4 Time-Tested Fundamentals for Generating MORE Listings | This Week in Marketing

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 6 June 2022

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week, I want to take a step back and ask how you’re doing with generating your listing leads. So… how’s it going? Is your pipeline full? If it’s not, Jason Pantana is going to give you four of the best tactics/channels for generating listings and show you how to use them. He’ll even tell you exactly what kinds of videos you should be creating and how these channels work. Make sure to watch or listen, and then go to YouTube and hit that subscribe button to support us so we can keep supporting you! (Thanks for recently pushing us over the 500k subscriber count! I truly appreciate you following along!)

Transcript

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0:00.0	everyone's looking for listings just like you. Here's four marketing strategies you can implement
0:05.9	to start getting even more listing opportunities.
0:13.2	Today we're going to talk about four specific marketing channels that are designed to generate
0:17.3	you listings, a subject I love talking about because listings are the life source of this business.
0:22.9	The old adage goes like this. That whoever controls the inventory controls the marketplace.
0:27.6	I would add to that. I would say that the market belongs to those who market. Today we market.
0:33.6	We're going to market our faces off. We're going to do what it takes to have a steady flow,
0:37.6	a pipeline filled with listings, no matter the market because just echoing Tom Ferry,
0:42.1	the market is the market is the market is the market. In other words, it is what it is.
0:46.5	Fast markets, slow markets, strong market, weak markets, no matter the marketplace. Remember,
0:51.4	it's always in flux. It's always changing. That's the nature of a marketplace unto itself.
0:56.3	But here's what I know no matter what the market is when you watch this video or listen to the
1:00.4	podcast or whatever, I know this. I know homes are getting listed and sold. The question is
1:05.5	who's doing the listing and selling and my goal is that as you listen and watch today that you
1:10.2	are positioned to be the listing agent of choice in your local marketplace, the market belongs to those
1:15.8	who market. Welcome to this week marketing. My name is Jason Pantana. You're host and I am super pumped
1:21.0	as always. The thing I say every week to be with you talking about a subject that I truly do care
1:25.4	about because listings are so critical to your business. I love talking about this today. If
1:30.8	you're new to the channel, please tap that big red subscribe button and make sure to hit the bell
1:34.7	right next to it to turn on notifications so that you get alerts whenever we publish new content
1:39.2	that is designed to help you grow and scale your business. Also, as you're watching and listening
1:43.6	today, if this content at any point resonates with you, would you please smash that like button so
	...

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