He started his first gym out of a 500 square foot storage closet.

Boyce, we got it, come up.

Worked his ass off to build a world-renowned brand while becoming a legend in the

sports performance industry.

It took 12 years of working my ass off to turn this little gym into a world-renout place.

And I'm not going to be satisfied until we are,

number one in the world, in the country, on this block everywhere.

Damn!

I'm not trying to blend with the crown.

I'm trying to make an impact in this industry.

And now he's bringing his personality, fashion, and expertise to you through this powerful

podcast.

Welcome to the Industrial Strength Show.

Here's your host! to the Industrial Strength Show.

Here's your host.

Go to Frico.

Hey guys, welcome to episode number 452 of the Industrial Strength Show.

I hope everyone had a very Merry Christmas

and just a great overall week with family and friends. I know we had a very nice time here at the

the Franco household. Unfortunately as you could probably hear, I am still dealing with this mystery, throat slash laryngitis slash ailment that I have no idea what the hell is

going on I've been treating this thing all week. Actually, it's day 15 today, not that I'm counting or anything, but 15 days of me doing everything in my

power to get my voice back from drinking special tea and hot water all day, you know,

...