Statistically, every post you will ever do is seen by more people who don't know you than who do know you.

There's no way that if I get 40,000 views on a carousel, there's no way these people all know me.

So what it does is it grounds us in earning the right every single time

and not being entitled or feeling like people are just going to do. You talked about this and it's a new term that I've not heard before which is a call to feel and the mic drop moment.

Can you give me an example of a mic drop moment or two?

It's almost a bit of a Hollywood line. Maybe that's a good way to put it. It's almost a bit of a Hollywood line.

Maybe that's a good way to put it.

It's like a one-liner.

Usually the sentence won't have any caveats in it, Chris.

It would be like 10 words or something.

I'm gonna try and find one in one of my posts right now.

You know might be a good idea. But yeah, so it's a kind of a Hollywood line that brings everything together and is profound.

So for instance, three days ago, I did a post and I ended simply with six words in a

singular line with line breaks around it and it was appearing successful doesn't mean you are.

Now you can probably tell what the whole of the rest of the post was about that,

which is a good mic drop.

And a mic drop line is one that kind of summarizes it and brings it all together and what you're

what you've got a map back from is the audience feeling yes that's exactly

yeah that's the way to say.

Oh, yeah, I totally think, yeah, that's the sentiment I'm after.

So yeah, there was one I wrote, appearing successful doesn't mean you are.

It's not world-class might drop all the time but things like

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