Hey, it's episode number 331, and today's conversation is a deeply personal one.

And I think it's a big conversation that we all need to continue to have in our industry.

I'm so lucky today to be joined by Arshel Bernard, who is the founder at Bombshell.

And if you were at the boutique summit this year, you heard Allison, our opening speaker from

the Allison show, talk about the beautiful dress she was wearing and the awesome woman who

handcrafted this dress, custom for her, with a team of women in Libya that do all the manufacturing

for her. Today, our shell and I have a conversation about her business, about designing, about

manufacturing and importing and surviving COVID. But even deeper than that, we have a conversation

about race and about black women and brown women and white women and all women being able to

come together through fashion. And exactly what that looks like in our

industry today. You guys, our shell is a ray of light. And I am so thankful to be able to share

this with you today because I think it's a way to bring all of us together and to unite not just

us and our community or the people in your community and our industry, but even our world,

around what fashion means to every single one of us. I hope you enjoy this episode. We'll see

you inside.

Let's talk about your business, strategy, and the juicy details of what actually works, from

mainstream fashion to fashion on Main Street and the entire ecosystem behind it.

How do we scale your company and do it with the balance and the happiness that we all seek?

Let's hear from those insiders, experts, and strategists that actually make it happen.

I'm your host, Ashley Alderson from the

boutique hub, and I can't wait to chat.

Guys, welcome back. I'm so pumped because this is a super cool connection that we have

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