371 - How to Turn Your Passion Into a Business (feat. Eileen Kenney)
Tiny Leaps, Big Changes
Gregg Clunis
4.3 • 920 Ratings
🗓️ 27 August 2019
⏱️ 24 minutes
🧾️ Download transcript
Summary
In this episode, I sit down with Eileen Kenny, the founder of Hoofitz, to talk about how a single mother took an idea she had and turned it into a worldwide brand.
Key Points:
· Finding the time to do what you love
· Learning by trial and error
· How to find the customers and investors
· How to change passion into a product
· How perseverance is key
“They say, invest in the jockey, not the horse. So, invest in yourself. This is invested so much in me as a person and I'll never be able to go back to the old person.” - Eileen Kenney
Warby Parker: http://warbyparker.com/tinyleaps
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Transcript
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| 0:00.0 | In this episode I sit down with Eileen Kenny, the founder of |
| 0:04.4 | Hoofets to talk about how a single mother starts a worldwide brand. |
| 0:11.3 | Get excited because this is tiny leaps. Big change. Welcome to another episode of Tiny Leaps, Big Changes, where I share simple strategies |
| 0:38.7 | you can use to get more out of your life. My name is Greg Klunis and in this episode we are talking about how to take |
| 0:49.5 | the idea that's in your head that thing that you've always felt like this should exist but just never quite |
| 0:56.9 | founded on the market and actually make it yourself and to do that I'm speaking with Eileen Kenny. |
| 1:04.2 | Eileen is the founder of Hoofitz, which is, just do yourself a favor. |
| 1:09.6 | When you get back in front of a computer, do a quick Google search. It's H-O-O-F-I-T-Z. They're super unique. Like they are really, really interesting. They're kind of like rain boots with a horse tail on and a |
| 1:25.9 | horse face and there's like a I don't even know what that is there's like a hoof print on |
| 1:30.8 | the bottom like it's such a unique brand and idea |
| 1:35.3 | that there's nothing else like it, quite frankly. |
| 1:39.5 | And I think that is the secret to its success so far but I will let Eileen share that part of the story so without further ado |
| 1:47.6 | Eileen how are you doing? Hi good morning Greg thank you so much I'm pleased to be here thank you |
| 1:51.6 | Absolutely I'm I'm super excited for this conversation. |
| 1:56.1 | So there are a lot of my listeners that have an idea for something but don't have the time for that thing, which I'm assuming is something you have a lot of experience with. |
| 2:09.0 | So let's start with this. |
| 2:12.0 | Where did you find the time to create? Let's start with this. |
| 2:13.0 | Where did you find the time to create this product, |
| 2:15.8 | to build this brand and get it actually manufactured and made? |
| 2:20.4 | That's a great question, Greg. |
| 2:21.8 | There is no time. You never find find the time so you just do it |
| 2:25.6 | When I got into this product building I did horses for many many years and I always had a passion for horses and it started when I was a little kid |
... |
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