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Boutique Chat

#310: Ecommerce Marketing Strategies for Small Businesses

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5853 Ratings

🗓️ 20 April 2021

⏱️ 42 minutes

🧾️ Download transcript

Summary

What are quick and easy tips that can get you on the road to eCommerce success? In today's episode, Jessica gives us all the details on how to make it happen. She covers topics like email marketing, website design, SEO, and Google Analytics. Bring along a notebook because you are going to want to jot down these motivating and easily digestible tips!

Episode Rundown:

00:06:21 3 Ways to Make More Money in Your Business 
00:10:27 Email Marketing
00:16:29 Video Marketing
00:22:11 Website Design
00:29:29 Google Analytics
00:34:51 SEO
00:39:03 Traits the Most Successful Retailers Have

Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/

 

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, welcome back. It's episode number 310 with Jessica Totillo-Coster. And for you guys that are doing

0:07.2

online businesses, e-commerce, all the things, today is a day to take notes. We are going to dig deep

0:14.4

into understanding your data so you know where to put energy in your business. We're going to be

0:19.5

clear and clever when it comes

0:21.9

to integrating all the SEO into our websites. We're going to talk about quick e-commerce wins

0:27.2

and the apps that you could be using to increase your performance, increasing upsells and cross-sells

0:33.4

and email marketing and all the things that go into new customer acquisition and increasing sales

0:39.4

to existing customers. Take some notes. I can't wait for you to meet my friend Jessica Tatillo-Coster

0:45.1

today on episode 310. Let's go. Let's talk about your business, strategy, and the juicy details of what actually works, from

0:57.9

mainstream fashion to fashion on Main Street, and the entire ecosystem behind it.

1:02.7

How do we scale your company and do it with the balance and the happiness that we all seek?

1:07.4

Let's hear from those insiders, experts, and strategists that actually make it happen.

1:11.6

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.

1:26.5

Hey guys, I just want to say thank you so much for listening to this episode and to the podcast as a whole.

1:33.2

I tell you, it is so refreshing to hear your reviews, your takeaways, your feedback after

1:40.6

subscribing and leaving a review on this podcast.

1:43.4

Please take a second to subscribe and leave a review

1:46.2

if you haven't already or take it a step further and message me at A.J. Alderson or the

1:51.4

boutique hub on Instagram. I love to hear your feedback and what you're putting into action

1:56.5

after you listen to each and every episode. I want to give a quick shout out to the governor's wife

2:01.8

boutique who left this review on iTunes for us, and it means a ton to hear your feedback like this,

2:07.4

you guys. The governor's wife boutique said, finally, I found a podcast that actually gives real

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