471. How Vanessa Pozos Made Over $702,000 Last Year with Only 20% of Revenue Coming From New Leads and Her 7 Figure Path in 2023
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 21 September 2023
⏱️ 52 minutes
🧾️ Download transcript
Summary
If you have ever heard us brag or talk about our client successes, Vanessa is usually at the top of the list. She has not only been with us for 3+ years but we've seen so much growth in her it's insane. She came to us kicking around the idea of starting a coaching company to now having a team of employees and coaches under her approaching 7+ figures this year. We finally have her on the podcast to talk about her journey, how to keep going despite setbacks, what's next for VGFN, and her advice to you if you're wanting to join IFCA or make coaching a full time endeavor.
Time Stamps:
(2:08) Vanessa's Company and Background
(4:38) How 80% of Revenue Came From Existing Clients
(8:26) The Customer Journey Map
(12:53) Emulate Before You Innovate
(15:03) How to Keep Going
(18:21) Trading vs Solving Problems
(27:46) Surprises in Business
(29:38) Going Back to the Early Days
(35:56) Vanessa's Dad's Influence
(43:43) What's Next for VGFN
(48:48) If You're On The Fence About IFCA
(50:27) Where to Follow Vanessa
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Follow Vanessa on Instagram
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Transcript
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| 0:00.0 | But I think something that I always go back to is just always reminding myself that everything |
| 0:04.1 | is temporary. So when you have those days where things feel really hard, feel really sucky, |
| 0:08.8 | feel like, God, this isn't really that fun anymore. You also have to remember that like, |
| 0:13.3 | that's the 50, 50 of life. And you're going to have the same opposite feelings on other times. |
| 0:18.8 | You might have a lot of fear. You might have a lot of, |
| 0:23.1 | you know, maybe even boredom, like just whatever those uncomfortable emotions that you don't |
| 0:26.5 | like are that you might get hit with on a day to day basis. On the flip side of that, |
| 0:30.2 | you're going to have a lot of excitement. You're going to have a lot of just gratitude. |
| 0:34.2 | Like you're going to have all these other things that mirror it. |
| 0:37.8 | If you're watching us in the Facebook group, hello, I have a special treat for you today. |
| 0:42.6 | And if you're listening on the FitBiz podcast, welcome back. So today, I have a very special guest |
| 0:48.8 | that if you've heard of IFCA, you've probably heard of her, Miss Vanessa Gillette or Po Pozos I always do that um so what's funny is |
| 0:59.2 | Vanessa is a really excellent student of ours she's been an IFCA for how long now |
| 1:06.5 | three years feels like like from the beginning of her business, really. |
| 1:12.1 | And we were hanging out recently. |
| 1:14.1 | And Omar, her husband and business partner comes up and goes, you know, you guys |
| 1:18.4 | really have Vanessa on the podcast. |
| 1:19.8 | And we're like, we have had Vanessa on the podcast. |
| 1:22.0 | And he's like, no, you really have it. |
| 1:23.5 | I'm like, have we really not have Vanessa on the podcast? |
| 1:26.7 | So I'm really excited about this. And it's |
| 1:29.1 | kind of fun that we get to do at this point now in your journey because we have so much to |
... |
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