This is Primal Potential and I am your host, Elizabeth Benton.

Primal Potential is about you.

Your ability to change is not defined by yesterday and doesn't need to wait until tomorrow.

Your transformation is now.

Let's get started.

Hello everybody and welcome back to the Primal Potential podcast.

I am Elizabeth Benton and I feel like it's been a while since we talked about chasing

cupcakes and it's crazy to me that it has been out for more than six months in some ways.

It feels like it has been out forever and in other ways it feels like it's just been

a couple of days.

But I wanted to dive into a few really great questions that I got about the book recently

because so many people reach out to me wanting to create change in their lives and struggling

to do so.

Having a goal, a really strong goal, a really meaningful goal and as meaningful and

as strong and as powerful as that goal is somehow the excuses, the exceptions, the doubts

and the delays still win.

And I know how confusing that can be because when you know how badly you want this thing

and how much better your life would be once you achieve it, how is it possible that you

can talk yourself out of action and yet so many of us do all the time.

And that's why I wrote chasing cupcakes because I lived that way with this really uncomfortable

tension between what I wanted for my life, what I wanted for myself, what I wanted for

my health and what I was doing about it.

...