605. How One $100,000 Mistake Changed My Business Forever (And How You Can Avoid It)

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Health & Fitness, Nutrition, Fitness

4.6 • 667 Ratings

🗓️ 13 January 2025

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

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Summary

Avoiding massive mistakes in your business might be more important than the huge wins you get throughout your business career. I want to talk about one instance we almost did and why hiring mentors who have been there and done that is the easiest decision to make if you want to succeed long term in business. While Alex Hormozi squashed my dreams of owning a supplement company, I'm glad he did in retrospect and I'll explain why in this episode.

Time Stamps:

(1:19) What To Expect

(1:35) When We Launched Transform2together

(3:13) Our Hormozi Lesson

(4:51) The Cost of Ignorance

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Transcript

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0:00.0	We were working with Alex and Layla in Acquisition.com. I was wanting to start or launch a supplement
0:04.4	company. So I got on a call with him and explained. I already had like a whole business plan mapped out.
0:08.6	I was going to partner with a friend of mine who was a really great supplement formulator,
0:11.9	still a close friend. Alex had done something similar, right? So I figured he'd be like, yeah,
0:14.9	it's a great idea. Here's some advice. Let me share with you how we did it, but he was like, dude, don't do that. Hey, everyone, welcome back.
0:21.9	Jordan here.
0:22.8	Welcome to the fitness business podcast.
0:24.4	I'm your co-host.
0:25.2	Today we're talking about one of the biggest and sneakiest mistakes that you can be making in your business right now.
0:30.0	And first off, happy New Year's.
0:31.3	If I haven't spoken to you, hopefully 2024 was epic and I guarantee that if you just do everything that I say in this podcast,
0:38.3	2025 will be even better with that. Let's jump in. Ultimately, like, what is the sneakiest
0:45.0	mistake that you might ever be able to make in your business? I'm going to get into that,
0:47.9	okay? But ultimately, what I'm going to share with you guys today is how trying to figure
0:53.0	things out on your own might be
0:54.9	costing you so much more money than it's potentially saving. Okay. And I'm going to explain exactly
0:59.3	what I mean. And I'm not just talking about money. I'm talking about your time, your momentum,
1:02.3	and even your sanity. So in this episode, I'm going to talk about a few mistakes that almost tanked
1:05.9	my business when Aaron and I were trying to launch it. I'm also going to cover a game-changing piece of advice
1:11.7	that I learned from Alex Ramose when we worked with them as mentors and business partners
1:15.9	that almost saved me or did save me a potential massive financial flop. Okay. And finally,
1:21.6	I'm going to show and share with you and demonstrate why going solo is harder. And these are
	...

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