#533: Be a Badass - Part 1
The Life Coach School Podcast
Brooke Castillo
4.8 • 9.2K Ratings
🗓️ 3 July 2025
⏱️ 31 minutes
🧾️ Download transcript
Summary
Success isn’t reserved for a select few. It’s available to anyone willing to become the person who creates it.
In this three-part series, I’m answering the question I get asked over and over: How do you create the success you want in your life?
The answer isn't about being the smartest or having a perfect past.
It’s about developing two key traits: mental strength and a productive work ethic. These aren’t optional. They’re the foundation of extraordinary results.
In this episode, I share my journey to becoming a badass in business and how I built Self Coaching Scholars into a $10M+ program. You’ll learn why simply believing you can achieve success isn’t enough. You have to believe you are the person who creates those results.
What You Will Discover:
- The two identifiable characteristics every badass possesses and why both are essential.
- How mental strength differs from mental weakness and what it actually requires to develop
- Why work ethic isn't about hustling 24/7 but about producing significant results quickly
- The real reason people fail (hint: it's not lack of capability)
- How childhood trauma can actually contribute to developing mental toughness
- Why announcing your badass identity matters more than keeping it private
- The connection between handling criticism and creating extraordinary success
Featured on This Episode:
- Finding Freedom: A Cook's Story; Remaking a Life from Scratch by Erin French
- Be Ready When the Luck Happens by Ina Garten
- You Are a Badass book series by Jen Sincero
Join The Life Coach School on Social:
- instagram.com/lifecoachschool/
- instagram.com/therealbrookecastillo/
- facebook.com/lifecoachschool/
- linkedin.com/school/lifecoachschool/
- tiktok.com/@lifecoachschool
- pinterest.com/thelifecoachschool/
Transcript
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| 0:00.0 | You are listening to the Life Coach School podcast with Brooke Castillo, episode number 533. |
| 0:09.0 | Hey friends, welcome to my three-part series on Becoming a Badass. I am going to take you on a very |
| 0:18.5 | confronting journey for any of you who is ready, who's ready to take your |
| 0:25.7 | life to the next level and become a motherfucking badass. Because I have had so many people ask me |
| 0:35.9 | over the past five years, how do I create the success that I want in my |
| 0:41.6 | life? How do I create the success that you have in your life, Brooke? And I have been asking |
| 0:47.8 | myself this question. How do I help other people become successful? How do I help other people create what I created? Because I know that you don't have to be |
| 0:58.9 | the smartest person in the room. You don't have to have a childhood that was perfect in order to have an |
| 1:05.4 | extraordinary life. So how do you become a badass? Is the question that I have been asking myself. And truly, |
| 1:13.4 | what I have realized is that the people who I run into that have created the most success in |
| 1:20.0 | their life, they're all badasses. I just moved in to this new development here in Lake Tahoe. |
| 1:26.4 | And it's a very expensive development where it's all |
| 1:29.2 | custom homes. People are building all their own homes, and you're required to join the country |
| 1:33.3 | club as part of entry into this neighborhood. And so I have met a lot of extraordinarily |
| 1:39.1 | successful people who have created amazing contributions in the world and wealth in their lives. Every single |
| 1:49.4 | one of them without exception is a badass. And I think what's happening is a lot of people are |
| 1:56.2 | trying to become successful. They're trying to get the badass results without actually becoming a badass. |
| 2:03.1 | And so that's my thesis over these next three sessions, these next three podcasts, is really to teach |
| 2:11.1 | you about being a badass, what it is, how to become it. And then the obstacles that are going to get in your way, |
| 2:19.5 | and then the tools to utilize and to continue to utilize to create your new identity as a badass |
| 2:27.7 | and to produce the results that badasses produce. |
| 2:33.7 | So the first question becomes, do you want to be a badass? |
... |
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