I'm pulling on my driveway. We all know what that means. It's time for another drive to work.

Okay, so today is a history day. We're going to talk all about the history of the pre-release.

Okay, really quickly, I believe that most of my listeners, because you guys are diehard magic players, probably

know what a pre-release is, but just in case for the few they don't. So we have a tournament.

The very first chance you have to play with magic cards is what's an event called the pre-release.

It's usually a week before the release of the event. And it gives you a chance to play with the cards for the very first time.

And I'm going to talk today about sort of how this event came to be and different things that had to do with it.

And I'll walk you through all sorts of different facts about the history of the pre-release.

Okay.

So where did the pre-release start?

Okay, so we have to go all the way back to 1995.

So they were trying to figure out a way to promote Ice Age.

So Ice Age was the second ever large expansion.

So it was, you know, the company, so give a little history of where the company was at.

So 1993, the game comes out.

And remember, the game is just exploding when it first comes out.

And they're just expanding as fast as they can and just like everything in the print gets sold out.

So eventually you get to the point of Ice Age, which is a couple years in, so 93s a game.

It's 95, the summer of 95, and it's not the magic's not doing really well, it is, but they're starting to get to the point where like, it's not just word to mouth that they should start doing some advertising.

You know, it's time to start actually advertising the product.

And so they were trying to figure out a way to promote Ice Age. Um, They should start doing some advertising. You know, it's time to start actually advertising the product.

And so they were trying to figure out a way to promote Ice Age.

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