#420 Why Most Diets & Workout Programs Fail [And What YOU Can Do To Change That] w/ Adam Bornstein

Joe DeFranco's Industrial Strength Show

Joe DeFranco

Fitness, Muscle, Health, Sports, Health & Fitness, Lifting, Bodybuilding, Strength

4.8 • 1.4K Ratings

🗓️ 18 May 2023

⏱️ 83 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week's podcast was 20 years in the making! After 2 decades of "knowing each other from afar" Joe D. and Adam Bornstein finally sit down for their first face-to-face conversation...and it's a good one! Specifically, they discuss why most people's approach [to getting in shape] is fundamentally wrong, which is why most diets and workout plans fail. BUT, after listening to today's show, you'll understand that when the proper approach is taken YOU CAN'T SCREW UP [and success is inevitable]!! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com.

IMPORTANT LINKS
YOU CAN'T SCREW THIS UP by Adam Bornstein
CantScrewThisUp.com/trainer
Adam Bornstein (@bornfitness)
CPPS - June class [*Use coupon: PASSION30]
Ice Barrel [*Use coupon: JOED]

Transcript

Click on a timestamp to play from that location

0:00.0	Hey, guys, welcome to episode number 420 of the industrial strength show.
0:05.5	I got one hell of a show for you guys here today.
0:11.0	My man, Adam Bornstein is making his industrial strength show debut.
0:18.0	And listen, he might be new to this specific podcast, but he's certainly not
0:26.6	new to the to the fitness industry.
0:28.7	He's someone that I consider an OG in the industry, someone who I have known,
0:37.1	trusted and respected for two decades now.
0:42.9	It's been 20 years since I've known Adam, um, yet this is our first conversation,
0:52.3	really. Like we've, we've emailed back and forth, texted, uh, you know,
0:58.2	messages on Instagram, but never had a long form conversation, which is crazy.
1:05.7	Well, you hear us talk at the beginning of the podcast, we have a million
1:08.8	mutual friends again, you know, known each other for a very long time.
1:14.4	But we finally got together and, uh, I think it's worth the wait.
1:21.4	If you don't know of Adam, if you've been living under a rock during the past two
1:27.2	decades, man, he's, he's done a bunch of really, really cool shit in the industry.
1:33.8	I first remembered him and knew of him when he was the fitness and nutrition
1:39.8	editor at men's health magazine.
1:42.4	He did a lot of cool, crazy shit when, when he was with men's health, you'll hear
1:48.3	a little bit about that at the beginning of the podcast, um, then he went on to
1:54.3	run the live strong website, anyone close to my age or anyone in their 30s,
2:01.6	maybe our 40s might remember that website, that was massive at the time.
2:08.0	I think Adam said they were getting like 50 million people a month were visiting
	...

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