postgenerational society. |
1:22.2 | Something I was really interested in, like, I really want to dig into this concept of like a post-generational society. |
1:30.0 | Could you start out by just like breaking down for us what exactly you mean by that and why it's |
1:35.8 | kind of important to label it? |
1:37.4 | Yeah, absolutely. |
1:38.4 | So as you know for the longest time here in the United States in particular we have been |
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