He started his first gym out of a 500 square foot storage closet.

Push, got it, come on.

Worked his Zahsoff to build a world-renowned brand while becoming a legend in the sports performance industry.

It took 12 years of working my...

...to turn this little gym into a world-renowned place.

And I'm not going to be satisfied until we are,

number one in the world, in the country on this block everywhere.

Damn!

I'm not trying to blend with the crowd.

I'm trying to make an impact in this industry.

And now he's bringing his personality, fashion, and expertise to you.

Through this powerful podcast, welcome to the Industrial Strength Show.

Here's your host, Joe, to Freiko.

Hey guys, welcome to episode number 542 of the Industrial Strength Show.

We are going to get right into this today.

Not much small talk for you guys.

I have had a freaking busy ass week.

Got a lot going on.

So I want to be as efficient as possible with my time.

Although I did just call an audible on today's show.

I had a couple questions prepared that I wanted to answer, but I will see what we are going to get to because there is one topic that just now I decided I will share my thoughts on because it has come up about a dozen times over the past two to three days.

And I was still thinking like, I don't do this type of stuff.

...